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CubicFarm Systems Corp. Announces The Appointment of Sandy Gerber As Head of Marketing
As Head of Marketing for CubicFarms, Ms. Gerber is responsible for creating and launching a global marketing strategy that successfully positions CubicFarms in the market and drives lead generations and sales
VANCOUVER, BC, AUGUST 4, 2020 – CubicFarm® Systems Corp. (TSXV:CUB) (“CubicFarms” or the “Company”) is pleased to announce the appointment of Sandy Gerber as Head of Marketing, effective immediately.
As Head of Marketing for CubicFarms, Ms. Gerber is responsible for creating and launching a global marketing strategy that successfully positions CubicFarms in the market and drives lead generations and sales.
Ms. Gerber, an award-winning marketer, and communications strategist, has revitalized marketing and communications programs for companies of all sizes for over 20 years, including some of Canada’s most beloved brands such as Molson Canada, Appleton Estate, BC Lottery Corp, the University of British Columbia, and St. John Ambulance. Her marketing and communications expertise includes differentiation strategy, brand development, customer experience, business development, and digital content marketing.
Ms. Gerber previously held executive and senior marketing leadership positions in a wide range of industries including advertising, consumer goods, heavy equipment, and non-profit.
Her innovative marketing strategies include Molson Canada’s online community, “iam.ca”; Canada’s first e-gaming platform, “PlayNow”; the revitalization of St. John Ambulance’s iconic 900-year-old brand; and Wesgroup Equipment’s successful “G.R.I.T.” customer service program.
She is the author of two books and the founder of three successful companies. As the CEO of NEXT Marketing Agency, Ms. Gerber set a new standard for B2C and B2B innovative marketing, growing the agency into one of British Columbia’s Top 100 Fastest-Growing Companies.
CubicFarms CEO Dave Dinesen commented: “I’m excited that Sandy has joined our team. Her ability to define and refine a company’s message to better connect with customers is exactly what we’re looking for. I’m looking forward to Sandy’s help in telling the CubicFarms story – that we’re leading an industry and we are passionate in helping our grower customers be successful in both the fresh produce and livestock feed sectors.”
Sandy Gerber, Head of Marketing, commented: “I am excited to create a global brand presence and differentiated marketing strategy for CubicFarms to grow exponentially. CubicFarms possesses a winning combination of industry-leading technology and growing expertise, fast-paced culture of innovation, and vision to improve food production efficiencies and food security – to ultimately help farmers feed the world sustainably and profitably.”
Neither the TSX Venture Exchange nor it’s Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
About CubicFarm® Systems Corp.
CubicFarm Systems Corp. (“CubicFarms”) is a technology company that is developing and deploying technology to feed a changing world. Its proprietary technologies enable growers around the world to produce high-quality, predictable crop yields. CubicFarms has two distinct technologies that address two distinct markets. The first technology is its patented CubicFarm™ System, which contains patented technology for growing leafy greens and other crops. Using its unique, undulating-path growing system, the Company addresses the main challenges within the indoor farming industry by significantly reducing the need for physical labour and energy, and maximizing yield per cubic foot. CubicFarms leverages its patented technology by operating its own R&D facility in Pitt Meadows, British Columbia, selling the System to growers, licensing its technology and providing vertical farming expertise to its customers.
The second technology is CubicFarms’ HydroGreen System for growing nutritious livestock feed. This system utilizes a unique process to sprout grains, such as barley and wheat, in a controlled environment with minimal use of land, labour, and water. The HydroGreen System is fully automated and performs all growing functions including seeding, watering, lighting, harvesting, and re-seeding – all with the push of a button – to deliver nutritious livestock feed without the typical investment in fertilizer, chemicals, fuel, field equipment, and transportation. The HydroGreen System not only provides superior nutritious feed to benefit the animal but also enables significant environmental benefits to the farm.
Information contact:
cubicfarms.com
Kimberly Lim
VP, Corporate Communications & Investor Relations
Mobile: 236.858.6491
Office: 1.888.280.9076
Email: kimberly@cubicfarms.com
Our mailing address is:
CubicFarm Systems Corp.353 – 19951 80A AveLangley, BC V2Y 0E2Canada
VIDEO: CubicFarms Customer Spotlight: Swiss Leaf Farms
Swiss Leaf is supplying retailers across Western Canada, including Safeway, IGA, Thrifty Foods, Freson Bros. and FreshCo, with fresh lettuce, herbs, and microgreens grown inside a CubicFarms system
We are proud to spotlight our awesome customer – family-owned Swiss Leaf Farms in Busby, Alberta.
Swiss Leaf is supplying retailers across Western Canada, including Safeway, IGA, Thrifty Foods, Freson Bros., and FreshCo, with fresh lettuce, herbs, and microgreens grown inside a CubicFarms system.
Watch our short video on Swiss Leaf here!
VIDEO: Feeding A Changing World With CubicFarms' Automated Vertical-Farming Technology
What if you could give a plant the perfect day, every day? Give it the optimum level of light, water, temperature, and humidity, so that it grows to be as nutritious, fresh, and delicious as it can possibly be?
We Are Excited To Share Our New Video With You!
What if you could give a plant the perfect day, every day?
Give it the optimum level of light, water, temperature, and humidity, so that it grows to be as nutritious, fresh, and delicious as it can possibly be?
Meet the team at CubicFarms, helping growers around the world do just that, at commercial scale.
CubicFarms Announces Sale of 16-Machine Commercial-Scale System in Armstrong, BC
"We invite growers to contact us for a visit to our facility in Pitt Meadows, BC to get a first-hand view of our technology and learn how we can help them scale up their business
VANCOUVER, BC, July 10, 2020,/CNW/
CubicFarm® Systems Corp. (CUB.V) ("CubicFarms" or the "Company") is pleased to announce that its automated, controlled-environment system has been selected by a new customer to grow commercial quantities of leafy greens for retail markets in the Okanagan region in British Columbia, Canada .
The Company has finalized an agreement for the sale of 16 CubicFarms machines, and received a deposit from a British Columbia -based agriculture industry expert specialized in equipment sales in Western Canada.
CubicFarms CEO Dave Dinesen commented: "We are excited to be working with our new customer who plans to supply commercial-scale greens in the Okanagan region. While the Okanagan Valley is a great location for growing fresh produce, the weather can affect growing seasons. CubicFarms allows our customers to eliminate the weather variable and grow locally, all year round.
"We invite growers to contact us for a visit to our facility in Pitt Meadows, BC to get a first-hand view of our technology and learn how we can help them scale up their business. Interested parties can also opt for tours via live video calls, or receive the same in-person tour experience through our virtual tour available on our website. We look forward to continue serving our customers and sales leads to help them supply their markets with fresh produce and nutritious livestock feed."
The system includes 14 growing machines, two propagation machines, and an irrigation system, representing a total of US$2,145,000 (excluding installation and shipping) in anticipated sales revenues to the Company. The system is expected to be installed by the end of the year in Armstrong, BC.
The Company has a current backlog of approximately US$20 million representing 161 machines under deposit and awaiting installation – demonstrating continued sales momentum due in part to the growing demand for its systems. The current backlog is anticipated to be recognized in revenue in late-2020 to mid-2022.
Neither the TSX Venture Exchange nor it’s Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
About CubicFarm® Systems Corp.
CubicFarm Systems Corp. ("CubicFarms") is a technology company that is developing and deploying technology to feed a changing world. Its proprietary technologies enable growers around the world to produce high-quality, predictable crop yields. CubicFarms has two distinct technologies that address two distinct markets. The first technology is its patented CubicFarm™ System, which contains patented technology for growing leafy greens and other crops. Using its unique, undulating-path growing system, the Company addresses the main challenges within the indoor farming industry by significantly reducing the need for physical labour and energy, and maximizing yield per cubic foot. CubicFarms leverages its patented technology by operating its own R&D facility in Pitt Meadows, British Columbia, selling the System to growers, licensing its technology, and providing vertical farming expertise to its customers.
The second technology is CubicFarms' HydroGreen System for growing nutritious livestock feed. This system utilizes a unique process to sprout grains, such as barley and wheat, in a controlled environment with minimal use of land, labour and water. The HydroGreen System is fully automated and performs all growing functions including seeding, watering, lighting, harvesting, and re-seeding – all with the push of a button – to deliver nutritious livestock feed without the typical investment in fertilizer, chemicals, fuel, field equipment, and transportation. The HydroGreen System not only provides superior nutritious feed to benefit the animal but also enables significant environmental benefits to the farm.
Cautionary statement on forward-looking information
Certain statements in this release constitute "forward-looking statements" or "forward-looking information" within the meaning of applicable securities laws, including, without limitation, statements with respect to the customer's ability to supply leafy greens to the Okanagan region, CubicFarms' expected revenue recognition, and installation of the system by the end of the year. Such statements involve known and unknown risks, uncertainties, and other factors including evolving market conditions, which may cause the actual results, performance, or achievements of CubicFarm Systems Corp., or industry results, to be materially different from any future results, performance, or achievements expressed or implied by such forward-looking statements or information including the Company obtaining the approval of the Offering from the TSX Venture Exchange. Such statements can be identified by the use of words such as "may", "would", "could", "will", "intend", "expect", "believe", "plan", "anticipate", "estimate", "scheduled", "forecast", "predict", and other similar terminology, or state that certain actions, events, or results "may", "could", "would", "might", or "will" be taken, occur, or be achieved.
These statements reflect the Company's current expectations regarding future events, performance, and results and speak only as of the date of this news release. Consequently, there can be no assurances that such statements will prove to be accurate and actual results and future events could differ materially from those anticipated in such statements. Except as required by securities disclosure laws and regulations applicable to the Company, the Company undertakes no obligation to update these forward-looking statements if the Company's expectations regarding future events, performance, or results change.
SOURCE CubicFarm Systems Corp.
View original content to download multimedia: http://www.newswire.ca/en/releases/archive/July2020/10/c9695.html
New VIDEO by Food Retailer Freson Bros. Highlights Fresh Lettuce From Swiss Leaf Farms, Grown Inside a CubicFarms System
Shoppers at Freson Bros. now have access to locally grown lettuce that helps support Alberta jobs, increase food security, lower food miles, and use significantly less water
Alberta-based Freson Bros., a food retailer supplied by our customer Swiss Leaf Farms, produced a video to show how beautiful, fresh, and tasty lettuce is grown inside a CubicFarms system. Shoppers at Freson Bros. now have access to locally grown lettuce that helps support Alberta jobs, increase food security, lower food miles, and use significantly less water.
CubicFarms Leverages Its Expertise In Controlled-Environment Agriculture And Announces Launch of new Control Room System And Sale To Career Field Farmer And Entrepreneur
CubicFarms’ Control Room is assembled inside its proprietary stainless steel, fully insulated growing chamber with the option to customize features such as lighting, automated irrigation and nutrient delivery, and full climate control for temperature, humidity and carbon dioxide levels
VANCOUVER, BC, JUNE 18, 2020 – CubicFarm® Systems Corp. (TSXV:CUB) (“CubicFarms” or the “Company”) is pleased to announce the launch of its new Control Room system for sale to growers looking to grow crops more efficiently by controlling every aspect of the growing environment.
CubicFarms’ Control Room is assembled inside its proprietary stainless steel, fully insulated growing chamber with the option to customize features such as lighting, automated irrigation, and nutrient delivery, and full climate control for temperature, humidity, and carbon dioxide levels. The system has a variety of sensors available, all of which can be remotely monitored and controlled.
Photo: Inside a CubicFarms Control Room, complete with LED light fixtures, an automated heating, cooling and ventilation system, and wired environmental controls.
The Control Room enables growers to have complete control over the growing environment that is so crucial for high yields and quality – a capability especially well suited for research and development purposes. The temperature, humidity, lighting, and airflow can be properly calibrated to suit crop requirements.
“We are pleased to launch a new product that allows growers to conduct their own growing trials inside a controlled-environment chamber. We’ve had numerous inquiries for this kind of solution and are pleased to be able to support our customers with this technology. We see good market potential for this solution that helps growers fine-tune the optimal environmental parameters for growing crops indoors,” commented CubicFarms CEO Dave Dinesen.
“We are confident that once growers experience the consistency and quality of yields achieved in the Control Room, they will seek to automate growing inside our Fresh Produce system, which is essentially the Control Room plus motorized rows of trays containing crops that follow a patented path inside the chamber to ensure all sides of the crop are evenly bathed in light to maximize growth.”
CubicFarms control rooms can be placed inside an existing warehouse or greenhouse to serve as controlled-environment growing chambers to test and develop crop varieties. They can also be placed outside in many environments. It is well-suited for many types of growers, including:
Photo: CubicFarms control rooms being installed at the customer’s site.
Greenhouse growers and vertical farmers who have a need to hold larger plants in an environment separate from their existing facility. As an example, a hemp grower who would like to hold the mother plant used for cloning in an ideal environment;
Growers in the floral or nursery industry who need to hold plants or bulbs at a specific temperature or humidity; and
Growers undertaking research activities that require different environmental controls than their typical growing space.
CubicFarms announces first sale and installation of control rooms to BC-based field farmer and food entrepreneur
The Company is pleased to announce that it has sold three control rooms to a customer in British Columbia. The control rooms were recently installed at the customer’s site. The customer, an experienced field farmer, and consumer packaged foods expert, plans to engage in controlled-environment growing trials of various crops that have traditionally been grown in the field. Mr. Dinesen added: “I’m very excited that CubicFarms can support our customers by leveraging technology we already have, but in this unique way. Our customers never cease to amaze me in how creative and inspiring they are when looking to grow their businesses.”
Neither the TSX Venture Exchange nor it’s Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
About CubicFarm® Systems Corp.
CubicFarm Systems Corp. (“CubicFarms”) is a technology company that is developing and deploying technology to feed a changing world. Its proprietary technologies enable growers around the world to produce high-quality, predictable crop yields. CubicFarms has two distinct technologies that address two distinct markets. The first technology is its patented CubicFarm™ System, which contains patented technology for growing leafy greens and other crops. Using its unique, undulating-path growing system, the Company addresses the main challenges within the indoor farming industry by significantly reducing the need for physical labor and energy, and maximizing yield per cubic foot. CubicFarms leverages its patented technology by operating its own R&D facility in Pitt Meadows, British Columbia, selling the System to growers, licensing its technology and providing vertical farming expertise to its customers.
The second technology is CubicFarms’ HydroGreen System for growing nutritious livestock feed. This system utilizes a unique process to sprout grains, such as barley and wheat, in a controlled environment with minimal use of land, labor, and water. The HydroGreen System is fully automated and performs all growing functions including seeding, watering, lighting, harvesting, and re-seeding – all with the push of a button – to deliver nutritious livestock feed without the typical investment in fertilizer, chemicals, fuel, field equipment, and transportation. The HydroGreen System not only provides superior nutritious feed to benefit the animal but also enables significant environmental benefits to the farm.
Cautionary statement on forward-looking information
Certain statements in this release constitute "forward-looking statements" or "forward-looking information" within the meaning of applicable securities laws, including, without limitation, statements with respect to the market potential of the Control Room system and system capabilities. Such statements involve known and unknown risks, uncertainties, and other factors including evolving market conditions, which may cause the actual results, performance, or achievements of CubicFarm Systems Corp., or industry results, to be materially different from any future results, performance, or achievements expressed or implied by such forward-looking statements or information including the Company obtaining the approval of the Offering from the TSX Venture Exchange. Such statements can be identified by the use of words such as "may", "would", "could", "will", "intend", "expect", "believe", "plan", "anticipate", "estimate", "scheduled", "forecast", "predict", and other similar terminology, or state that certain actions, events, or results "may", "could", "would", "might", or "will" be taken, occur, or be achieved.
These statements reflect the Company's current expectations regarding future events, performance, and results and speak only as of the date of this news release. Consequently, there can be no assurances that such statements will prove to be accurate and actual results and future events could differ materially from those anticipated in such statements. Except as required by securities disclosure laws and regulations applicable to the Company, the Company undertakes no obligation to update these forward-looking statements if the Company's expectations regarding future events, performance, or results change.
Kimberly Lim
VP, Corporate Communications & Investor Relations
Mobile: 236.858.6491
Office: 1.888.280.9076
Email: kimberly@cubicfarms.com
VIDEO: The Future of Farming & Investing in Land - w/ Cubic Farms CEO Dave Dinesen
CubicFarms has developed and patented some of the most advanced automated growing machines for Fresh Vegetables and Nutritious Animal Feed that enable commercial-scale indoor farming, anywhere on earth
May 28, 2020
The Covid-19 pandemic exposed fragility in supply chains, such as labour shortages, disruptions in the packing and transportation sectors, and increasing uncertainty in the domestic and international markets. CubicFarms’ automated growing systems have emerged as a key solution to overcoming these challenges by allowing growers to localize food production and provide their markets with fresh produce and nutritious livestock feed reliably and consistently. What does this do to opportunities for land investment?
Speaker Bio:
Dave is the CEO of CubicFarms, one of the world’s leading Ag Tech companies that develops “Technology to Feed a Changing World”. CubicFarms has developed and patented some of the most advanced automated growing machines for Fresh Vegetables and Nutritious Animal Feed that enable commercial-scale indoor farming, anywhere on earth. Dave leads growth at CubicFarms and since inception, has raised over $23MM in capital.
Dave is the former CEO and founder of BackCheck, which became one of the world’s top ten largest background screening companies, where he advanced the company from a start-up to an industry-leading company operating on three continents with over 500 employees.
Recorded: Thursday, May 28, 2020,
**The information provided in this webinar and accompanying material is for informational purposes only. It should not be considered financial or professional advice.
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