Welcome to iGrow News, Your Source for the World of Indoor Vertical Farming
Vertical Harvest Collaborates Directly With Chefs Across Jackson
Since its inception, Vertical Harvest Farms has had a special relationship with the chefs of Jackson. The farm works closely with chefs to grow micro and petite greens specifically curated to each restaurant’s menus
06-21-21
Vertical Harvest Collaborates Directly With Chefs,
Finding Fresh Flavor To Elevate Any Dish
JACKSON, Wyo. — Chef Alejandra Peña nibbles a small green leaf and the spark in her eyes is unmistakable. Her customers at Persephone Westbank will soon find a similar tiny stalk in their morning granola bowl. “They’ll be surprised at the pop of citrus with their oats and yogurt,” said Peña. “ Tangerine cress is something people haven’t experienced as a taste before and it is really exciting to use microgreens like these in unexpected ways.”
Chef Alejandra Peña of Persephone Wesbank. Photo: Lindley Rust
It’s a fun day at the farm when a chef stops by the Vertical Harvest greenhouse. Geeking out over a microgreen’s flavor profile rings deeply sincere coming from the person who places it precisely on the plate. “Seeing the colors, tastes and textures helps me brainstorm my menus with something that is very tangible,” said Peña. “This is such a different experience than looking at a product list because being in the greenhouse and talking through the flavors with the growers helps the dish in my head come to life.”
Since its inception, Vertical Harvest Farms has had a special relationship with the chefs of Jackson. The farm works closely with chefs to grow micro and petite greens specifically curated to each restaurant’s menus. Chefs are welcome to book time to come and “shop” the greens with the Vertical Harvest grow and sales teams.
Persephone West Bank Chef Alejandra trying microgreens with Hannah Bouline (Product Manager) and Emily Peterson (Sales Director). Photo: Kyra Foley
“It’s satisfying to see the look in chefs eyes when we sample a new green with them. We always do a deep dive into how the flavors and textures can make other ingredients come alive,” said Hannah Bouline, Vertical Harvest Product Manager.
On her recent greenhouse visit, Peña was preparing for Persephone Westbank’s new 5-9 p.m. dinner service, which just started on June 17, 2021. She tasted radish microgreens, mustard frills, rock chive, and red veined sorrel. While the sorrel and tangerine cress are already breakfast and lunch menu staples, she was excited to play with the mustard frills for the dinner menu.
According to Peña, it’s important to have microgreens and petite greens that she can use for breakfast, lunch, and dinner but still have very different flavors and textures throughout the day. “Our goal is to avoid waste and use the freshest product possible.”
The overall vibe of the new dinner menu is fresh, floral, and citrus-like a French bistro, she says. “We’ll offer vegan dinner options and provide an experience that is casual and kid-friendly with a specific kid’s menu. I don’t want anything to be too heavy, but instead, have the entire family leave feeling like they could really enjoy the dishes and not be too full.”
The Salmon Tartine. Photo: Kyra Foley
Peña’s plan is to pair Vertical Harvest’s red-veined sorrel with dishes such as salmon tartine and use the tangerine cress across many dishes on the menu. She also hopes to make Vertical Harvest edible flowers a key part of the restaurant’s cocktail program.
She is most excited about the ½ roasted chicken with seasonal vegetables. “It’s so juicy and has a light yet flavorful cardamom glaze,” she said. “I’m so excited for everyone to try it!”
A group of Vertical Harvest team members visited opening night and were impressed with the atmosphere and the food. “It was so lovely to enjoy the light, yet flavorful, food on a warm afternoon,” said Emily Peterson, Vertical Harvest Sales Director. “The cocktails were spot on and I loved the salmon tartine with its pop of citrus supplied by the red-veined sorrel. The menu perfectly balances rich dimensions of flavor without being too heavy. Even the usually deep and earthy ratatouille had a fresh essence.”
Try the chicken, salmon tartine, and other wonderful new dinner menu items yourself this season. Dine at Persephone Westbank at 3445 N Pines Way in the Aspens, Wilson WY. Learn more about Vertical Harvest Farms and its freshly, locally grown produce on the company’s website here.
Lead photo: Vertical Harvest collaborates directly with chefs, finding fresh flavor to elevate any dish. Photo: Shannon Corsi
Sponsored by Vertical Harvest - Jackson Hole, Wyoming
Four Storeys Up, A Commercial Vegetable Garden Thrives In A Converted Sears Warehouse
Growing food on roofs represents the future of farming, especially in these pandemic times, says Mohamed Hage, Lufa’s chief executive officer, who co-founded the company with his wife, Lauren Rathmell
DAVID ISRAELS
SPECIAL TO THE GLOBE AND MAIL
SEPTEMBER 1, 2020
The Lufa greenhouse sits atop a former Sears warehouse in Montreal's St-Laurent neighbourhood.
CHRISTINNE MUSCHI/THE GLOBE AND MAIL
In the industrial part of Montreal’s St-Laurent area, it can be hard to distinguish the bulky buildings from one another, except for one – the roof sticks out like a green thumb.
It’s a great glass greenhouse roof atop a former Sears warehouse – a giant vegetable garden, said by its creators to be the world’s biggest commercial rooftop greenhouse.
The 163,000-square-foot garden, which opened last week, is the equivalent of nearly three football fields worth of food. To date, it is the fourth and biggest commercial facility for Montreal-based Lufa Farms.
Lufa is already well known among local “Lufavores” – foodies, restaurants, and alterna-living people in the Montreal area, who value its fresh tomatoes, eggplants, and vegetables, as well as the produce it gathers from local farmers.
Growing food on roofs represents the future of farming, especially in these pandemic times, says Mohamed Hage, Lufa’s chief executive officer, who co-founded the company with his wife, Lauren Rathmell.“
When we looked at how to grow where people live, we realized that there was only one option – rooftops. It’s not sustainable to always be trucking food in from across the continent or shipping from all over the world,” Mr. Hage says.
The new building was planned and construction began well before COVID-19 hit the world, but it offers a strong response to the pandemic, he explains.“
In March 2020, we saw a doubling of demand for our food. Growing food locally on rooftops and sourcing from local farming families allows us to swiftly adjust and respond to this demand,” he says.
An employee works inside the Lufa greenhouse. | HANDOUT
Co-founder Ms. Rathmell, who is also Lufa’s greenhouse director, says it took three months to build the St-Laurent facility and grow the site.“That would normally have taken years,” she says.
“In response to COVID-19, we enacted stringent safety protocols early on, launched seven-day service, tripled our home-delivery capacity, and launched new software tools,” she says. The company also brought in more than 200 new team members, 35 new local farmers and food makers, and 30,000 new Lufavores customers.
Lufa’s new staff includes two full-time nurses to take workers’ temperatures as well as “social-distancing police” to walk around and make sure workers aren’t too close to one another, Mr. Hage says. The company has also boosted the frequency of its air exchange in all of its facilities, including the new one.
Designing and building a rooftop greenhouse is challenging, Mr. Hage says. Although some of the preparation required is not much different than getting any equipment onto a roof, some of the prep work up there is more complicated, he says.“
We have to meet national building codes, and of course, everything for the greenhouse needs to be hauled up to the roof on a crane,” he says. “Yet once it’s there, you have to do a lot of stuff manually rather than mechanically. All of this is harder than it would be to do on the ground.”
It’s also expensive. “This greenhouse costs two times as much as a ground-based greenhouse,” he says. Lufa declines to give out the cost of this latest project but says the first of its four facilities, built 10 years ago, cost $2.2-million.
Using buildings for farming is catching on, says Mike Zelkind, co-founder of 80 Acres Farms in Cincinnati, Ohio, which also operates building-based facilities in Arkansas, North Carolina, and New York.
“A field can be the least efficient place to grow food,” he says. “An indoor farm can produce more than 300 times more food, with 100-per-cent renewable energy and 97 percent less water. That’s the beauty of growing in buildings.
Montreal-area foodies value Lufa's fresh tomatoes, eggplants and various other vegetables. HANDOUT
”Similarly, in Poughkeepsie, N.Y., up the Hudson River from New York City, restaurateur, food-truck owner, and chef John Lekic pivoted as the COVID-19 lockdowns spread to launch an indoor farming business called Farmers & Chefs.“
“We use technology from an Israeli company called Vertical Field that was being showcased at the Culinary Institute of America, which is nearby,” he says. The Israeli company supplies all the materials to grow some 200 different crops on roofs and in parking lots with minimal experience required.“
We planted and installed a container in March and our first harvest was in April, Mr. Lekic says. “We’re learning fast, but it’s an easy way to grow herbs and produce.”
”Mr. Hage agrees, adding that “rooftops are superior places for an urban farm.”
“When we started [in 2009], we considered leasing parking lots for growing, but no one wanted to give them up,” he recalls. “But for most commercial building owners, rooftops are unloved – they leak, they have to be maintained and, in a cold climate like ours, you have to clean off the snow. A commercial rooftop greenhouse is a solution.”
The new St-Laurent project gives Lufa a total of about 300,000 square feet of agricultural production, and the company plans to eventually expand into Southern Ontario and the U.S. northeast.
Mr. Hage points out that a rooftop greenhouse also makes great sense in terms of environmental sustainability and reducing energy and carbon emissions.“
“We don’t use pesticides and our greenhouses use half the energy that a greenhouse at ground level would consume because we use heating from the building that rises up to the roof,” he explains.
“The biggest challenge is not the greenhouse space – who doesn’t want to walk around in a warm sunny greenhouse when it’s 20 below outside? The challenge is maximizing the warehouse space below the greenhouse,” he says.
“We’re growing so many tomatoes that the warehouses never seem to be big enough to store them.”
Urban farming in Canada is still a niche in a nationwide food industry that is primarily export-based, and accounts for 12 percent, or $62.5-billion, of Canada’s total exports every year, says Claire Citeau, executive director of the Canadian Agri-Food Trade Alliance (CAFTA).
But in a post-COVID-19 world, every bit of food production counts, she says. “We continue to see the adoption of science, technology, and innovative ways to feed people and create new economic opportunities at home and abroad.”
And if that’s not enough, just look at the place, Mr. Hage says. “Boy, do I like driving by – it sticks out like a crystal,” he says. “And when you go inside, it’s like being in a spa.”
TOPICS AGRICULTURE CORONAVIRUS GREENHOUSE MONTREAL ORGANIC FOOD