Welcome to iGrow News, Your Source for the World of Indoor Vertical Farming
Regina Food Bank Greenhouse Fills Shelves With Garden-Fresh Goods
Regina Food Bank Greenhouse Fills Shelves With Garden-Fresh Goods
Greenhouse project connects people with fresh food and the art of growing
CBC News Posted: Dec 09, 2017
The greenhouse features multiple towers that are similar to barrels, each with 72 pockets from which food can be grown. (Submitted by B. Paul)
The tastes and smells of garden fresh food is bringing light to the winter, as the Regina food bank plows onwards with its year-round greenhouse project.
From the light crunch of lettuce to the earthy flavours of sweet basil, the food bank's greenhouse is not only producing fresh food, but also putting people back in touch with where their food comes from, community greenhouse co-ordinator Kimberley Wenger told CBC's Saskatchewan Weekend.
- "Growing our own food as a food bank is a really good way to look at what we do on a bigger scale and provide not only fresh food but also education to the clients and community about where food comes from, what it looks like, what it smells like, what it tastes like," she said.
Ultra-efficient technology
The greenhouse launched its Four Seasons Urban Agriculture Project earlier this year, using garden towers. The technology is ultra-efficient, featuring multiple towers that are similar to barrels, each with 72 pockets from which food can be grown.The centre of each tower is filled with compost which is produced by red wriggler worms, who live in bins at the greenhouse. These worms are fed waste the food bank won't be using, with the worms converting 31 kilograms of inputs each week into fertilizer. This fertilizer, in turn, is fed back into the garden towers as nutrients for the plants.
Kimberley Wenger is the community greenhouse co-ordinator with the Regina Food Bank. (Submitted by B. Paul)
"It's vertical gardening and indoor growing. Controlled environments are definitely a popular thing right now," said Wenger.
Wanting to share community asset
Outreach is also a major part of the greenhouse project, she explained. In the launch of this outreach program, students from five schools learned all about the garden tower, with the food bank delivering students with their own garden towers and all the materials they would need to grow food in their own classrooms through the year.
"We have a lot of interest from people that want to extend their season. There's so many opportunities with this place. It's really an asset to our community and we want to be able to share that."
For herself, Wenger said she's learned a lot about gardening since getting involved in the greenhouse project.
"It's been a very transformative process for me," she said. "I never really grew up around gardening and so a lot of this information was new but it was just about being optimistic and tackling a challenge. And that's something I've always enjoyed doing."
With files from CBC Radio's Saskatchewan Weekend
Seasons' Greetings!
Seasons' Greetings!
Have you been on FreshBoxFarms.com? Visit us for product descriptions, indoor agriculture info, FAQs & SO much more!
Our team at FreshBox Farms is delighted to have shared another amazing year with our community of leafy green eaters, retailers, distributors, and all those who have supported us on our journey to improve local produce.
We sincerely wish each and every one of you a peaceful and relaxing Holiday season. Please enjoy this little poem that we wrote last year for our friends, and cherish your celebrations!
How Farmwall Plans to Revolutionise Dining By Helping Eateries Grow Their Own Food
THE mission? Reduce “food miles”, waste and packaging while bringing food production closer to where the food is eaten. The solution? Small-scale “farms” inside the very produce.cafes and eateries that will use their
How Farmwall Plans to Revolutionise Dining By Helping Eateries Grow Their Own Food
Claire Heaney, Herald Sun
December 6, 2017
In the Herald Sun’s ongoing series on Victorian entrepreneurs with great ideas, we meet the team bringing farm freshness to Melbourne eateries — without the need for a paddock.
THE mission? Reduce “food miles”, waste and packaging while bringing food production closer to where the food is eaten.
The solution? Small-scale “farms” inside the very cafes and eateries that will use their produce.
It’s a revolution that an enterprising Victorian start-up business, Farmwall, wants to usher in.
Founded by Geert Hendrix, Farmwall provides small, vertical gardens that are similar in dimension to bookcases.
Geert Hendrix wants eateries across Melbourne to grow their own food. Picture: Tony Gough
The gardens, planted with microgreens — young, edible greens — will initially be installed at cafes and in kitchens.
Based at Alphington, in Melbourne’s inner north east, the social enterprise uses aquaponic principles, which combine aquaculture and hydroponics so fish and plants are grown in an integrated system.
Farmwall undertook a successful crowd-funding campaign, raising more than $30,000 to get the business started.
Each Farmwall prototype cost $10,000, but Mr Hendrix says he expects that as the system is finetuned, the cost will be substantially reduced.
The Farmwall prototypes cost about $10,000, but the cost is expected to fall.
They will be made available on a subscription basis, where businesses pay for use of the vertical farm and for weekly upkeep.
Mr Hendrix says the business came about after he quit his long-time job as a sales manager in March last year and became an Uber driver while he worked out the next step.
“I was really keen to get back to basics,” he says.
He read widely and was looking for something that would give him a sense of purpose and an income.
Mr Hendrix, right, assembled a team to fuel the venture, including Serena Lee, who has branding and marketing experience.
The challenge was building on activities he enjoyed, including spending time outside, to create a business that would combine passion and talent, and earn an income.
“I also drew on the idea of Japanese Ikigai, which means having a reason to get up in the morning.” he says.
“I was doing the morning runs to the airport and was meeting some interesting people. It was always a good opportunity to have a conversation about things that could change the world.”
He assembled a core team including Serena Lee, with branding and marketing experience, and Wilson Lennard, an aquaponics expert.
He also has an advisory group of other experts who provide know-how and have equity in the business.
He says the idea of the Farmwall urban farms was to replicate what a large farm could do, but in an city environment.
Mr Hendrix says the business was fortunate to have the operator of cafes Top Paddock in Richmond and Higher Ground in the city take an interest.
In coming weeks, the Farmwall will be installed at the restaurants, ensuring fresh crops of microgreens are on hand for chefs.
Melbourne’s vibrant cafe scene is ripe for an in-house garden revolution, Farmwall believes.
In the meantime, a Farmwall established at a business incubation hub is supplying five local businesses with microgreens. Mr Hendrix says the enterprise is seeking feedback and suggestions from those businesses.
He expects that in the future, businesses may pay for Farmwall gardens through financing deals offered by companies that specialise in leasing out equipment. The benefits of Farmwall are many, he says, including cutting water and energy costs and providing fresh produce.
Cafes and restaurants go through a lot of microgreens and they are expensive and often do not keep well packaged in plastic, he says.
The Farmwall is one metre long, 40cm deep and two metres high.
The cafe industry is always evolving, Mr Hendrix says, and is looking to differentiate itself and embrace new ways of doing things.
The business is at an early stage, he says, but he can see a time when Farmwalls could be installed at aged-care facilities, in schools and at residential apartment buildings.
While grateful for the help of crowd-funding, Mr Hendrix says the process can be exhausting. But, he says, entrepreneurs have to get out of their comfort zones to make crowd-funding work.
Many people espouse the virtues of crowd-funding, he says, but those people often need to be prompted and reminded that they are “the crowd”.
What our experts say ...
John Downes
Business coach, Acorro.com.au
WELL done Geert, Serena and Wilson. Microgreens grown at the place of consumption, reducing food miles while maximising freshness and adding visible eco-sustainability features to the restaurant — I’d love that at home.
Business coach and social media guru John Downes is the director of the Acorro business advisory group.
Two issues: What is your implementation and deployment plan to get the first three Farmwalls installed with customers?
Conceptualising and prototyping a product for a production run of one is gruelling. Delivering on scale in the field takes a whole new realm of skills, relationships, communication, planning, management, compliance, quality systems, redesign, and even more capital than you expect.
How are you managing these, and do you have a plan capturing the learnings?
Secondly, consider your tribe. Since the crowd sourcing, the social feed has pretty much fallen away.
This is understandable as there is so much going on to deploy the systems. But it is vital to have regular communication updates sharing your progress.
At least once a fortnight, share where you are at, what has been done in the past two weeks, what is planned for the next two weeks, the challenges and what you have learned. This keeps the tribe informed, includes them in your process, can be a source of inspiration and problem solving and keeps them actively promoting your project.
Vivian Vo
Mentor, Melbourne Innovation Centre
CONGRATULATIONS Geert and team on running a successful crowd-funding campaign. Your pitch is passionately presented with a value proposition that impacts the community from a social and environmental perspective.
Vivian Vo is a mentor for the Pitch a regular feature in the Herald Sun. Picture: Sarah Matray
Preparation has definitely paid off: not only has Farmwall raised its crowd-funding target, the campaign’s wide audience validated the concept.
As a start-up, you are constantly testing, measuring and learning from your customers. Be mindful of the difference between being customer friendly and customer-centric.
Start-ups that are customer-centric spend enormous amounts of energy on providing a solution-based product instead of a product they only think customers want.
Now that you are ready to test your product in the market, the biggest challenge will be determining whether the product is leading to real progress. Measure progress by using metrics such as customer engagement, customer lifetime value, and cost of acquisition.
These metrics will offer valuable insight into customers and their reactions to your product, and can demonstrate growth and be desirable when pitching to investors.
Learning is the essential unit of progress for start-ups, and validated learning is demonstrated by positive improvements in metrics.
Bruce Hall
Mentor, Small Business Mentoring Service
OCCASIONALLY you come across a product or idea that has the potential to make a real difference.
Bruce Hall is a mentor at the Small Business Mentoring Service.
Not only does the Farmwall significantly contribute to sustainability but also gives restaurants and cafes a real point of difference — something that will delight consumers and give them a story to share.
From a marketing perspective, the framework of a great story is there, but flesh needs to be put on the bones. The website looks great but a lot more copy is needed to increase its reach.
The stories can be around sustainability and the ”journey” of the concept, its evolution, the problems and challenges overcome.
You could include information about how the product can help restaurants and cafes provide a better experience, attract customers and enhance their offerings.
To be found, pages and posts on the site also need to be optimised for search. Page titles such as Produce, Market, Impact and so on should be changed to terms potential customers will be using when searching for information on micro herb suppliers, sustainability and similar subjects.
The chosen phrase then needs to be incorporated into meta headings and copy to give the page “search relevance”.
Finally, I suggest the site header be made “sticky”, and adding a contact number.
This Underground Farm Helps Power The Building That Houses It
Plantagon is a company that develops vertical farm technology, and they have some pretty big dreams for how food will be produced in the future. Their current projects suggest that the future is actually not very far off. The Plantagon CityFarm will be opening in Stockholm in 2018, Fast Company reports.
This Underground Farm Helps Power The Building That Houses It
BY AIMEE LUTKIN
12-07-17
Plantagon is a company that develops vertical farm technology, and they have some pretty big dreams for how food will be produced in the future. Their current projects suggest that the future is actually not very far off. The Plantagon CityFarm will be opening in Stockholm in 2018, Fast Company reports.
Once it is built, the indoor farm will not only be equipped to grow plants, but the excess heat used in their production will be channeled to other parts of the building, saving the 26-floor office building 700,000 kilowatt-hours of energy a year. As of now, Plantagon has a lease from the building for three years. They don't pay rent. How? Because the money saving abilities of their system is projected to be three times what the previous tenant paid.
Plantagon cofounder Hans Hassle told Fast Company that figuring out a way to make growing indoors cost effective is as important as trying to figure out how to make things grow at all.
“[The building owner] agreed to give us a free lease for three years, so we don’t pay one single Swedish kroner for the room,” said Hassle. “This is the challenge, very often, for urban farmers: If you really want to grow things in the city, you have to find new business models that actually make the food not too expensive in the end.”
Plantagon is so sure of their models, they're crowdfunding to build an entire structure for urban farming, an ambitious project that could change not only urban farming, but agricultural systems everywhere.
The 16-story “plantscraper” will be used to grow food, but will also have rentable office space, and an underground farm much like the one in Stockholm, used to produce heat for the building. They're hoping to open in the city of Linköping, about two hours away, by 2021.
The indoor farm system saves energy, but it is also appealing to the area's demographic. Buying food from where it is grown in your office is about as local as you can get, if you don't have your own backyard. And that's important to a lot of people.
“In Sweden, we have a higher demand for locally grown food than we do for organic food,” Hassle explained. “People tend to want to know where the production comes from.”
Hassle argues that buying local creates a much smaller carbon footprint than buying organic foods that have traveled long distances to get into your basket.
The Plantagon system isn't just local, it's designed to use far less water than traditional farming, and filters carbon dioxide out of offices to be fed to the plants. They're hoping to open ten more similar underground locations in offices around Stockholm, as its success is proved. Despite the rapid growth, the business is run in part by a non-profit company, in an attempt to keep them honest, and crowdfunding from interested people in the community.
“To us, food production is not like running any business–food is like water, it’s a human right,” said Hassle. “So it’s not only business as usual. This has lots to do with social responsibility and of course with environmental responsibility. That’s why we’re inviting people to be part of owning these facilities because they should have input.”
Sounds like a good thing to buy into.
Salad Made in Panasonic's High-Tech Indoor Farm Hits The Market
Salad Made in Panasonic's High-Tech Indoor Farm Hits The Market
From left: Panasonic Factory Solutions Asia Pacific managing director Tatsuyoshi Ishii, Agri-Food and Veterinary Authority of Singapore CEO Lim Kok Thai, Panasonic Singapore managing director Paul Wong, Tong Chiang Group’s CEO Lisa Zou and group executive chef Gary Wu.ST PHOTO: MARK CHEONG
December 1, 2017
The SingaSalad mixes locally grown vegetables with dressings inspired by two Singaporean dishes
Catering company Tong Chiang Group has come up with a new salad using locally grown vegetables supplied by Panasonic, and salad dressings inspired by two popular local dishes - chilli crab and Hainanese chicken rice.
For a start, the SingaSalad is now available only on the menus of eight of Tong Chiang Group's subsidiary catering companies. Consumers will be able to buy retail packs at selected supermarket outlets sometime next year.
The company's chief executive Lisa Zou, who prefers to eat healthily, says it has always been her goal to give customers healthier food choices.
She says: "Now that we have a supply of fresh and pesticide-free vegetables from Panasonic, we created the SingaSalad to encourage consumers to eat healthier and support home-grown produce."
Panasonic's vegetables are grown at the company's high-tech indoor farm located at the Panasonic Factory Solutions Asia-Pacific's premises in Jalan Ahmad Ibrahim. The Japanese electronics giant ventured into vertical farming here in 2013. Its 1,154 sqm indoor farm, about the size of 11/2football fields, now produces 81 tonnes of vegetables annually, which are sold to restaurants and supermarkets.
Vegetables supplied to Tong Chiang Group's central kitchen are harvested and delivered the same day, directly from Panasonic's indoor farm.
Mr Paul Wong, managing director of Panasonic Singapore, says: "We are happy to have a collaboration with Tong Chiang Group which shares our vision of promoting locally farmed produce which contributes to Singapore's food security."
The SingaSalad vegetable selection includes green leafy lettuce, red leafy lettuce, mizuna, mini red radish, mustard wasabi and a range of microgreens.
The salad dressing recipes are developed by Tong Chiang Group's group executive chef Gary Wu. He says: "By providing our Chilli Crab and Hainanese Chicken Rice dressings, we want to encourage consumers to eat healthier without missing out on the flavours of our local classics."
Vertical Farming Concept to Help Food-Insecure Community
Vertical Farming Concept to Help Food-Insecure Community
Company looking to build its SQF vertical farm in Ontario
A Toronto, Ontario-based company has brought his proof of concept vertical farming system to be part of an initiative to grow food for the non-profit community in Windsor.
Zale Tabakman with prototype unit.
Local Grown Salads, in a partnership with Science City, set up the indoor farm in an under utilized high school building built in 1922. Zale Tabakman, president of Local Grown Salads, says the initiative hopes to create a systemic change in the community. “Windsor-Essex is a very agricultural integrated, manufacturing environment. The ag component of what I’m doing is very interesting to everybody here,” says Tabakman, founder and owner of Local Grown Salads.
Windsor doesn’t have the same property value in other parts on Ontario, such as Toronto and surrounding area. “Rent and property is incredibly inexpensive. It’s a very good use of space but we’ve designed our systems to be cost competitive even in Toronto,” says Tabakman.
Local Grown Salads’ vertical farm grows greens, peas, cucumbers, cherry/heritage tomatoes and strawberries. “Future consumers of this (food from the project) in the community will be able to benefit from nutritious high calorie food,” he says.
The community members involved are currently fundraising for the farm and hoping to have it up and running in early January 2018. They already have the space and people to manage the project; Tabakman says the only thing remaining is a matter of getting funds together. “The execution will be very quick.” Once established the community itself would be producing the vegetables, the community will be responsible for harvesting, cleaning, prepping the food. The 2,000 sq. foot facility would be able to create about 500,000 salad meals a year “possibly more depending on operations. They can decide how to maximize the space to grow the appropriate type of foods possible for their clients.”
English thyme grown on the vertical farm
One of Tabakman’s favorite things to grow is sorrel, a Russian green. “It’s like having a little drop of lemon. You can imagine how you can create a very tasty high calorie meal just using vegetables. From a nutrient dense point of view kale and arugula are almost as dense as meat.”
The ultimate goal for Science City is to create community not-for-profit hub, which will include the Local Grown Salads vertical farm. Food would be consumed by community members who are food insecure and also sold to traditional retailers and food service companies to support the operation of the building.
According to Tabakman, 1.2 billion pounds of leaf lettuce was grown in the US last year and 2.5 billion pounds of romaine. “If I were to set up my farms doing salads and vegetables I could produce I would need 1,600 farms just to support the city of Toronto – that’s the benefit of indoor vertical farming.” Moving forward into the for-profit sector, Local Grown Salads is focused on a SQF standard ready-to eat-salad. (HCAP). The food-safe ready grow unit system is designed to fit into a standard 14-foot ceiling warehouse.
Tabakman is currently doing presentations to investors and groups across the country and overseas to generate interest to raise money to set up his first SQF vertical farm, which will be located in Ontario between Windsor and Toronto.
For more information:
Zale Tabakman
Local Grown Salads
Publication date: 11/28/2017
Author: Rebecca D Dumais
Copyright: www.freshplaza.com
![Plenty Vertical Farm CEO Matt Barnard: “We Have a Lot of Work to Do” [Podcast]](https://images.squarespace-cdn.com/content/v1/57c8695d5016e11e71be1d83/1513786399640-VM44FRXOOO048DYS9P2L/PLENTY%2B-%2BLOGO%2B%28NEW%29%2B.png)
Plenty Vertical Farm CEO Matt Barnard: “We Have a Lot of Work to Do” [Podcast]
In this week’s podcast, I’m excited to be speaking to Matt Barnard, the CEO of Plenty, a vertical farming group on the West Coast of the US. If you’re in the agrifood tech space, you will have had to have been living under a rock not to have heard of the record-breaking $200 million investment that Japan’s SoftBank made into Plenty over the summer along with other investors.
Plenty Vertical Farm CEO Matt Barnard: “We Have a Lot of Work to Do” [Podcast]
DECEMBER 20, 2017 LOUISA BURWOOD-TAYLOR
In this week’s podcast, I’m excited to be speaking to Matt Barnard, the CEO of Plenty, a vertical farming group on the West Coast of the US. If you’re in the agrifood tech space, you will have had to have been living under a rock not to have heard of the record-breaking $200 million investment that Japan’s SoftBank made into Plenty over the summer along with other investors. It was actually the first time that Plenty really came out of stealth to tell the world who they were and what they were up to.
I speak to Matt today to find out a little bit more about the last few years and how they’ve been building the company. I hope you enjoy our conversation – there’s an abridged transcription below too.
B-T: Matt, we first met a couple of years ago at the Indoor Ag-Con in New York back when you were called See Jane Farm, and I didn’t really know much about you other than having seen your name on a few investor presentations, but you were in stealth. We did talk about doing an interview at some point, but the timing sort of was never right. The next thing happens, and you’ve raised the largest ever farm tech funding round with SoftBank. That was quite the entrance into the public domain! Maybe you can start by telling us, why was it important for you to be in stealth until that point?
Matt Barnard: Well, I don’t know that it was important for us to be in stealth so much as it was to make sure that we didn’t take up air time when we weren’t yet ready with something to talk about. What we try to do is we try to be ahead of the story if you will, and try not to talk about ourselves too much because no one likes to sit in a room with someone who talks about themselves!
Louisa B-T: Right! I think there are quite a few companies in agtech and indoor ag that actually do speak very early about plans and things. You’re saying that your idea is you wanted to have something of substance to talk about before you told everyone who you were?
Matt Barnard: Right. We also, at that point in time, though we were growing amazing produce and getting it into the lives of a lot of people here in Silicon Valley, we weren’t really ready to capitalize on anything that would come from talking about ourselves. We didn’t want to give the impression to people that we were ready to execute on something that we weren’t really ready for. We just decided to wait.
Louisa B-T: What was with the name change from See Jane Farm to Plenty?
Matt Barnard: We are a company that has global ambitions. We see a lot of problems and a lot of demand to serve around the world. As we thought about having a name that was appropriate for a global, multicultural company, we wanted to make sure that we did that. When you step outside of the US borders, people haven’t seen those reading primaries that were popular in the ’50s, ’60s, ’70s, and a little bit in the ’80s here in the United States that involved Dick and Jane, Spot the Dog, and Puff the Cat. They didn’t know that we were referring to a simpler time with better food that was more nutritious. What we decided to move to the name “Plenty”, which was better able to communicate to cultures around the world and set us up more for success that way.
Louisa B-T: Fair enough. Now, before we talk about the business, I just want to talk a little bit about your background. LinkedIn tells me, and correct me if I’m wrong, that you’ve been a private equity and debt investor, and you’ve built at least one business. Is that right? How would you sum up your resume?
Matt Barnard: Yeah, I’ve built several. A big portion of my career was in the wireless telecommunications industry. I was in that industry for about a decade and helped to build and, ultimately, ran a company that engineered, designed, and deployed the networks for the world’s largest telecommunications companies; so Verizon, AT&T, Sirius XM, Comcast, Rogers in Canada. We designed their networks; we engineered them, we deployed them. They relied on us to make their networks better quality and to cover evermore things, if you will, add capacity, add quality, add coverage. I spent 10 years doing that and helping to build amazing teams of people that were the top in the industry.
After that, I was in the private equity industry for a bit, mainly looking for ways to invest in water technology because a driving passion of mine is to help to fix the water industry, the water system rather.
Louisa B-T: Where does that passion come from?
Matt Barnard: Well, there are a few things essential in life. I don’t know if there’s anything more essential than water. We need water, we need energy, we need food, we need caring human relationships. That’s about it. The water system is severely stressed, and it is one where due to some societal choices a century or two ago, we hide the cost of acquiring cleaning and delivering water to people. The cost isn’t associated with the price, or the price isn’t associated with the cost and, therefore, we’re kind of over consuming. I liken it to a batter that’s draining, where if you have a remote control car or any device powered by a battery, the battery is draining in the background, you don’t necessary know how fast it’s draining and how low it is because the car is still performing exactly as you would expect it to. Ultimately, at some point, it crosses a threshold, and it stops performing. Our water battery, the battery of our water system is severely drained, and we are in danger of crossing that threshold with the largest aquifer in North America slated to be dry in a couple of decades.
Louisa, it takes 1,000 years to replenish that aquifer. It’s under the Great Plains states, which are responsible for much of our cereal production; Texas, Oklahoma, Colorado, Nebraska, Kansas. It covers a massive area. There are now entire areas of Nebraska who can no longer access the Ogallala Aquifer to feed their wheat fields. We have some sirens going off, and I’m motivated to help them fight that.
Louisa B-T: Yeah, those are terrifying stats, but not statistics that everyone necessarily knows in the U.S or globally. Was there any particular reason that you kind of delved into looking at that. Did you have any personal experience with water shortages?
Matt Barnard: I started looking at what was happening in the water systems around the world, in part because of my interest because I grew up on a farm in Wisconsin. I was aware of what had happened on that farm going back a generation when people knew less about how their actions affected the quality and quantity of the water supply. I was already a bit aware of it. I started to look into it in my early 20’s. As I read more and more about it, first in publications like The Economist and then in grabbing books about it, whether the Cadillac Desert or there are now many books and documentaries on it understanding more and more of what’s happening around the world.
Louisa B-T: Yeah. I guess that sort of segues nicely into how and why, my next question is, why indoor ag? Bearing in mind your previous experience, but I presume that that passion for solving the water crisis played a role there?
Matt Barnard: Yes. After I spent that time looking for ways to help alleviate stress in the water systems, I then went back into large-scale technology systems around resources. I was brought in to help scale a company that did cellular smart grids, so these are large technology systems to help electrical, water, and gas utilities damp down and spread demand. After that is when I worked to found Plenty because it is a way for me to pursue my desire to help fix the water systems. Growing up on the farm in Wisconsin, I became keenly aware of the fact that I loved the food that we grew on our farm. I did not enjoy the food that we bought at the grocery store, particularly fresh produce. I loved fresh produce on the farm and not the stuff we bought at the store.
In fact, in Wisconsin, there are a lot of crops you can’t grow. The crops we couldn’t grow on the farm, I didn’t even understand why people liked them. I couldn’t figure it out. It wasn’t until I moved to California that I learned that a couple of thousand miles and a week in a truck has a way of destroying, what is otherwise, some amazing fresh produce. That, and then I’ve had a couple of health incidents in my life, and the life of my family that has caused me to really delve deep into how we eat affects how healthy we are and increases or decreases our risk for various terminal diseases. All of those things together; my experience with food on the farm, my desire to help fix the stresses of the water systems, and family experiences that caused me to dive into what we know about our diet and how it affects our health are all what led me here to Plenty.
Louisa B-T: Fast forwarding to today or to this year and the big $200 million round that you raised with SoftBank and others, can you maybe tell me a little about what drew SoftBank to you compared to other indoor ag groups? How do you think you differentiate yourselves? At this point, a lot of the focus is around growing leafy greens. I know that you guys are growing cucumbers and strawberries too. What’s the Plenty difference that has enabled you to attract these big investors with these global ambitions?
Matt Barnard: Well, there are a lot of large global investors around the world, many of whom are now invested in Plenty, that have been looking for ways to invest in this industry for a number of years. They had been looking at, “Hey, what are the economics of this business? What does it take to succeed? What does a team need to look like if we want to build a global brand?” They saw in us the foundation of a technology system that could grow amazing food that fits into the budgets of people around the world. They saw a great balanced team across a lot of areas of domain expertise and are very excited the vision of being able to solve for what they knew to be the secular trend that got them in the industry in the first place.
They were already aware that the agricultural capacity is declining both absolutely and on a per person basis around the world. They knew that four percent of the world’s population is consuming roughly 30 percent of the fruits and vegetables of the world, which means that 96 percent of the world’s population did not have access to fruits and vegetables in the way that they would like. They were aware of all those secular trends; persistently rising in labor and land costs. They were looking to find ways to solve for it. Those were some of the things that got us to this place.
Louisa B-T: It seems to me that the big challenge ahead for indoor agriculture is scaling and is your business model. As I mentioned, leafy greens seem to be the main area of focus, and that’s not going to provide the nutritional needs of the world. Can you talk a bit about how you’re going to get into other food products that can answer those urgent issues that you’ve mentioned? At this point, it still seems like it’s a lot of potential; when is the reality that you’re going to be getting this nutritional food into the hands of those people globally?
Matt Barnard: We have a lot of work to do. Building both a business and farms around the world does take a little bit of time. We are working on it quickly, but I think people at the end of the day, as they look back three, five, 10 years from now, they’re going to be stunned at the rate that which more and more people around the world have access to fresh fruits and vegetables and a nutrient-rich diet in a way that they do not in 2017. We are developing multiple farms, we have literally dozens of farms in different stages of development in different parts of the world right now. Several of those will open in 2018 and then the rest are slated for 2019 and beyond. We’re going to be working to get these farms out so that we can get food into the homes and hands and mouths of people as quickly as possible.
Louisa B-T: Just thinking about, you mentioned about the technology piece was something that was very appealing to investors and potentially a differentiator for you. You’re building some exciting stuff inside your vertical farms. I think I read somewhere that you have tiny seeding robots. Is that right? Is that technology that you’re actually developing in-house, or you’re working with other people on that?
Matt Barnard: We do seed in an automated way. That is technology that we have applied kind of wrapper that adapts it to what we do. The core of that is technology that was developed outside of Plenty. We are doing some very groundbreaking work in robotics to help get more food in the homes of more people. Not in seeding, it’s in other parts of the farming process.
Louisa B-T: How important is robotics and automation for indoor agriculture? Is it about a labor issue? I know it can be tough to find people to work in indoor farms that have the right expertise or is it about the precision aspect of it and avoiding any …
Matt Barnard: This isn’t actually an indoor agriculture problem, it’s a challenge for all of agriculture. As we look around the world, what we see is we see a global fruit and vegetable market of about 500 billion dollars. We think that if these crops were to be available to 7.3 billion people around the world, this would be a 2.5 trillion or three trillion dollar industry. We believe this to be an industry with a tremendous amount of suppressed demands. We view our job as getting more fresh fruits and vegetables into more people’s budgets, and automation is key to that because we actually have a better ability to do it inside than outside. It’s just much harder to make those processes automated when you’re outside.
Louisa B-T: That automation, I assume, is pretty essential for the business models to work? It sounds to me that there are some indoor farming groups that have really struggled with that cost component. That relates not just to labor, but also to electricity costs for lighting and so on. For making the business models work, that automation is pretty essential, is that right?
Matt Barnard: That’s right. Just like growing these crops outside, it’s essential to drive labor costs out and just as labor costs caused California strawberry industry out in the field to lose about 15% of its acreage last year because of labor costs, we deal with the same thing. We are working to find ways to get more of this into people’s homes.
Louisa B-T: Another challenge that we see, and I actually asked our CIO Michael Dean what he thought, he said that he had learned that fresh produce supply is very relationship driven with many relationships developed over decades and strong distribution networks in many markets between the producer and the retailer adds another level of complexity and a cost base for what is a low cost/high volume product for many of these crops. How do you plan to get over those challenges? If you have global plans to be in various different markets, it’s obviously going to be very different in each place that you go.
Matt Barnard: That’s right. It is. Growing a global business is very, very difficult. We’re very aware of that. It’s one of the reasons why we raised the financing we did so we could build the team necessary to do it. In order to feed the need of the people of Japan, and the people of China, and the people of Saudi Arabia, and the people of the UK and Ireland, and Canada, and all the people of the United States that we’re working to serve, you’re right, it absolutely requires a large team to be able to get this food out to as many people as possible. It’s one of the things that drove us to put that financing together.
Louisa B-T: Thinking about the venture capital investors from your earlier rounds, I’m wondering, if you’re raising $200 million at Series B, perhaps a Series C is going to be even bigger, how are those original VCs going to keep up with some of those larger, more mature investors? My question kind of feeds into how suitable is VC money for indoor agriculture, which is pretty infrastructural in its nature?
Matt Barnard: Sure. The answer to that question could stretch an hour, but I’m going to try to condense it into something that’s shorter because no one wants to listen to me talk for an hour. First of all, relative to our earlier stage investors and keeping up, they don’t necessarily expect to, they know that when a business that they invest in succeeds, that ultimately it’s going to move past them. Really, they want it to because what they know is that their capital is some of the most expensive investment funds on the Earth. For a company to keep using that means that really the company isn’t succeeding. The companies need to graduate out of that type of capital at some point in time. That’s one.
With respect to, “is venture capital appropriate”, it really just depends on the stage of the business. We expect in a few years to no longer be accessing that type of capital either. As you look at how infrastructure is built out around the world, once it is mature and proven over the course of years, people tend to use debt to finance the building of infrastructure in the financing of businesses. Just like field farmers raise a lot of financing from year to year from their banks in the form of debt, Plenty plans to finance the built out of its global finance network, or excuse me, global farm network. It all just depends on the size of the business, the stage of the business, and what’s the most appropriate of capital at each given point of the business. That answer changes over time, and if we’re successful, we absolutely won’t be accessing venture capital at some point in the future.
Louisa B-T: What is your ultimate route? What is the potential exit for your investors?
Matt Barnard: We’re focused not so much on that as we are in getting people the most amazing food that they have ever had, the best produce they’ve ever had, produce that’s better than ice cream, produce that’s better than chocolate, strawberries that are so amazing that people eat them before they get home from the grocery store and have to go back for a second trip. We’re focused on that, getting the people of the world more nutrient-rich food, fresh fruits and vegetables, and being able to live happier, healthier, longer lives. We’re working to build, to delight customers in that way as we work to build an amazing brand around lifestyle, health, food, and sustainability. Everything else will follow from that.
Louisa B-T: The focus is on building a stand-alone business at this point?
Matt Barnard: That’s right.
Louisa B-T: Looking ahead to next year, what can you tell us about what plans you have on the horizon? You mentioned that you have various different locations in development. The only ones we know about are obviously in California and in Seattle. Can you tell us, are they going to be based globally in Japan perhaps?
Matt Barnard: You will see us around the globe. We are not quite ready to talk about the specific market that we’re launching in. I’m going to be excited to talk to you about that very soon for a few of them, but we’re not releasing those yet. We do that in a very coordinated way. A farm launch [inaudible 00:22:43] is almost like a product launch, so we coordinate that with everyone involved there at launch. It ends up involving other companies and partners. We will be letting you know and there will be more farms in 2018. We will be an international company very soon.
Louisa B-T: Yeah, that’s great. Will you be opening up the farms to give us more of a sense of what technologies you’re building in-house or is that always going to be a little bit secretive?
Matt Barnard: You’ll find us not talking a lot about it in the next year or so, but as the years pass, we’re going to talk more and more about it. We’re actually at looking at building … We’re looking at some ways that we can bring the public in and show them how it is that we grow this food that’s so amazing that they can’t wait to have more of it.
What’s fun about working here at Plenty is that we have all of these different areas of domain expertise where we have people that are deep experts in computer science, and machine learning, and plant science, and farm operations, and mechanical engineering. It’s quite an exciting place to work just because of the richness of our team.
Louisa B-T: Yeah. It just seems to me that you’re going to have a lot of these indoor ag groups all building several systems from scratch when there’s probably a lot of knowledge out there that could be shared for the benefit of the industry overall. I’m just wondering when that kind of point will be that it will be more democratized some of this.
Matt Barnard: Yeah, we actually are already working on a plan to do this. I don’t expect it’s going to be in 2018, but I do expect it’s going to be sooner than people think.
Louisa B-T: Fabulous. What is your favorite fruit and vegetable? Just to finish off!
Matt Barnard: Out of a Plenty farm, I have to say our kale is stunning. One of my favorite quotes, and I’ve heard it in multiple ways because everybody has their own way of saying it, but people have our kale, and they say, “Gosh, you shouldn’t even call it kale because all I know is that I hate kale, but I love this.” It’s totally different, and there’s a little bit of sweetness to balance it out too, so it just has a much more balanced taste. It’s not tough and chewy; it’s velvety and soft. That’s a pretty exciting crop to me because we can make that super nutritious food. Instead of the food, you should eat, it’s the food that you can’t wait to eat.
We have kale. I love our strawberries. People are just going to be addicted to our strawberries. They’re going to have a hard time getting home from the grocery store without eating them all.
Louisa B-T: I can’t wait to try them. When will I be able to have my first taste?
Matt Barnard: You can come out to San Francisco and try them now, try the kale. We can probably arrange a tasting for you out of our Wyoming farm on the strawberries here in the next few months. In Seattle, you’ll be able to try some of these crops in Q2 of 2018. It’s happening soon.
Fluence Bioengineering Launches New Vertical Farming Lighting Solutions
Fluence Bioengineering Launches New Vertical Farming Lighting Solutions
Versatile, easy-to-deploy LED systems designed to increase plant density, yield, and quality while reducing installation and operating costs
Fluence RAZR4 LED Grow Light
The Fluence RAZR system not only creates an environment for improved growth and development of our microgreens, but allows us to run a commercial-scale vertical farm at a lower operating cost.
AUSTIN, TEXAS (PRWEB) NOVEMBER 30, 2017
Fluence Bioengineering, Inc. (“Fluence”) today launched three new horticulture lighting solutions designed for the world’s largest vertical farms. With a sleek form-factor, broad-spectrum, optimized light intensity, and world-class energy efficiency, the new Fluence RAZR Series is built for a wide range of vertical farming applications from full-cycle cultivation of leafy greens and microgreens, to young plant propagation of vegetable, ornamental and cannabis crops.
“The new Fluence RAZR solutions are purpose-built to address the unique challenges and opportunities associated with vertical farming,” said Randy Johnson, Co-Founder, and CTO at Fluence Bioengineering. “Every design consideration that went into the new RAZR Series, from the thin form-factor to modular daisy-chain configuration, is predicated on increasing our vertical farming customers’ outputs while reducing their inputs.”
Dense Vertical Farming
With a 1.5-inch thin form-factor, and a mounting height as close as five inches from the plant canopy, the Fluence RAZR Series delivers uniform photosynthetic photon flux density (PPFD) for maximum space-use efficiency and yield per square foot. With the ability to stack vertically in carts and shelving, or daisy-chain horizontally across racks and rolling tables, the new Fluence RAZR Series is built for quick and easy deployment to reduce installation time and material costs thanks to a one-to-many design which connects up to ten lighting modules to one power supply.
The RAZR4 Array is ideal for full-cycle leafy green, basil, strawberry and culinary herb production as well as early-stage vegetative growth for vegetables, ornamentals and cannabis cultivation with an average PPFD up to 375 µmol/m2/s over a 2-foot by 4-foot canopy with a 5-inch mounting height above the plant canopy. The RAZR4 Array includes five lighting modules, and covers 40 square-feet of the canopy.
The RAZR3 Array is ideal for full-cycle leafy green and microgreen production as well as
propagation of vegetable, ornamental and cannabis crops with an average PPFD up to 260 µmol/m2/s over a 2-foot by 4-foot area with an 8-inch mounting height above canopy. The RAZR3 Array includes seven lighting modules, and covers 56 square-feet of canopy.
The RAZR2 Array is ideal for tissue culture, seedlings and cutting/cloning propagation as well as ornamental plugs and starter pots with an average PPFD up to 160 µmol/m2/s over a 2-foot by 4-foot area with a 12-inch mounting height above canopy. The RAZR2 Array includes 10 lighting modules, and covers 80 square-feet of canopy.
Each RAZR lighting system is designed and built in Austin, Texas, USA with an anodized, extruded aluminum alloy chassis and integrated passive heatsink for natural convective thermal management (zero moving parts), and is ETL wet location rated to withstand the harshest of growing environments.
The new RAZR Series is available now. To learn more, visit http://fluence.science/razr
Proven Results in Vertical Farms
Edenworks is moving leafy green and microgreen production closer to consumption with their Brooklyn-based aquaponics vertical farm. Edenworks conducted a trial of several LED vendors, ultimately installing the latest Fluence RAZR3 system which enables Edenworks to add more layers of production per square foot while increasing plant quality and decreasing operating costs. To learn more, visit http://fluence.science/edenworks
“Vertical farming allows us to deliver the highest quality product possible at the lowest cost possible,” said Ben Silverman, Co-Founder and Chief Design Officer at Edenworks. “The Fluence RAZR system not only creates an environment for improved growth and development of our microgreens, but allows us to run a commercial-scale vertical farm at a lower operating cost.”
Farm.One grows hundreds of rare crop varieties for New York City’s finest restaurants out of their downtown Manhattan vertical farm. With a continual focus on improving plant flavor, texture and color, Farm.One tested numerous LED lights culminating in their decision to deploy Fluence RAZR solutions after seeing higher quality and yields. To learn more, visit http://fluence.science/farm-one
“We are constantly evaluating new forms of ag-tech to improve the production and bottom-line of our vertical farm,” said Robert Laing, CEO at Farm.One. “The Fluence RAZR system achieves both with a thin, easy-to-install form-factor which allows us to grow more product per square inch, and optimal light intensity, uniformity and spectrum to cultivate a high-quality crop that exceeds our customers’ expectations.”
About Fluence Bioengineering
Fluence Bioengineering is a photobiology design company exploring physiological plant development under various levels of photosynthetically active radiation and custom spectra. The company partners with leading research institutions to engineer the most powerful and efficient horticulture lighting solutions for both science and commercial applications. All Fluence systems are designed and built in Austin, TX. https://fluence.science/
Town Sees Big Future In Small, Hydroponic Box 'Farm'
November 29, 2017
The Leafy Green Machine after its arrival in Robbinsville. (Provided photo)
By Kevin Shea
For NJ.com
The town of Robbinsville says they're the first municipality in New Jersey to take delivery of a portable, hydroponic box farm from which they plan to grow leafy greens.
The farm - located in a 40-foot metal shipping container and can produce an assortment of lettuce, kale and herbs - arrived Tuesday from the Boston company Freight Farms. It's called a Leafy Green Machine.
It's the future, Robbinsville says: the "vertical" farm can pump out leafy greens all year round without the worry of weather or the need for soil or pesticides from a 320-square-foot space. Hydroponics is the science of growing plants in nutrient-rich water.
And it's also a nod to the township's rural, farming past, the town says.
Kevin Holt, the town's recreation activities coordinator, says the box farm - which cost $104,000 - will aid Robbinsville and residents in three ways.
A peek inside the box farm. (Provided photo)
First, the town plans to grow lettuce and other greens and supply township programs, like the senior center, where the box will reside, and Meals on Wheels.
In the near future, the town plans to partner with nonprofits or organizations that aid the needy or hungry with low-cost produce.
Then, Holt says, the town plans to start a community share garden and sell greens to residents, maybe with a set monthly fee or something similar. "And that will help offset the cost," he said.
Plans are still in the works, Holt said.
In addition to lettuce, the farm has the capability to make mustard greens, Asian greens, endive and herbs like basil, cilantro, dill, mint, oregano, thyme and parsley, the town said.
The grand plan, town spokesman John Nalbone said, is to pay off the box in five to seven years. "That's the goal," he said.
Plus, the town will offer the Leafy Green Machine as an educational tool to schools, and for community engagement and volunteer opportunities, Nalbone said.
"Growing our own food that is healthy and nutritious, with an eye on partnering with organizations such as Meals on Wheels, is a wonderful concept," Mayor Dave Fried said in a statement.
"We really want our seniors and children to take part in this ground-breaking program and learn about futuristic farming," Fried said. "Hydroponics is the way of the future, and we are proud to be on the cutting edge as the first municipality to purchase and operate a Freight Farms hydroponic system."
Kyle Clement, who graduated from Rutgers University recently, where he studied plant science graduate, will spearhead the program for the town, with the title, hydroponic farm coordinator.
"Food connects everyone," Clement said. "Today, people are becoming more and more invested in understanding where their food comes from, and we want to give everyone the chance to explore that."
Kevin Shea may be reached at kshea@njadvancemedia.com. Follow him on Twitter@kevintshea. Find NJ.com on Facebook.
How To Build A Successful Vertical Farm
How To Build A Successful Vertical Farm
The interest in growing plants indoors in vertical farms keeps increasing. But many investors who thought they could simply buy an empty warehouse, plug in some grow lights and turn out perfect heads of lettuce to make money have been disappointed. Here are a few key lessons learned from city farming expert Roel Janssen on successful vertical farm projects.
Part 1: Getting the climate, lighting and spacing right
The most crucial part when starting an indoor farm is to have a grower that understands how to grow plants indoors. New (sensor) technologies and the internet of things offer great opportunities for indoor farming, but if you don’t have a grower you will not get out the most of your operation. You can have great packaging and attractive marketing tools, but the product itself will determine your success. That being said; these are some of the most important factors that can determine the success or failure of your vertical farm investment:
- Crop selection
- Lighting selection and design-in
- Airflow design and climate control
- Spacing strategies for plants
- Crop logistics and automation
- Irrigation and nutrition
- Data, sensors, control and software
- Substrate choice
- Target audience and sales channel
When we look at how to get the highest return on an investment for a vertical farm, we focus a lot of attention on creating a facility that allows you to produce the highest yield of crops (measured in grams) using the most ideal amount of light (measured in moles or mol). That’s because your LED grow lights are amongst the highest expenses in terms of the city farming infrastructure and operation. Keeping that in mind, here are a few of our most valuable tips for increasing your grams per mol. The information is gathered from research done at the Philips GrowWise Center as well as commercial projects ranging from US, Japan to Europe.
Step 1: Get the climate right
One aspect that many new vertical farm growers overlook when they are creating an indoor farming environment is maintaining the best climate conditions. If we assume 50% of the electrical input power is converted into light, the remaining 50% is converted directly into heat. A proper airflow can remove this direct heat, but also the light that will be absorbed by the crop will indirectly be converted into heat. Typically the crop evaporates water into the air to get rid of this heat, therefore this process will result in a higher humidity of the air. To keep increasing humidity and temperature under control, you must start with a good ventilation and air handling system in your vertical farm. Not installing a proper climate control and air handling system will decrease your yields, resulting in additional costs and hassle after installation to fix inefficiencies.
Step 2: Get the lighting right
Once you have a good climate, how can you get the highest yields from it? We have done hundreds of research projects on growing plants indoor focusing on yield and the most optimal light intensity for a certain crop or variety. Yield however is not always the most crucial and single most important part. Let’s take red oak lettuce as an example. When this lettuce is grown outside in a field, it turns red because it is stressed by the sun or large temperature changes and it typically yields less compared to its’ green version. When the same variety is grown indoors, it remains mostly green because there is no UV light, but it does develop fast and shows comparable or sometimes even better growth than a green version. At Philips Lighting’s GrowWise Center, we have four full-time plant specialists who develop so-called light and growth recipes for specific crops. Based on their research, we developed a coloration light recipe for red oak lettuce that turns a mostly green head of red oak lettuce into a dark red lettuce in just three days. Growers can grow a large head of lettuce in their regular growth cycle, apply this light recipe as a pre-harvest treatment, and get a great quality crop with much higher yields and the proper appearance. Together with breeding companies we screen and help them develop varieties that could support growers to help them differentiate even more based on taste, quality or color.
Step 3: Get the spacing right
The spacing strategy you use when growing plants indoors is another way to improve your grams/ mol. You want to space plants so that each one gets an optimal amount of light and you are lighting the plants instead of the shelves they are on. Knowing the ideal spacing strategy can avoid you having to invest in spacing robots because you can check the extra yield spacing plants delivers compared to the investment needed for automation of this strategy. For our vertical farm projects, we can contribute to your business calculations with advice on the best spacing and light recipe to use for each crop. Based on that information you can decide if manual spacing or spacing robots are the most cost-efficient choice for your facility. Next to that our cooperation with the leading breeders in the industry will enable you to pick the right variety for your crop specific requirements.
In the next blog, we will discuss more crucial starting points to boost your chance of success in a vertical farm.
Roel Janssen is the Global Director City Farming at Philips Lighting. With a background in business administration, Roel has 8 years of experience in vertical farming. Roel has led the implementation of two Philips City Farming facilities – GrowWise and BrightBox and currently oversees all activities in the City Farming group. Next to his work at Philips Lighting, Roel is a guest lecturer for courses on vertical farms and growing without daylight at universities and other organizations.
Plenty Farms: Our Mission Explained And Explored
Plenty’s mission began in 2014 when its founders conducted an in-depth study of industrial agriculture. Their conclusion: While traditional agriculture has the ability to feed lots of people, producing large volumes of food cheaply comes at quite a cost.
Plenty is a new kind of farm for a new kind of world. We’re an indoor farming company comprised of passionate people determined to solve systemic problems in our food system.
At Plenty, we’re on a mission to transform produce from a bland commodity to a delicious movement.
But what does that mean? And why are we so deeply invested in bringing this mission to life in local communities around the world?
From a bland commodity
Plenty’s mission began in 2014 when its founders conducted an in-depth study of industrial agriculture. Their conclusion: While traditional agriculture has the ability to feed lots of people, producing large volumes of food cheaply comes at quite a cost.
Most produce is involved in a long, inefficient distribution dance. This journey results in waste, countless miles of transportation, and has changed the very makeup of the food we eat.
Crops are bred, grown, and packaged to increase the shelf life – not to create great flavor and better nutrition. Think: tasteless iceberg lettuce, watery beefsteak tomatoes, or mealy apples.
Agriculture has developed to solve for year-round produce availability, but it’s come at the expense of loss in variety, nutritional value, and perhaps most importantly, taste and freshness.
Plenty’s founders decided to envision a different food system, one optimized for unparalleled taste and experience rather than anything else. And that’s what we’re bringing to life in every farm we build.
To a delicious movement
We know that produce can be so much more than a bland commodity, and that’s why we are committed to expanding the availability of quality, delicious produce.
We also know that solving for the deficits in the current food supply and distribution systems is a complex undertaking.
The good news is that millions of people want what we want and together, we can can build a better system. In three steps, here’s how we plan to do it:
1. Remove waste from almost every step in the supply chain to grow produce that is more flavorful and fresher than it has been in years. This will result in deeper enjoyment and satisfaction in every bite.
2. Build farms near you. We’re bringing back local farming that meets communities where they are, so you don’t have to settle for underwhelming produce that’s traveled hundreds, or even thousands, of miles.
3. Use 1% of the water, a fraction of the land, and zero pesticides, synthetic fertilizers, or GMOs. This allows us to grow produce as a force for responsibility and enjoyment so that you can feel confident that your mouth watering meals are driven by responsible farming practices.
Plenty is produce with purpose and we’re reimagining farming for a more responsible, better-tasting future.
Why this mission matters
In the last 125 years, we’ve added six billion people to the planet and are currently running out of land where it’s economical to grow crops. Simply put, we need innovative ways to meet the ever-growing demand for fresh fruit and vegetables.
Just like the world needed the steel plow and the tractor, new and sophisticated agricultural systems are what we need if we want to continue to feed the 7 billion people currently on the planet (8.5 billion by 2030).
Our goal is to give people more delicious produce, while at the same time building a future of farming that can produce food that’s healthier and more convenient.
Join us to create a better food system
Plenty is committed to helping people living healthier, happier, and more abundant lives. We know that food can inspire joy.
We also believe in doing what’s best for the planet and promise to offer the most enjoyable produce specifically grown to delight and inspire you. But we can’t do this alone.
Will you join us in helping to transform produce from a bland commodity into a delicious movement?
If you’re down for the cause, please follow us. With your help and support, we will bring this real food revolution to life!
Pure Harvest Rakes In $4.5 Million
Pure Harvest Rakes In $4.5 Million
- November 16, 2017 | ABU DHABI
- By Iris Dorbian
Abu Dhabi-based Pure Harvest Smart Farms, an arid climate agribusiness, has raised $4.5 million in funding. Shorooq Investments was the lead investor.
Pure Harvest Smart Farms (Pure Harvest or the Company), a tech-enabled arid climate agribusiness based in Abu Dhabi in the United Arab Emirates, announced today a historic Seed investment of USD $4.5 million in a financing round that was significantly oversubscribed. This follows an earlier USD $1.1 million pre-Seed round led by Abu Dhabi-based Shorooq Investments. Venture financing was provided by a leading federal government-backed fund, the Company’s technology partners, and a consortium of angel investors from around the world, all of whom were strongly aligned with the Company’s mission—to offer a true & tangible food security solution to the region by deploying advanced and sustainable controlled-environment agriculture technologies in order to grow premium quality local fresh fruits & vegetables year-round; overcoming the region’s harsh, arid climate and increasingly scarce freshwater resources.
Proceeds from the financing will be used to fund the construction of Pure Harvest’s inaugural high-tech, fully climate controlled greenhouse facility in Nahel, United Arab Emirates. The Company expects to complete the facility by mid-year and to begin selling its products in the second half of 2018. Following the demonstration of its technology and its ability to serve the fast-growing demand for fresh local produce, Pure Harvest intends to quickly expand in the region, recognizing that other GCC countries are facing the same challenges that the UAE faces with regards to import-dependence, water shortages, and climate-driven production constraints.
Pure Harvest also announced the appointment of a new Advisor and Kingdom of Saudi Arabia (KSA) Local Partner, Sultan bin Khalid Al Saud. “Sultan is a fellow Stanford Graduate School of Business alumnus and is a trusted advisor who brings a wealth of experience to the Company, having worked for Saudi Aramco, McKinsey, and Passport Capital. He will be working closely with the Company to enable near-term expansion into the attractive Saudi market,” said Sky Kurtz, Co-Founder & CEO of Pure Harvest. “We are extremely pleased to welcome Sultan to our family.”
A member of the Pure Harvest board and a participant in both the pre-Seed and Seed rounds, David Scott, who is also a well-known economic and strategy advisor to regional governments and state-owned enterprises, emphasized the impact that Pure Harvest could have on several pressing regional challenges. “Pure Harvest’s tech-enabled approach to arid climate agriculture and its strong project team offer a realistic and much-needed solution for improving food security across the Gulf, as well as a means not just to maintain domestic agriculture, but to profitably expand it – all while preserving the region’s precious remaining fresh water aquifers. Ultimately, I see this kind of sustainable domestic agriculture as a critical component of any successful post-oil diversification strategy and I’m excited to be a part of this effort,” said Mr. Scott.
Commenting on the successful conclusion of the Seed round, Mr. Kurtz said: “This financing is an important milestone for the Company. We now have sufficient capital to deploy our solution on a commercial scale and to demonstrate to our many stakeholders a future where high quality, sustainably grown, fresh local produce can be abundantly available every single day… and at a lower cost & environmental impact than current imports. We are humbled that such an esteemed group of investors, advisors & partners share our vision and are willing to back us to transform food production in the Middle East.”
“Shorooq Investments is thrilled to see Pure Harvest closing the largest Seed financing to-date in the MENA region. When evaluating investment opportunities, we try to think from a broader regional & macro perspective and to create a positive social impact,” said Mahmoud Adi, Co-Founder at Pure Harvest and the Founding Partner of Shorooq Investments. “With Pure Harvest, we hope to address food security concerns and to take a giant step forward to be less dependent on international imports for fresh produce, which will directly contribute to the UAE’s long-term sustainability. We are proud to have backed this important venture since its inception and to support the strong founding team whom we believe has the right capabilities and core values to succeed”.
In addition to receiving investment from Shorooq Investments, Mr. Scott and Sultan bin Khalid, Pure Harvest is backed by the following (non-exhaustive) list of visionary Angel investors: Magnus Olsson, Founder and Managing Director of Careem; Hazem Abu Khalaf, CFA, Director at The Abraaj Group; Jim Finnigan, Co-Founder of SoFi; Peter Satow, Founder & CEO of PESA Advanced Hydroponics; Abdulrahman Kaki; Anmol Budhraja, Founder and CEO and Arnab Chatterjee, Managing Director of Three Comma Financial Consultancy; Charles Anderson, Founder & CEO of Currency; Florian Weidinger, Fund Manager at NESTOR Far East Fund; Douglas Kelbaugh FAIA, Professor and former dean at the University of Michigan’s Taubman College of Architecture and Urban Planning; Mohammed Khudairi, Managing Partner of Khudairi Group; Troels Andersen, CEO of Mondo Ride; Husam and Muhammed Al Zubair of The Zubair Corporation; Bina Khan and James Joy, Co-Founders and Managing Partners of Summit Venture Partners; Edmund Ang, CFA, Vice President at First Energy Bank; and Theodore Cleary, Director at Crito Capital, among others.
About Pure Harvest
Pure Harvest Smart Farms (“Pure Harvest” or the “Company”) is a regional innovator in sustainable agriculture focused on the production of premium quality fruits & vegetables in the extreme climates of the Arab Gulf region, using world-leading high-tech, climate controlled greenhouse production technology to deliver vine crops (tomatoes, capsicum, strawberries, cucumbers, eggplants, etc.). The Company will soon deploy a wider portfolio of best-in-class controlled-environment agriculture technologies (e.g. vertical farms, container-based growing solutions) to deliver a wide variety of fresh produce. Pure Harvest seeks to leverage innovative technology solutions to pioneer year-round production of affordable, premium quality fresh produce. In recognition of regional vulnerabilities associated with water scarcity, food import dependence, and sustainability, Pure Harvest is committed to resource efficiency and overcoming climate challenges to deliver European standards to customers with always-available, high quality, farm-to-fork products.
A Beginner’s Guide to Vertical Farming
Also known as indoor farming, vertical farming has in recent years gained recognition as a solid method of sustainability. The system was born out of the challenges affecting the 21st century, specifically issues like food shortage, resource depletion, and overpopulation.
A Beginner’s Guide to Vertical Farming
November 28, 2017
Written by Claudia Beck
Also known as indoor farming, vertical farming has in recent years gained recognition as a solid method of sustainability. The system was born out of the challenges affecting the 21st century, specifically issues like food shortage, resource depletion, and overpopulation.
Feeding the future: vertical farming
Vertical farming is the practice of food production that takes the form of vertically stacked layers and vertically inclined surfaces. The method is executed inside a controlled environment building, usually without soil or natural light.
The method of growing the crops in a vertical farm involves the following elements.
• Temperature control
• Humidity control
• Artificial lighting
• Control and monitoring of nutrients and fertiliser
When undertaking vertical agriculture as a small to medium business, planning is essential. You need to ensure that you can sell what you grow, and that your production costs are not too high. The first step to ensuring this, therefore, is picking the right crops.
The aspiring vertical farmer needs to conduct a feasibility study and come up with a profitable and sustainable plan. This is because each species you plan to grow will have a growing method tailored to its needs. Determining the daily nutrient and light uptake each crop requires is crucial.
Animated GIF credit: Lizzie Lomax
The indoor farm represents significant benefits to the consumer as it increases food accessibility. Because farms can be located anywhere, more people can start growing their own crops. Production then moves closer to the consumer, and farms are able to produce consistent value and volume year-wide. Currently, building-based and shipping container vertical farms are the most common.
How does indoor farming work?
There are several key factors that determine the viability of a vertical farm.
1. Physical layout
The objective of indoor farming is to maximise volume. This is achieved by maximising the output efficiency per square meter, which is where the vertical tower structure comes from.
2. Lighting
Image credit: Business Wire
Optimising light for crop growth in vertical agriculture usually involves a mixture of grow lights and natural light. Specialised technologies like rotating beds increase the efficiency of the light sources and can fulfil different crop requirements.
3. Growing medium
There are three different models for the indoor agriculture system.
A. Hydroponics
In hydroponics, crops grow in the nutrient-rich water basin and water is recirculated, creating better efficiency and lower water consumption. Scalable in size and cost, hydroponic farming is highly adaptable to its farmers’ production goals and needs. It includes methods like Drip Irrigation, Deep Water Culture, Ebb and Flow, Nutrient Film Technique, and the Wick System.
B. Aeroponics
Image credit: Foundation Far
Aeroponic farming involves frequently spraying crops with a nutrient-based mist, using a periodic timer (no soil, sunlight, or water). Aeroponics delivers nutrients directly to the plant roots to conserve water and reduce intensive labour. Scalability is another massive benefit with this method, and crops are easily harvested without soil.
C. Aquaponics
A closed-loop food production system, aquaponics is the practice of cultivating both fish and plants. The fish provide nutrients and beneficial bacteria to the plants,which in turn filter the water for the fish. Aquaponic farming creates a highly productive and balanced ecosystem with many benefits, including its water-conservative approach.
4. Sustainability features
Image credit: Cleanroom News
Many built-in sustainable features like rainwater tanks, wind turbines, and multipurpose spaces can offset energy costs in a vertical farm. Indoor farminguses less water than conventional farming practices and is not season-dependent for seed growth, which maximises revenue year-round.
What can you grow in your vertical farm?
With the right hydroponic, aeroponic, or aquaponic farm set-up, you can grow almost anything. Just because you can do so, however, doesn’t mean you should. Consider the following aspects when choosing the best crops for your vertical farm.
1. Economic viability
Especially if you’re growing for profit, study the economics of the species you have shortlisted for your indoor farm.
A. Demand
What is the demand for this crop within your area or within the market you choose to serve? You may decide that your project will provide for your family as well as for your local community.
B. Growing technique
Though vertical farming methods mean lower overheads on average, the size and particular system you use dictates your short and long-term production costs. You’ll want to keep these figures as minimal as possible.
C. Climate
Different systems have climate requirements (heating, cooling, and lighting) that may necessitate another sectioned-off space. Consider if you have the room and operations budget for your chosen system design.
As a grower, striking a balance between these elements ensures maximum yield and value out of your indoor farm.
2. Timing and liability
All good things take time—patience is a necessary element of indoor agriculture. This truth is embodied in what is called in farming as a ‘turn.’ A turn is the total amount of time it takes to introduce a seed or seedling into the farm system, grow it, and harvest it as a mature plant, for sale at the market or serving on your plate.
There are two types of crops you can choose to grow: fast turn crops and slow turn crops. Dependent on your growing reason, needs, and requirements, you can pick either one or both for your vertical farm.
Image credit: Forbes
Fast turn crops include lettuce, cabbage, chard, collard greens, mustard greens, parsley, cilantro, mint, chives, basil, and various microgreens. They usually take up to six weeks to produce.
Slow turn crops are typically harder to grow, but have a higher revenue margin compared to leafy greens. This includes ‘woody’ herbs like oregano and rosemary, and fruiting crops like strawberry and tomato. A good guide to follow for a beginner grower is to plant 80 percent greens, and 20 percent herbs.
Vertical agriculture: from farm to fork, all under one roof
Vertical farming can be as small or as large in scale—it all depends on the farmer’s goals and requirements! A vertical farm can benefit both your home and business, providing your community with reliable access to fresh produce.
While the traditional block of land enabled families to grow their own food, block sizes have gotten increasingly smaller throughout the decades.
Luckily, indoor farming lets us grow crops with a fraction of the space, sun, soil, and water conventional farming uses. What’s more, vertical farms are protected from the harsh weather brought about by climate change. The result? Robust and resilient crops turning up whenever needed, grown in soil and water-conservative, stable crop systems.
Title image courtesy of Digital Trends
IPM Essen Show Preview - New Look For Top Trade Fair
IPM Essen Show Preview - New Look For Top Trade Fair
15 December 2017, by Gavin McEwan,
Venue modernization will mean better display space for exhibitors at Europe's largest trade fair for the horticulture industry, says Gavin McEwan.
IPM Essen: Denmark will be in the limelight with umbrella trade body Floradania bringing almost 100 exhibitors to the event
Show Details IPM Essen
When 23-26 January
Where Messe Essen, Norbertstraße 2, 45131 Essen, Germany
Website http://www.messe-essen.de/
Tel +49 (0) 201 3101 430
Regular visitors to IPM Essen, Europe’s largest horticulture trade fair, will notice a few changes when the event opens its doors later this month. Modernisation of the event site has brought in a new Glass Foyer East, while Fair Hall 9 is being replaced by a new space that organizers describe as "flooded with light" and will be partially open for the show.
National pavilions will again be a major feature and, after a major French push at the show last year, the 2018 show will put Denmark in the limelight, with umbrella trade body Floradania bringing almost 100 exhibitors to the temporary Hall 14 and the foyer of the Grugahalle.
With around 1,600 exhibitors in all from nearly 50 nations, the show can be a little daunting to the uninitiated. With nearly 60,000 visitors expected this year, they would be well advised to plan their trip in advance.
A measure of the industry’s cutting edge can be gained from the Innovation Showcase, which brings together new products and services at the show. From these, winners of the Indega IPM Innovation Award will be selected across the categories of greenhouses and equipment; equipment for heating, irrigation, fertilization and plant protection; store construction and equipment; machines and tools for horticultural production; and fertilizer, peat substrates, and growing media.
With indoor farming making rapid advances around the world, this area is expected to throw up a range of technical innovations. Finnish LED lighting specialist Valoya plans to launch a new range of heavy-duty grow lights, the BX-Series. As well as being resistant to dust and humidity, these can withstand water submersion, chemical sterilization and even dropping. The units also expel hot air and moisture, preventing condensation and overheating,
and enabling them to function at temperatures of up to 40°C.
German manufacturer BLV will present a new LED multilayer system for the cultivation of seedlings and cuttings as well as for herbs for the food and pharmaceutical industries. It is available in two different spectra — red 2.1, which delivers maximum PAR radiation, and white 1.2, with a colour temperature close to daylight, which makes for easier monitoring of plants for colour and for signs of pests, disease or malnutrition.
LEDs: a range of technical innovations
Showcasing Novelties
Similarly, and despite the unseasonal time of year, the "Novelties" show in Hall 1A will for the 10th year running showcase a wide range of new flower and plant varieties from international breeders, with winners from among them being chosen in the categories of flowering and green houseplants, spring-flowering plants, bedding and balcony plants, cut flowers, perennial plants, woody plants and container plants.
Among entrants in the bedding and balcony category are likely to be several new releases from MNP (formerly Moerheim New Plant) — the Mandavilla Sundaville Mimi Red, a new white addition to the long-standing Pericallis Senetti series and three new colours in its Grandaisy Argyranthemum range — Gold, Ruby Red and Pink Tourmaline — combining bright colours with a more compact habit and shorter flower stems.
Fellow Dutch breeder Varinova will present Merita, a new grower-friendly F1 Cyclamen series with a compact uniform habit, firm flower stems and fine marbled foliage. Initially available in Shine Red and Shine Deep Rose, more colours will be added over the coming years.
Green Living Wall System: an uncomplicated vertical planter that is easy to install
International Award
Alongside this, the International Association of Horticultural Producers will host its own International Grower of the Year Awards, recognizing best practice in horticultural production around the world, across the categories of finished plants and trees, young plants and cut flowers and bulbs.
This year also sees the introduction of two new awards — a Sustainability Award, recognizing best practice and innovation in improving sustainability, and an Inspiring Business Award, for businesses employing fewer than 10 staff that demonstrate unique qualities and innovation. These awards will be presented at 6 pm on Tuesday 23 January.
As usual, there will be healthy numbers of UK exhibitors, most under the overseas promotion scheme run by the Commercial Horticultural Association. "We have a bigger group than usual going out with more companies trying to book than we have space left," says the association’s chair, Pat Flynn.
For all the uncertainty brought by the seemingly interminable Brexit negotiations, the UK’s decision to withdraw from the EU has had one clear, immediate and apparently lasting consequence in the weakening of the pound — making British products and services more appealing to overseas customers. However, uncertainty remains over Britain’s future trading relationship with the EU.
On whether this adds up to a favorable time for UK suppliers to seek overseas markets, Flynn says: "The current exchange rate is opening up new opportunities and the grower community have always had challenges to contend with."
She adds: "As an association, we are making sure the politicians keep horticulture at the forefront of their minds. We do have some excellent advocates in people such as Andrea McIntyre MEP."
Shop Window
For horticultural suppliers, there is no bigger international shop window than IPM, says Tyne Moulds sales and marketing manager James Sword. "It’s an opportunity to be the face of the business. We are there to be a calling point for all our European and worldwide customers. With exchange rates, sometimes they win, sometimes we do. Right now, it’s good for us."
The company will use this month’s event to launch a vertical planter system that he says is "an uncomplicated way to do a green wall that’s easy to install". Mounted on a steel mesh or wooden slats, the Green Living Wall System can hold pots or can be planted up directly.
Interest from the home market has "exploded" since its UK launch at Glee in September, adds Sword. "People like the fact that there is only one irrigation pipe, which makes it far more economical," he points out. "It’s already in use here in Newcastle in retirement homes, hospital courtyards — we’ve had some great feedback."
Also returning to IPM, INDO Lighting of Southampton will be telling growers about trials and product development over the past year using its INDO Element direct-drive grow light range. Enabling simple, one-for-one LED replacement for any high-pressure sodium (HPS) lighting without rewiring or ongoing maintenance, and with a working life of more than 100,000 hours, this has already won a Queen’s Award for Innovation.
Managing director Tom Baynham says: "We’re keen to work with customers in the EU and hope to continue building strong links with all our European partners. LED technology is developing at pace, with increasing opportunities for substantial change in horticulture lighting and growing practices."
Fellow UK lighting manufacturer Plessey will present its recent findings on combining LEDs with conventional HPS lighting. Trials with a Dutch Kalanchoe pot plant grower have shown a substantial increase in yield, quality, and maturity of cuttings, while at a Dutch tomato nursery the combination has shown a 9.4% yield boost and a slight increase in individual tomato weight.
INDO Element: direct-drive grow light - image: INDO Lighting
Growing International Trade: FitzGerald Nurseries
FitzGerald Nurseries in Ireland has a long-standing commitment to growing its international business,
and this month marks its 12th time exhibiting at IPM Essen. During this time it has gone from young plants in three countries to selling in 27.
Now the company is split into two divisions, covering food and ornamentals, and this year sees the food business growing internationally via its sister company Beotanics and Portuguese joint venture company Nativaland, which together are developing commercial-scale sweet potato growing in Northern Europe though novel genetics and the application of nursery horticultural skills to this broad-acre crop.
The venture has engaged with consumers, farmers and media through its Beotanics social media platforms.
Meanwhile, the ornamental side will exhibit its MyPlant patio and garden plant collection, along with its EverColor range of plants for year-round colour.
TruLeaf Planning Next Growth Stage
TruLeaf Planning Next Growth Stage
PETER MOREIRA
Published November 15, 2017
With its indoor farm in Guelph, Ont., nearing completion, TruLeaf Sustainable Agriculture is plotting its next phase of growth with more farms, a licensing model for its technology and new round of funding.
Gregg Curwin, founder, and CEO of the Halifax vertical farming company, also says the company is focused ever more on machine learning and data analytics to help it produce the most nutritious local food possible.
Halifax-based TruLeaf aims to be a leader in sustainable agriculture through the use of vertical farming — which combines proven hydroponic technology with advancements in LED lighting and reclaimed rainwater to allow year-round production of plants indoors.
Vertical farming is nearly 30 times more efficient than traditional agriculture, uses as much as 95 percent less water, and takes up less land.
Curwin told a panel discussion at the Big Data Congress last week that the company is now focusing on applying advanced technology to the process of growing plants indoors.
The Guelph plant — which is due to be completed in June, will be fully automated and TruLeaf is looking into using data to improve the process of growing nutritious food.
“The light bulb that’s going off for us is all about machine learning and data,” said Curwin.
Curwin said that in the controlled environment of its growing facilities, the company can monitor data produced over time from the creation of the seed to shipping grown food to the supermarket. Outdoors, a farmer can get 40 points of data in his or her career; TruLeaf can get 10,000 data points in 10 days at its indoor farms.
One example of TruLeaf’s experimentation is the work it has doing with LED lighting.
The company is experimenting with how different plants grow under different light spectrums, and what lighting is best at specific phases of the growing process. It is even examining whether special lighting in a supermarket shelf can prolong the freshness of produce.
Curwin added that the company is investigating whether there is a direct link between adding certain greens to your diet and improving cognitive health.
It is interested in producing in Nova Scotia a vegetable prominent in West Africa, where dementia rates are really low.
“Can we make a defensible claim about the prevention of cognitive diseases?” he asked. “Making accurate claims is a significant goal of ours.”
The last 18 months have been busy ones for TruLeaf. It closed an $8.5-million financing round last December and has been working with Loblaw Companies, the parent company of Atlantic Superstores, on the development of its farms.
Appearing under the company’s GoodLeaf Farms brand, products grown in the company’s farm in Bible Hill are now available in a dozen Superstores spanning the three Maritime provinces.
According to the TruLeaf website, the products include broccoli shoots, kale shoots, daikon radish shoots, pea shoots, baby arugula and baby kale.
The company now has 38 employees in Nova Scotia.
“We’re eliminating low-level jobs and most of the jobs we are creating now are . . . in computer science, engineering and plant science,” said Curwin.
The Next Great Plague Could Destroy Humanity | Hint: It Starts With The Food
The Next Great Plague Could Destroy Humanity | Hint: It Starts With The Food
2017-11-17 | Jack Griffin and CJ Friedman
In 1347, the plague known as The Black Death began and killed 50% of Europe's population.
1665, the Great Plague of London killed 25% of the city's population.
The 1918 Flu Pandemic broke out and killed more people than WW1, affecting populations in every corner of the world. Estimates range from 50-100 million deaths.
1956, the Asian Flu broke out and killed over 2 million people.
The HIV/AIDs pandemic began in 1960 and has killed over 35 million people.
Now, we face an even greater threat.
Many scientists believe the next plague that could kill billions of people will find roots in the current food system. This is a largely unrecognized risk to the general population. Consider the scenario from this angle: with a human plague, a person could escape the infected area and remain relatively safe. But with a plague that affects the food supply, there is no place to hide. Every person on the planet and all of the animals we eat will be affected by starvation.
Think about the ramifications: What would happen if 50-75% of the global food supply died? By the time we replant everything, the damage will already be done.
That is the risk the current agricultural system is running with how things operate today.
In the past 100 years, 94% of the world's edible seed varieties have vanished.
We are not fear mongering here. What would happen if 94% of the fish varieties humans eat went extinct? There would be panic all over the world. That has happened to the world's seed varieties. This post is an attempt to educate the public regarding the dangers of the global agricultural system.
Simply stated, a lack of biodiversity in any living system increases the system's risk of spreading a deadly pathogen.
Currently, 75% of the world's food comes from only 12 plants and 5 animal species. This lack of biodiversity dramatically increases the susceptibility to widespread disease, and could result in colossal famine that affects billions of people, and would put companies like Monsanto in control of the fate of human existence.
To help combat this growing issue, Metropolis Farms is planning a robust seed bank propagated by our indoor farming systems to grow, save, store, and distribute diverse seeds to local farmers.
In our continuing exploration of the failing food system, this post will discuss the most important resource available to humans (besides water): SEEDS.
Across all species, especially plant-life, genetic diversity is the safeguard against evolving forms of viruses, bugs, and disease. Low levels of biodiversity are dangerous because as pathogens are introduced to the system, the pathogens encounter less resistance to spreading than they do in diverse systems. As we will explore, outbreaks of disease, invasions of insects, and climatic anomalies have caused many wholesale crop failures in the past, and are causing massive crop failures today.
To begin, looking at history can give us an understanding of this risk the agricultural system is running.
The Irish Potato Famine
Between 1845 and 1852, Ireland's population fell by ~25% due to the poverty-stricken population being heavily dependent on one crop for sustenance.
The Great Famine, more commonly known as the Irish Potato Famine, occurred because a significant amount of Ireland's population lived on one variety of one crop: the lumper potato. Due to the lack of crop diversity, entire fields of potatoes were susceptible to a disease called Phytophthora Infestens, aka potato blight. This disease soon spread across most of the potato crops not only in Ireland, but all over Europe.
Ireland experienced widespread famine because their diet was reliant on the one crop that was susceptible to this disease. The rest of Europe was okay, despite losing massive amounts of potato crops, because their diet was more diversified. Due to Ireland's situation, 1 in 8 Irishmen and women totaling 1,000,000 people died of starvation or starvation related diseases. Another 1 in 8 emigrated to escape the famine. In total, Ireland's population fell by roughly 25%.
A large portion of Ireland's population were reliant on one crop for many economic and political reasons which are similar to the diet trends here in the United States and elsewhere in the world. The moral of the story, however, is that being dependent on a small variety of crops increases the risk of one disease wiping out a population's food source.
Implication's today's food system
Today, the world is vulnerable to experiencing the potato famine on a planetary scale due to a reduction in agricultural biodiversity.
The global dependence on so few crops for a majority of the population's sustenance is replicating the same system that led to the Irish Potato Famine. Only this time, rather than affecting 1 country, due to globalized specialization, a disease can wipe out crops that affect everyone on earth.
The current food system has valued short-sighted mass production of low quality crops at the expense of long-term survivability, biodiversity, and soil quality. In addition to rapidly destroying the topsoil and causing desertification, the proliferation of massive monocultures poses a serious threat to long-term food security.
Considering 70% of agricultural crops are grown for livestock and not for humans, this potential problem will not only affect the vegetables we eat, but also the meat, dairy, eggs, and other products that are staples in today's average diet.
Farmers are the backbone of this country.
"Cultivators of the earth are the most valuable citizens. They are the most vigorous, the most independent, the most virtuous, and they are tied to their country, and wedded to its liberty and interests by the most lasting bonds."
- Thomas Jefferson
And for a long time, this sentiment held true throughout government. In 1862, the USDA was established and at the start, it devoted at least one-third of its budget to collecting and distributing seeds to farmers across the country. By 1900, over 1 billion seed packages had been sent out to this country's farmers. Furthermore, farmers were encouraged to breed, propagate, and strengthen their own plants and seed banks, resulting in strong localized seed banks in which farmers could depend on themselves or their neighbors for next year's plantings.
However, in 1883, the American Seed Trade Association (ASTA) was founded, recognizing the potential profits that could be made off seeds instead of a free program for all farmers. After 40 years of lobbying by ASTA, Congress eliminated the USDA seed distribution program in 1924 and paved the way for the seed industry as we know it today.
At the time, there were thousands of seed companies and farmers were able to save seeds from their existing crops to establish their own sustainability.
Today, 10 companies control 73% of the global seed market. The top 6 control 68% of the market and new mergers could lower that number down to 4 companies. Think about that. 4 companies could control the world's food supply.
Henry Kissinger once said: "Control oil and you control nations; control food and you control the people." Research has shown that US strategy has deliberately destroyed local family farming in the US and abroad and led to 95% of all grain reserves in the world being controlled by 6 multinational agribusiness chemical corporations.
How did we get here?
To keep this post from becoming a book, this is a quick synopsis:
After the USDA seed distribution program ended in 1924, seed companies began to emerge and create hybrid seeds that promised more crop yields.
These hybrid seeds had recessive gene characteristics that disabled farmers from saving the crop's seeds for the next year's plantings. This made farmers more dependent on purchasing seeds annually.
In 1930, the Plant Patent Act (PPA) was signed, thus allowing patents for unique plant varieties. For the first time in human-history, companies could legally own the rights to plants. Although, it's important to note the original PPA did not allow a patent right to plants propagated by seeds, so farmers could still attempt to save seeds for future harvests without violating patents. This would eventually change.
Over the next decades, seed companies focused on selling a smaller subset of seeds.
In 1980, Diamond v. Chakrabarty, a landmark Supreme Court case granted the first patent on life. In a 5-4 decision, the Supreme Court ruled that living organisms could be patented. This opened the floodgates for companies like Monsanto, and soon over 1,800 patents for genetic material and plants were submitted to the US Patent & Trademark Office.
Seed companies slowly became biochemical companies and genetically engineered (GE) seeds, commonly known as GMOs, started to emerge.
Now, seeds have been engineered to withstand the effects of herbicides so farmers can simply spray their fields with chemical poisons to kill weeds and not their crops. One of the problems is the same company that sells the seeds is also selling the chemicals. This is giving unprecedented amounts of power to companies like Monsanto.
Under this seed industry consolidation, big farmers are now more dependent than ever on these companies, and are forced to purchase seeds and the chemicals annually. Additionally, this consolidation has led to the massive reduction in crop biodiversity on commercial farms.
This short-sighted approach to agriculture - focusing on massive yields with the least amount of work - has led to specialization rather than diversification. Another consequence of this system is food is no longer grown for people.Food is grown for trucks. In fact, 30-45% of the cost of food is tied to trucking and distributing food over a 3,000+ mile supply chain.
In review: crop specialization leads to monocultures. Monocultures lead to susceptibility of disease.
For example, rather than soil regenerative farming practices seen onpermaculture farms, one mega farm will solely focus on growing one crop of corn or wheat or cotton, etc, over acres and acres of land, to maximize planting, maintenance, and harvesting production. Farmers are doing this because the current economics of outdoor farming are not in favor of a diversified field. This agricultural practice is already leading to the collapse of major crops.
In 2016, an article in The Guardian reported that Florida grown oranges
are already experiencing unfixable collapse. Per the article, "The orange crop devastation began in 2005 when a bacterium that causes huanglongbing - better known as citrus greening or HLB disease - was found in southern Florida. Since then, the Asian citrus psyllid, a tiny flying insect which transmits the disease, has been blown across Florida by various hurricanes... Farmers have spent more than $100m on research into ways to combat the disease, but so far scientists are stumped. 'Farmers are giving up on oranges altogether,' said Judith Ganes, president of the commodities research firm J Ganes Consulting. 'Normally after a freeze or hurricane [which both kill lots of trees], the growers would replant 100% of their plants. But the disease has been spread all over... and made it totally uncontrollable. Farmers are giving up and turning to other crops or turning land over to housing.'" (As a sidenote: this is happening all over the country. Farmers are giving up on agriculture and are becoming land developers for urban sprawl.)
A quick google search will show that coffee beans, bananas, and coconuts are expected to experience some form of collapse within this century due to the monocropping practices.
Imagine what will happen if a superbug wipes out wheat or corn. These major crops, who's source is likely 1 of 6 companies, are a major factor in the global economy and extend well beyond the food they provide for people. 70% of the crops are actually designated to feed livestock. So additionally, meat, energy sources, and other industries will be vastly affected by such an event. And we the people will suffer as a result.
What's the solution?
As is often the solution when facing problems created by the current food system: the world needs more local farms and local farmers that grow diverse crops. People everywhere need to be more conscious of where their food is coming from, how it is grown, and the practices that are being utilized to ensure long-term food security.
In that light, Metropolis Farms is working with the City of Philadelphia to start an educational farming institute in Fairmount Park, the largest landscaped urban park in the world. In addition to providing training and educational opportunities related to farming, we are planning the creation of a seed bank to help preserve precious varieties of fruits and vegetables that face extinction.
A seed bank stores seeds to preserve genetic diversity. There are seed banks all over the world, but not nearly enough to combat the problem outlined above. In addition to storing seeds, anyone involved with a seed bank needs to continuously germinate seeds, grow crops, and produce more seeds. A current limitation most seed bankers face is a limited growing season in which to propagate their seed collection.
By developing a robust seed bank in conjunction with indoor farming, we can save more seeds annually due to our capability of year-round indoor vertical farming. After creating a seed bank, we will be a point for seed access to local farmers and gardeners who want a diversified farm. Part of Metropolis Farms' mission is to democratize our technology to make local farming accessible to anyone. With the plans of creating this seed bank, we plan to democratize the ability to grow a diverse set of crops for local farmers everywhere. We hope others join this mission and start seed banks as well.
A rise in seed banks will hopefully correspond with a rise in local farming, in turn creating a new food economy in which fruits and vegetables will be grown for people, and not trucks.
To learn more about this topic, we recommend viewing the powerful documentary Seed: The Untold Story.
Will Vertical Farming Continue To Grow, Or Has It Hit The Greenhouse Ceiling?
Will Vertical Farming Continue To Grow, Or Has It Hit The Greenhouse Ceiling?
By Rick Stella
Agriculture has come a long way in the past century. We produce more food than ever before — but our current model is unsustainable, and as the world’s population rapidly approaches the 8 billion mark, modern food production methods will need a radical transformation if they’re going to keep up. But luckily, there’s a range of new technologies that might make it possible. In this series, we’ll explore some of the innovative new solutions that farmers, scientists, and entrepreneurs are working on to make sure that nobody goes hungry in our increasingly crowded world.
A pair of lab workers, dressed head to toe in bright white biohazard suits, patrol rows of LED-lit shelves of lettuce, quietly jotting down a series of numbers and readings. Stacked some 15 to 20 feet high, the shelves cover nearly every inch of a massive 25,000-square-foot facility. As the lab hands pass by each row of lettuce, some in the germination phase, some ripe for picking, a psychedelic pink glow wraps around them, painting an almost extraterrestrial setting.
This isn’t a scene plucked from Alfonso Cuarón’s latest blockbuster; it’s an everyday occurrence at a vertical farm in eastern Japan.
The farm was built in the wake of a devastating magnitude 9.1 earthquake that rocked Japan in 2011 and led to a temporary food crisis in the affected area. After seeing the chaos, Japanese plant physiologist Shigerharu Shimamura decided to develop a more consistent, reliable model for manufacturing lettuce. He ended up turning an old Sony-backed semiconductor facility into the planet’s largest vertical farm – a huge operation that now churns out an astounding 10,000 heads of lettuce per day.
“We’re talking coming in and supplying 10, 20, 30 percent of the food supply of an entire city.”
Recently, the facility (and others like it) has become a poster child for indoor farming. There’s now a rapidly expanding movement to bring this type of food production to urban centers all over the globe.
It’s easy to see the appeal. In theory, indoor farms could allow us to grow food 24 hours a day, protect crops from unpredictable weather, and even eliminate the use of pesticides, fertilizers, and herbicides. If these farms were built in cities, we could potentially mitigate crop loss due to shipping and storage and cut down on fossil fuel usage because food wouldn’t need to be transported very far after harvest.
But of course, the idea of indoor farming isn’t without its detractors. Critics are quick to point out the method’s shortcomings when it comes to efficiency, effectiveness, and cost. In their eyes, vertical farming simply isn’t something that can be deployed on a large enough scale, and therefore isn’t a viable solution to our problems.
So, who’s right? Should we start building giant, garden-stuffed skyscrapers in our cities, or abandon the idea and devote our efforts to improving existing (horizontal) farms? Could vertical farming legitimately help us meet the world’s growing demand for food, or are we chasing the proverbial pie in the sky?
UPWARD TRAJECTORY: THE BENEFITS OF GROWING VERTICALLY
In his seminal book, The Vertical Farm: Feeding the World in the 21st Century, Dr. Dickson Despommier puts forth the theory that vertical farming is a prime candidate to help solve the growing food, water, and energy crisis in the United States.
As populations continue to rise in urban centers around the globe, Despommier sees no other solution.
“As of this moment, the WHO (World Health Organization) and the Population Council estimate that about 50 percent of us live in cities and the other half, of course, live somewhere else,” Despommier said in a video. “Another thing we can learn, from NASA of all places, is how much land those 7 billion people — half urban, half rural — actually need to produce their food every year. It turns out to be the size of South America. So, the size of South America, in land mass, is used just to grow our crops that we plant and harvest. I’m not even talking about herbivores like cows, goats, or sheep.”
When the book was first published in 2011, the indoor farming industry essentially stood as a barren landscape, with few companies setting out to literally put vertical farms on the map. Now, with Despommier’s written blueprint in the wild, the concept has recently gained a good deal of popularity.
“It’s estimated that by around 2050, roughly 80 percent of the world’s population will reside in urban city centers.”
Aside from Despommier, a growing number of people strongly believe in a prominent future for vertical farms. Today, there exist throngs of vertical farming companies all geared toward making this innovative technology a reality. Unsurprisingly, it’s with Despommier and these upstart companies that the industry’s appeal rings the loudest.
Companies such as Bright AgroTech and AeroFarms have set out to educate and inform small farmers to grow locally in urban areas, while other firms like Freight Farms and Edenworks lean on unique and innovative growing concepts — such as shipping containers or rooftop aquaponics — to bring the idea to life. Thus far, there’s no real right or wrong way to go about it, and the recent influx of startups should only prove advantageous to the industry in the long run.
“I do believe there are a few players coming to the table that look poised to supplement local food supplies to a really significant degree,” aquaponics expert Dr. Nate Storey told Digital Trends. “We’re talking coming in and supplying 10, 20, 30 percent of the food supply of an entire city. So, you have this future where you have indoor growers taking on that task, and you have small guys that are kind of collaborating and cooperating to sell to niche markets, really high-value products. Then you have the big boys who are really kind of going head-to-head with some of your field producers, who are growing at much larger scales and interested in replacing that wholesale product.”
As Despommier states on his website, it’s estimated that by around 2050, roughly 80 percent of the world’s population will reside in urban city centers, with the population of the world ballooning by an additional 3 billion people over that time. To Storey’s point, the diversity of vertical farms should allow these urban areas to continue to function as they do today. That is, access to food should remain a basic function of society, as opposed to it serving as a luxury should food production dwindle in the future.
Like the Green Revolution from the 1930s to the 1960s, Storey believes the world sits poised for yet another research and development breakthrough regarding vertical farming.
“When you step back a bit, you begin to realize that we’re kind of on the verge of another green Revolution,” he added. “I think that indoor agriculture plays a huge role in that. So, the 40,000 feet in the air perspective is it’s not just about supporting local demand for food, it’s about controlling the environment completely. This means eventually taking things out of the field entirely and putting them indoors.”
Dr. Nate Storey is the founder of BrightAgrotech — a company that designs and develops vertical farming technologies, such as the ZipGrow hydroponic system pictured above. (Credit: Bright Agrotech)
BRINGING A HIGH-FLYING IDEA BACK DOWN TO EARTH
While the upstart vertical farming community largely agrees with Storey’s stance, there also exists a wing of detractors who point to indoor farming’s inefficiencies.
The loudest voice among these critics is former United States Department of Agriculture biologist Stan Cox. After serving for the USDA for 13 years as a wheat geneticist, Cox joined the Land Institute as a senior scientist in 2000, specifically focusing on plant breeding in greenhouses and fields. An author of several books looking at the past, present, and future of all things agriculture and food, Cox is an expert in the field — which is why his view of vertical farming as a scam is a perspective that should give anyone pause.
“This will never be able to supply any significant percentage of our food needs.”
Vertical farming’s largest hurdle — a concept Cox thinks should’ve “collapsed under its own weight of illogic” and that he says remains incredibly difficult to overcome — concerns its scale. Cox posits that to be truly effective, vertical farms would require an incredible amount of floor space. Despommier envisions indoor farming as a means to avoid the degradation of soil, but turning the currently cultivated land into soil-preserving indoor farms would require an almost unfathomable amount of space.
To get a true picture of this, Cox breaks down the floor space requirement for growing just vegetables — which clocks in at roughly 1.6 percent of cultivated land in the U.S.
While that number may not sound like much, turning that 1.6 percent of cultivated land into a functioning indoor or vertical farming operation demands the relative floorspace of around 105,000 Empire State Buildings. As Cox also points out, even with that much-dedicated space, 98 percent of U.S. crops would continue to grow at outdoor farms.
“A colleague and I originally did some back of the envelope calculations that show if we grew grain- or fruit-producing crops [in vertical farms], it would take half of the country’s electricity supply or tens of thousands of Empire State Buildings,” Cox told Digital Trends. “These huge numbers would show that this may be fine for growing, on the small side, fairly expensive leafy greens to be used in restaurants or local areas. But the two things we have to always keep in mind is the amount of energy and resources being put into each unit of food, and the second is the scale. This will never be able to supply any significant percentage of our food needs.”
Despite Cox’s calculations painting a grim picture for large-scale urban production of grain or vegetables, he did emphasize that he’s “all for” urban gardening, or growing food as close to a population center as possible. To Cox, it just “makes sense.” Unfortunately, small urban gardening operations won’t likely have any shot at replacing the more than 350 million acres of rural U.S. cropland that consistently churn out America’s food supply.
“We can only grow enough crops within cities to substitute for a very tiny portion of [our food supply],” Cox added. “We’re still going to depend on rural America for growing the bulk of our food. There’s no big problem with that, really. We certainly want for perishable food, like fresh produce, to grow as much as we can close to where we live. But for grains, dry beans, food legumes, oilseeds, quinoa, all of these dry, nutrient-dense foods with a lower moisture content that can be shipped with very little energy or cost (by rail), that’s still going to be grown around our rural areas.”
Plain and simple, Cox doesn’t see a way around the issue of energy as it pertains to vertical farms — at least for the sustained growth of something like grains or fruit. Because leafy greens require less light to grow sufficiently, it makes much more sense to operate vertical farms geared solely around these foods. Conversely, growing something like corn or wheat — which produce much more dry matter — just doesn’t seem like a feasible option if there’s an intention to keep energy, production, and food costs down.
GROWING UP: THE FUTURE OF VERTICAL FARMING
With the vertical farming industry still very much in its infancy, its future remains somewhat murky. Despite the growing number of startups committed to nurturing the idea, its hindrances and drawbacks pointed out by critics like Stan Cox carry just as much clout. Because of this, it’s hard to confidently put stock in either its failure or success.
“The Achilles’ heel of vertical farming or gardening is that it just does not work out energetically.”
Vertical farming’s best shot at a lasting legacy may be to simply pump the brakes on continued advancement. As it stands today, the startups that currently run operations geared toward producing heaps of leafy greens might want to think long and hard about introducing anything capable of completely shutting down momentum — i.e., fruits, grains, etc. In this case, energy usage is the bane of vertical farming’s existence.
“The Achilles’ heel of vertical farming or gardening is that it just does not work out energetically,” Cox points out. “The amount of energy put into [vertical farming] per unit of food you get out of it is very tiny. That’s why almost everything you see being grown this way is some type of leafy green that doesn’t require as much light to produce.”
Now, this isn’t to say vertical farming won’t continue to exist, or even that any of the startups dedicated to its advancement won’t try to introduce fruit or grain to their production. Perhaps there comes a time when someone finds a solution to the energy dependence issue, but for now, leafy greens are the vertical farming industry’s ceiling.
RELATED TOPICS: FOOD, FUTURE OF FOOD, INDOOR FARMING, VERTICAL FARMING, EMERGING TECH, FEATURES
Urban Farming Technologies Crop Up in Homes, Restaurants
How do you obtain the freshest, locally grown produce in a big city? For an increasing number of urbanites, the answer is to grow it yourself. Cam MacKugler can help. MacKugler was at the recent Food Loves Tech event in Brooklyn, New York showing off Seedsheets, roll-out fabric sheets embedded with seed-filled pods.
Urban Farming Technologies Crop Up in Homes, Restaurants
Cam MacKugler waters a seedsheet at the Food Loves Tech event in Brooklyn, Nov. 3, 2017. (T. Trinh/VOA)
Tina Trinh | 2017 | NEW YORK
How do you obtain the freshest, locally grown produce in a big city? For an increasing number of urbanites, the answer is to grow it yourself.
Cam MacKugler can help. MacKugler was at the recent Food Loves Tech event in Brooklyn, New York showing off Seedsheets, roll-out fabric sheets embedded with seed-filled pods.
The sheets are placed atop soil in a home planter or an outdoor garden. When watered, the pods dissolve and plants sprout in 10 days (for pea shoots) to 70 days (for dragon carrots).
An exhibitor displays a Seedsheet product at the Food Loves Tech event in Brooklyn, Nov. 3, 2017. (T. Trinh/VOA)
The seed groupings on any given Seedsheet provide ingredients for specific dishes like salads or tacos. Pricing starts at $15 for pre-made sheets and go up to $100 for custom outdoor sheets measuring 1.2 by 2.4 meters.
"Someone that's never gardened before might say, 'I want to know where my food comes from but I don't know how to do it, but I like salads so I'm going to buy the salad kit,' " said MacKugler, Seedsheet's CEO and founder.
Efforts like Seedsheet come as consumers increasingly want to know where their food comes from and are more interested in socially and environmentally responsible growing methods.
MacKugler told VOA that most of the company's sales come from urban millennials.
Comparing Seedsheets to meal kit delivery companies like Blue Apron, MacKugler said Seedsheet took an experiential and educational approach to gardening, while making it user-friendly for customers.
"I view it as a way to not only help them grow food, but also help grow their skill sets of knowing how to curate their food, how to actually bring food from seed to supper. It's a life skill," said MacKugler, "It's the same thing that you get from using Blue Apron and learning how to cook."
Gotham Greens hydroponic lettuce on display at Food Loves Tech in Brooklyn, Nov. 3, 2017. (T. Trinh/VOA)
Consumers aren't giving up on the convenience and low cost of packaged foods, but new products and technologies are playing a bigger role in helping them understand where their food comes from.
"Consumer education is really progressing," said Nicole Baum, senior marketing and partnerships manager at Gotham Greens, a New York-based provider of hydroponically grown produce.
Baum said consumers were less familiar with the term "hydroponics," growing plants in water instead of soil, when Gotham Greens started in 2011. Perceptions have since changed, and she has seen an increase in competing companies.
"We're definitely seeing a lot more people within the space from when we first started, which is awesome," said Baum. "I think it's really great that other people are coming into the space and looking for ways to use technology to have more productive, efficient growth."
Gramercy Tavern sous chef Kyle Goldstein with attendees at the Food Loves Tech event in Brooklyn, Nov. 3, 2017. (T. Trinh/VOA)
Gotham Greens provides rooftop-grown leafy greens and herbs to supermarkets and top-ranked restaurants like Gramercy Tavern, which uses seasonal vegetables but also depends on the reliability of produce from urban hydroponic farms.
"When we write our menus, we know that there are staples that we can continue using," said Gramercy Tavern sous chef Kyle Goldstein.
Companies like Smallhold were also on hand at the Food Loves Tech event to promote their mushroom mini-farms — self-contained, vertical farm units that are intended for use in commercial kitchens.
Smallhold's mini-farms are installed and serviced by the company at restaurants, with chefs harvesting mushrooms directly on-site. Hannah Shufro, operations lead at Smallhold, said the mini-farms minimize the environmental footprint that comes with transporting and packaging produce for delivery.
An attendee examines mushrooms inside a Smallhold vertical farm unit, Nov. 3, 2017. (T. Trinh/VOA)
"A lot of chefs these days, I think, are more concerned with sustainability" and have always been concerned with freshness, she said.
Shufro noted that produce starts to lose its nutritional value from the moment it's picked or harvested. "When you're harvesting food right out of a system that's growing on-site, it does not get fresher than that," she said.
5 Repurposed Warehouses Turned Indoor Farms That Need No Land Or Sun To Grow Crops
5 Repurposed Warehouses Turned Indoor Farms That Need No Land Or Sun To Grow Crops
December 2017
Earth's population is expected to reach 8.5 billion people by 2030. That is 8.5 billion mouths to feed. With dwindling land resources and soaring farming costs across the country, vertical indoor farms may be a solution to feeding the world. Often repurposed from former warehouses, the indoor farms need no sunlight or pesticides and require less water to grow produce.
Following are five indoor farms leading the pack.
Company/Owner: AeroFarms
At 70K SF, the world's largest indoor vertical farm cost $39M to build, and uses LED lights and computer controls to tailor the lighting for each plant. A closed-loop aeroponic system mists the roots of the greens and reduces water usage by 95%. Constant monitoring of nutrients allows AeroFarms to grow a plant from seed to harvest in half the time of a traditional farm. AeroFarms produces 2 million pounds of produce a year.
2. Gotham Greens
Company/Owner: Gotham Greens
A pioneer in the indoor farming industry, Gotham Greens built its first rooftop greenhouse in Greenpoint, Brooklyn, and installed solar panels, LED lighting, thermal curtains and a recirculating irrigation system to offset electrical use and reduce water usage. Gotham Green's newest greenhouse in Chicago is located on top of the Method home products plant and cost $8M to build. At 75K SF (or two acres), it produces a crop yield equal to that of a 50-acre farm.
3. Green Sense Farms
Company/Owner: Green Sense Farms
Green Sense's 30K SF farm is capable of growing produce for up to 20 million people within a 100-mile radius. The farm is equipped with customized LED lights from Dutch technology firm Royal Philips and grows its produce in automated carousels, while computerized controls provide perfect conditions for year-round farming. Green Sense CEO Robert Colangelo believes his model is scalable and last year raised over $400K in equity crowdfunding to help build a nationwide network of similar indoor farms.
4. Bowery
Company/Owner: Bowery
Dubbing itself the world's "first post-organic greens" grower, Bowery uses LED lights to mimic sunlight, grows its greens in nutrient-rich water trays stacked from floor to ceiling, uses data analysis to monitor plantings from seed to harvest and robotics to harvest the crops.
Investors love what Bowery is doing so much that the company announced Wednesday that it raised $20M to expand its operations in the U.S. and overseas. Bowery raised $7.5M in February from a pool of investors including "Top Chef" judge and chef Tom Colicchio.
5. Local Roots Farms
Local Roots Farms is innovating urban farming design and building indoor farms from 40-foot-long shipping containers. These portable indoor farms are capable of producing the equivalent of a five-acre farm. Local Roots believes this model will disrupt food deserts around the world by setting up the container farmswhere they are needed most.
Source: Forbes
Indoor/Vertical Farms Set to Boom, LEDs Leading The Transition, Says Yole
The 2016 horticultural lighting market (i.e. system level) represented a business of about US$3.1 billion, representing approximately US$3.8 billion in 2017. But according to a recent report from market research firm Yole Développement, this market is set to grow rapidly at a 17.8% CAGR between 2016 and 2022, possibly reaching more than US$17 billion by 2027.
Indoor/Vertical Farms Set to Boom, LEDs Leading The Transition, Says Yole
November 23, 2017 //By Julien Happich
The 2016 horticultural lighting market (i.e. system level) represented a business of about US$3.1 billion, representing approximately US$3.8 billion in 2017. But according to a recent report from market research firm Yole Développement, this market is set to grow rapidly at a 17.8% CAGR between 2016 and 2022, possibly reaching more than US$17 billion by 2027.
While Yole sees the current business mostly driven by greenhouse applications and incumbent technologies (92% and 79% in revenue, respectively) during 2017, the transition to LED technology and the emergence of new applications will expand the market’s size.
In its report "Horticultural LED Lighting: Market, Industry, and Technology Trends" Yoles sees this market reaching nearly US$8.6 billion in 2022.
Horticultural lighting market revenue ($B),
2017 vs. 2022 vs. 2017.
Source, Horticultural LED Lighting:
Market, Industry and Technology Trends,
Yole Développement.
than US$17 billion in 2027”, comments Pierrick Boulay, Technology & Market Analyst at Yole.
At the LED device level, market opportunity represents almost US$100 million in 2017 and should grow to about US$400 million in 2022, eventually reaching US$ 700 million in ten years' time.
The LED lighting industry sees horticultural lighting as a new opportunity for which to develop high added-value products with greater margin levels. In Q4/2017, Yole identified less than 50 players as offering dedicated LED-based systems. The industry is highly concentrated in North America with a 50% market share (number of companies involved), the result of medicinal cannabis’s legalization.
“Looking ahead, industry evolution will strongly depend on market dynamics,” explains Joel Thomé, PISEO’s CEO. “Indeed, industrial players’ marketing and communications are currently focused on two main applications including medicinal plants (mostly cannabis) production, which is today the main market driver and vegetable production, which is developing with a “low-end / high-volume products” focus.”
The 2016 horticultural lighting market (i.e. system level) represented a business of about US$3.1 billion, representing approximately US$3.8 billion in 2017. But according to a recent report from market research firm Yole Développement, this market is set to grow rapidly at a 17.8% CAGR between 2016 and 2022, possibly reaching more than US$17 billion by 2027.
Part of the established lighting system industry may never proceed with the medicinal plants application, in order to preserve brand reputation. Such a situation is likely to benefit new entrants that will generate revenue swiftly and rapidly increase their horticultural lighting market expertise.
At the device level, most LED manufacturers embrace a “technology push strategy”, taking advantage of their traditional LED portfolio (i.e. UV, visible, and NIR LEDs) to quickly offer some horticultural lighting solutions and related marketing tools, such as dedicated datasheets.
In the future, with a better understanding of LED light’s effect on plant growth, these players might start offering more dedicated solutions (i.e. fine-tuned wavelength package, multiple wavelength packages, etc.).
The missing block in the supply chain is mostly at the module level, with no real supplier in 2017 – reason being that the market is still emerging and the industry is still young, with no standards and regulations. In this context, each lighting system manufacturer design its own module with a specific wavelength mix/recipe.
Some companies are finally starting to position themselves as solution providers, offering not only lighting systems but global solutions integrating sensors (humidity, oxygen, etc.) and data management software. The objective of these smart lighting systems is to further increase the productivity of greenhouses and urban farms.
Yole Développement – www.yole.fr
Steven LaFerrière - laferriere@yole.fr
Horticultural lighting applications.
Source, Horticultural LED Lighting:
Market, Industry and Technology Trends,
Yole Développement.