ShopRite Expands Locally Grown Program

ShopRite Expands Locally Grown Program

JUNE 23, 2017

Continuing its long-held tradition of carrying locally grown products, ShopRite has expanded its Locally Grown program, offering a rich variety of products throughout the supermarket — from fresh fruits and vegetables to farm-raised beef, seafood, flowers, baked goods, honey, craft beer and roasted coffees.ShopRite associate Chun Hung of Cherry Hill, NJ.

ShopRite associate Chun Hung of Cherry Hill, NJ.

“ShopRite has been partnering with local farmers since our inception almost 70 years ago,” Derrick Jenkins, vice president of the produce and floral division at ShopRite, said in a press release. “But more than ever, we are meeting increased customer demand for locally sourced products by working hand-in-hand with local entrepreneurs, family farms and businesses to procure and sell products that have been locally grown.”

ShopRite recently joined state officials in announcing the debut of the “Grown in Monmouth” label. Its stores in New Jersey’s Monmouth and Ocean counties will feature flowers and plants branded with the new label and sourced from local farms.

Many seasonal and unique products can also be found on a store-by-store basis. These “hyperlocal” products are produced by local independent businesses and growers, including greens that have been grown on local hydroponic or indoor “vertical” farms.

“ShopRite is proud to work with local family farms and businesses because local is not only how we source our food, it’s who we are,” Jenkins said in the release. “We look forward to offering shoppers an ever-increasing assortment of locally made products and goods throughout the year.”