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FRANCE: How To Grow Food In A Concrete Jungle
Building flourishing farms in the heart of cities used to be just a utopian fantasy. Now it's an important step towards developing a smart, diversified food system capable of feeding a growing world population
22-03-2021 | BBC
FRANCE - Building flourishing farms in the heart of cities used to be just a utopian fantasy. Now it's an important step towards developing a smart, diversified food system capable of feeding a growing world population. Guillaume Fourdinier has lived in Paris for six years, but he still misses the taste of the fresh cereal grains, beets, carrots, and more that grow on his family's farm in Verton. There, in northern France's countryside, eating locally is a way of life – not simply a trend or a sticker on an apple at the grocery store.
“Local food is everywhere when you are in the countryside. You get fruits and vegetables with better taste, more nutritional value,” he says. “When you are in Paris, what is local food? There is nothing coming from a local farm. I think for quality of life for people living in big cities this is a big problem.”
In 2015, Fourdinier co-founded Agricool, an urban farm that's now comprised of 11 recycled shipping containers on the north side of the city. Eight farmers plant, harvest, pack, and deliver the pesticide-free lettuces, herbs, and strawberries to 60 supermarkets (though Fourdinier expects that number to grow to at least 200 retailers by the end of 2021).
Urban farms like Agricool are part of a broad collection of metropolitan agricultural efforts including everything from vertical farms to greenhouses to aquaponics to community gardens. The idea of cultivating food in or near cities is not new (see the victory gardens of both world wars, for example), but these ventures have become increasingly popular in recent years as the local food movement strengthens. After the rise of the supermarkets led many people to feel disconnected from food production, consumers are again paying more attention to how and where their food is grown, along with how far ingredients must travel between field and plate.
From Brussels to Nigeria, entrepreneurs and farmers are reimagining what farms are and conceiving innovative technology to help grow food in smaller spaces and in more sustainable ways. They're attempting to fix existing food supply chain concerns, which we've all became intimately familiar with in the past year. Images of picked-over grocery shelves and farmers tossing out produce early in the Covid-19 pandemic broadcast the failures and fragility of our current systems.
Click here to read the full article.
Photo Courtesy of BBC
US: NEW YORK - 21st Century Fund Awards FeedMore WNY $100,000 For Expanded Freight Farms Greenery
In 2020, FeedMore WNY served more than 16 million meals to WNYers who were homebound due to quarantine
by queenseyes
March 17, 2021
Recognizing the needs of the community is an integral component of the 21st Century Fund. Making sure that those needs are met is another. The Fund – “a giving circle open to anyone who wants to give back in Western New York” – designates significant awards to worthy organizations that submit applications for consideration. This year, FeedMore WNY is the recipient of $100,000, which will allow the non-profit to continue on with its efforts to feed those struggling during the pandemic.
In 2020, FeedMore WNY served more than 16 million meals to WNYers who were homebound due to quarantine. This was accomplished via the group’s 300 pantries, soup kitchens, emergency shelters, etc., throughout Erie, Niagara, Cattaraugus, and Chautauqua counties.
FeedMore WNY will be using the significant funds to expand its GrowMore for Good project, by allowing the organization to double its capacity, which in turn will ensure that fresh produce will be available to over 129,000 individuals. The expansion of a FeedMore-operated Freight Farms Greenery™ (the organization’s second hydroponic container farm) means that FeedMore will be able to produce 200 lbs. of produce each week. The group’s initial hydroponic “container farm” will supplement the effort. This food will be harvested and distributed within 24 to 48 hours, according to FeedMore.
This is an incredible effort that will allow more people to access healthy foods, instead of relying upon less wholesome canned foods.
In order to receive the crucial funding, FeedMore WNY made it to the final four, out of a streamlined pool of 30 applicants, before coming away with top honors. Homespace, Jericho Road, and OLV Charities were the other three finalists – all four projects can be found here.
Members* from across the country ended up casting their votes for FeedMore WNY, knowing how imperative it is to get healthy foods into the hands and onto the tables of disadvantaged households. The existence of ‘food deserts’ and the fight for ‘food justice’ go hand-in-hand. Compounded by the pandemic, it’s more important than ever to offer people food security, for healthier futures.
“FeedMore and all the clients we serve across Erie, Niagara, Cattaraugus and Chautauqua counties are overwhelmingly grateful for the generous support from the 21st Century Fund which will allow us to purchase our second container farm. The indoor, vertical growing, hydroponic farm will allow us to double our output of crops to enable us to put fresh, nutritious and fragile produce into our clients’ hands within 48 hours of harvest,” said Tara A. Ellis, FeedMore president and CEO.
“Our giving circle is a great way to introduce people to philanthropy,” said Ted Borowiak, 21st Century Fund Co-Chair. “We are always accepting members and encourage anyone including families, school groups or organizations to learn more about our membership options. Once you are a member, you are a member for life, allowing you to stay informed on new projects underway and make an impact in our community over and over again.”
The next 21st Century Fund grant process will open in the fall of 2021. For more information about the 21st Century Fund and membership details, visit www.21stcenturyfund.org.
*Members pay a one-time fee to join the 21st Century Fund and come together every other year to vote on awarding a $100,000 grant to one deserving organization for a specific project that will benefit the community. The 2018 winner chosen by members was the Niagara Falls Boys & Girls Club’s 17th Street Clubhouse Revitalization Project.
Tagged with:21st Century Fund, FeedMore WNY, food deserts, Freight Farms Greenery, GrowMore for Good, Tara A. Ellis, Ted Borowiak
Providing A Sustainable Growing Solution For Farmers, Using Renewable Energy in Container Farming
Recently, Freight Farms and Arcadia have partnered to provide Freight Farms' U.S. customers with access to clean energy for their everyday operations
“The past year has really proved our proposition as it has never been proven before,” says Rick Vanzura, CEO at FreightFarms. “The pandemic put a huge focus on supply chain security, local food access, and how to handle disruption to a supply chain, and we saw that having a modular farming solution that can be put next to people where they need food fits in perfectly. Some segments have suffered, while our farms have proven to be a great solution.” The company has seen demand going up, with 2020 being a record year: Freight Farms tripled revenue versus the prior year and set a record for orders.
Recently, Freight Farms and Arcadia have partnered to provide Freight Farms' U.S. customers with access to clean energy for their everyday operations. With this partnership, Freight Farms and Arcadia are taking strides to align their respective industries, moving indoor farming into a more sustainable future. Freight Farms’ customers can now connect the utility for their container farm to Arcadia to match 100% of the farm’s electrical usage with clean energy.
Tackling sustainability pillars
“We already have a number of current farmers that have signed up with the Arcadia energy offering. It was a really important milestone for us as sustainability has been a core mission since the founding of the company.” Rick identifies the sustainability pillars in farming as soil conservation, water conservation, food miles, and energy usage. “At Freight Farms, we have always performed very strongly in the first three categories. Our farms have no effect on soil; they use very little water (5 gallons/day, or 19 L/day), and they reduce food miles significantly, sometimes to zero. What remained for us to solve and why the Arcadia partnership is so crucial is energy,” Rick notes.
Before the Arcadia partnership, energy was the only unsolved part of the sustainability pillars Freight Farms hadn’t tackled yet. The recent partnership has given access to clean energy to all small business farmers. “With the presence of clean energy, we believe there hasn’t been a more sustainable farming solution similar to this one before.
Freight Farms looks at sustainability through the triangle of labor, yield, and power. They are increasing the output per unit of input. According to Rick, Freight Farms is far down the road in the development of greater efficiencies in their farms, focusing on optimizing for yield per unit of power and continuing to research renewable energy options. Rick says that “Everybody’s success is a collective success as we’re all relying on the industry as a whole... We’re all bound by this mission to create a more sustainable planet. Therefore, anything we can do in our own small way, we’re ready to do.”
Improving farm efficiency
On the product side, the company is doing updates to everything. “We made our farms more efficient, delivering value in several aspects, working on different renewable energy in all forms. The ROI has never been better than this farm, because of the intersection of output and efficiency gains. As we’re big believers in helping the industry as a whole for good, our ultimate goal is to be NET zero ultimately.”
While Freight Farms customers already span 46 U.S. states and 32 countries, Rick believes that the company will expand into more locations this year. This growth is stimulated by recent investment and team expansion. “By the end of 2021, we’re expecting to be in every US state and several other countries. Ospraie Ag Science led our last fundraising round, where they invested heavily in our ability to do research. Therefore, we’ve added lots of strength to the team over the last year.”
Collaborations
As a plug of vertical farming, Freight Farms is collaborating with MIT sustainability lab students together on a project. The project is about working in conjunction with the government, and public- and private partnerships around sustainability. “The goal is to be part of something where brilliant people are willing to donate their time and energy. This is just one example of many where people want to pitch in and help as we all want to have a more sustainable planet,” Rick notes.
“We’re not trying to solve for renewable energy on a location by location basis. That would be the route to go with today, but it’s a solution limited to the United States as of now,” Rick affirms. Freight Farms is always on the lookout for partners worldwide where its services can be made available.
For more information:
Rick Vanzura, CEO
Freight Farms
+1 877 687 4326
info@freightfarms.com
www.freightfarms.com
Publication date: Wed 17 Mar 2021
Author: Rebekka Boekhout
© VerticalFarmDaily.com
Eeden Farms Sees Phenomenal Market Response To Pioneering Concept
Lincoln Deal II, the founder of Eeden Farms, said: “The response has been phenomenal. Most days, we are combing growing and facilitating tours because the interest level is so high among restaurants and hotels
NASSAU, BAHAMAS — A tech-enabled containerized farming company has seen a “phenomenal” response to its offering, according to its founder, who told Eyewitness News “the demand is definitely there”.
Lincoln Deal II, the founder of Eeden Farms, said: “The response has been phenomenal. Most days, we are combing growing and facilitating tours because the interest level is so high among restaurants and hotels.
“A lot of the restaurants and hotels are enamored by how fresh the produce is, that they can get it farm-to-table and it’s Bahamian. The demand is definitely there.”
Eeden Farms, located in the BRON Business Centre, Airport Industrial Park, officially launched back in February.
The company currently utilizes three repurposed shipping containers equivalent to 15 acres of farmland and offers fresh organic produce year-round. Its farm system was created by Boston-based Freight Farms, the world’s leading manufacturer of container farm technology.
Deal defended the containerized farming concept, noting that Eeden Farms is the first company to have Freight Farm’s newest model of containerized farms.
“The technology that we are utilizing has never been used here before,” said Deal.
“We are the pioneers of this technology here in The Bahamas despite what misinformation may put out there. We were the first to receive this model from Freight Farms and they own the patent on this particular technology.”
Caroline Katsiroubas, director of marketing and community relations at Freight Farms, told Eyewitness News: “Eeden Farms represents the first entry of our technology into that region and that market. It began in 2020 but the journey didn’t start there. We have been working with him (Deal) for quite a few years, having first met at a conference in 2016.
“We’re in 32 countries right now. In terms of who our client base is, we have a very diverse kind of network of people who are interested in operating the system and it has infinite applications.”
Tags Always a headline ahead, Bahamas news, ewnews, ewnews.com, Eyewitness News, Eyewitness News Online, Nassau Bahamas, www.ewnews.com
About Natario McKenzie
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Lead photo: Eeden Farms. (BIS PHOTO/KRISTAAN INGRAHAM)
VIDEO: Inside A Shipping Container Vertical Farm
New farming models are cropping up around the world, including in Sydney, where Sprout Stack is transforming old shipping containers into commercial vertical farms
March 17, 2021
New farming models are cropping up around the world, including in Sydney, where Sprout Stack is transforming old shipping containers into commercial vertical farms.
With lighting in the containers designed to optimize plant growth, and sensors measuring temperature, humidity, and carbon dioxide, the approach is more productive than traditional farming — and uses 95 percent less water.
Take a look inside Sprout Stack’s vertical farms.
US: SOUTH CAROLINA - Indoor Farm Provides Fresh Lettuce To Charleston County Schools
Vertical Roots’ goal is to revolutionize the way communities grow, distribute and consume food
Indoor Farm Provides Fresh Lettuce
To Charleston County Schools
03-16-21
Vertical Roots, a hydroponic farm in Charleston, looks different compared to a traditional farm. Inside the upcycled shipping containers, individual heads of bright green and red lettuce line the walls as they complete the growing process without touching the outdoors.
Vertical Roots’ goal is to revolutionize the way communities grow, distribute and consume food.
“All the founders of the company have always been very inspired and motivated by feeding the community healthy, nutritious food,” said Jessica Diaz, the sales manager at Vertical Roots.
The school system is no exception to the organization’s mission. At the end of February, Vertical Roots began providing all of Charleston County schools with fresh lettuce from the farm.
“They’ve never been in the position where they could have a local lettuce provider,” said Diaz. “You have to be able to provide that product year-round for it to be an option for the farm-to-school program.”
In order to provide food to the schools, a farm has to meet the requirements of the Fresh Fruits and Vegetables Order Receipt System Catalog from the Department of Agriculture, which includes sufficient quantity and ability to produce a consistent supply.
Since Vertical Roots’ lettuce is grown indoors in a controlled environment, the lettuce is not impacted by environmental factors, like flooding, droughts or even seasonal changes. This means the lettuce can be produced year-round with each container growing 3,400 heads of lettuce per harvest.
Vertical Roots’ two farms in Charleston and Columbia produced approximately 3 million pounds of lettuce in 2020.
Diaz said it’s taken several years to scale up to the capacity that the farm is currently at; Vertical Roots began in 2016 and currently, it’s the largest hydroponic container farm in the country. The farm provides lettuce to over 1,200 retail locations across 11 states in the Southeast.
Vertical Roots initially connected with the CCSD in January 2020 during its Harvest of the Month program. Each month, CCSD’s Nutrition Services, in partnership with the Green Heart Project, provides students with nutrition education with a focus on locally grown produce.
“Based on the success of that program, we started having conversations about what would it look like to service the school district in a more meaningful way,” Diaz said.
Each school district is allocated a specific amount of money from the government that goes towards fresh fruits and vegetables based on the number of students and school sizes, according to Kerrie Hollifield, a registered dietitian with the CCSD Office of Nutrition.
She said it’s up to the district on how the funds are spent and CCSD is committed to providing fresh, local produce to students and staff so partnering with Vertical Roots became a natural fit.
The current lettuce options at the schools are the Green Butter lettuce and a cut spring mix. Each day, the schools offer an entrée salad that includes Vertical Roots lettuce, grilled chicken and fresh vegetables including tomatoes, cucumbers, and carrots. There is also a side salad option. Occasionally, the schools will offer other options like a lettuce wrap sandwich.
Hollifield said all of the lettuce in Charleston County schools is from Vertical Roots, which means over 50,000 students from 84 schools have a fresh lettuce option. “It’s been awesome to see the kids get excited about salads,” she said.
Since the initiative began, Emily Trogdon, the public relations specialist for Vertical Roots, said the farm has received positive feedback from teachers and parents who are excited that fresh, local lettuce is now available at the schools.
“Children, in general, are always geared towards sweets and candies, salty snacks, but to see them genuinely enjoying the vegetable is just a testament to the product quality itself and to the amazing work that the nutrition program has been doing in the schools,” said Trogdon.
Typically, lettuce that is consumed on a food service or retail level is grown in California or Arizona, so most lettuce travels 2,000 miles before reaching a restaurant or grocery store.
Vertical Roots’ goal is to close the “farm-to-table gap” by providing lettuce with close to zero food miles.
Charleston County schools have not had a local lettuce option until the partnership with Vertical Roots because lettuce cannot be grown year-round in South Carolina on a traditional, outdoor farm.
In addition to being grown locally, Vertical Roots’ lettuce is not treated with chemicals or pesticides. Trogdon said she likes to tell people the produce is 100 percent lettuce.
“The produce is incredibly clean and safe to consume,” Trogdon said. “That’s a barrier that the school system doesn’t have to jump over with our produce.”
Vertical Roots controls the entire environment as the lettuce matures from propagation to harvest. The temperature, humidity, amount of light, and water are optimized in order to provide the safest and most productive growing environment.
Vertical Roots’ system speeds up the harvest time to 35 days, versus the 45 to 60 days for traditionally grown lettuce.
The organization is committed to sustainability, specifically with water and land conservation. Indoor farming uses up to 95 percent less water compared to traditional farming due to the ability to recycle and re-filter water throughout the system.
The company is also socially sustainable when it comes to providing fair wages for employees.
While part of Vertical Roots’ mission is to revolutionize the produce industry, Diaz said their goal is not to eliminate traditional farming. She said there are many heritage crops in South Carolina that could not be grown in an indoor system, so the organization fully supports the local farming industry.
When it comes to buying locally, Diaz said ultimately it benefits the county and state. “When you’re buying from a local farm, you’re employing local people who spend that money in the local economy,” Diaz said.
Lead Photo: The lettuce growing in a controlled upcycled shipping container. PROVIDED
LONDON: New Vertical Farm Offers Eco-Friendly Greens Picked And Delivered Within 24 Hours
London’s first delivery service for vertically-farmed, eco-friendly greens has launched from its base in the Docklands. Vertical farming is a fast-growing trend, with the global market size that was valued at $2.23 billion in 2018, projected to reach $12.77 billion by 2026
London’s first delivery service for vertically-farmed, eco-friendly greens has launched from its base in the Docklands. Vertical farming is a fast-growing trend, with the global market size that was valued at $2.23 billion in 2018, projected to reach $12.77 billion by 2026. Crate to Plate is a clever new vertical farming venture founded by Sebastien Sainsbury who is a firm advocate of the concept of "15-minute cities" where everyone has access to fresh produce within a 15-minute walk of home. Crate to Plate offers consumers a wide range of super fresh organic lettuces, leafy greens and herbs, all picked within 24 hours, available by home delivery or at select greengrocers throughout London.
The eco-friendly farm is located in a parking lot owned by international property company Lendlease on the Isle of Dogs (Canary Wharf) inside three recycled shipping containers kitted out with LED lighting and an automated nutrient delivery system. Each 40-foot container achieves the same production as over an acre of farmland, with the site projecting to produce around six tonnes of greens each year. Not only does the urban farm use far less land but the pesticide-free produce is grown using hydroponic technology that uses 96% less water than traditional farming.
Scientists and farmers at Crate to Plate carefully control the environment inside the shipping containers. Meticulously monitored vertical farming ensures that greens can be grown locally in urban environments, all year round, using minimal water, allowing produce to be delivered to consumers within 24 hours of harvest, with zero carbon footprint in transporting from farm to customer. As a result, the produce is as fresh as possible and has the highest possible nutrient value, completely free of pesticides and toxic chemicals. Lettuce, rocket, kale, pak choi, herbs, microgreens and more are harvested and delivered twice a week. The difference in taste between Crate to Plate’s greens and those you can buy from a supermarket is astonishing and delicious. And dynamite options like wasabi rocket and basil Genovese are already proving to be customer favorites.
Produce from Crate to Plate is available in select greengrocers like Artichoke in North London and direct to consumers via their website. A £15 mixed box includes three types of lettuce, three bags of greens, and three herbs. Crate to Plate also sells to restaurants and have recently become Chef Ollie Dabbous's exclusive distributor of greens for his Michelin-starred Mayfair restaurant Hide. Crate to Plate has an ambitious UK expansion plan. A second site will open near Elephant and Castle this month, followed by other London sites and farms in other cities (Manchester, Birmingham, etc). And further ahead will be expansion to the United States.
Crate to Plate’s new site in Elephant Park is part of a £2.5 billion regeneration project headed by the local council and Lendlease. One of the key aims of the development is to create a local, community-oriented ecosystem, with businesses from the area supplying residents and other retailers in the nearby community. Crate to Plate slots nicely into this concept, aiming to sell direct to local residents and to the new food businesses that are opening. Crate to Plate’s next London site is already in the works: the International Quarter London development near the 2012 Olympic Park in Stratford, east London.
With the global covid-19 pandemic fueling home deliveries and such a high-quality product on offer, it’s no surprise that Crate to Plate’s greens have sold-out every week since launching. Founder Sebastien Sainsbury says he wants “everyone to be able to get fresh leafy greens no more than a mile away from where they live.” It appears he’s off to a good start at achieving that goal and it will be fascinating to follow the progress of this sustainable new business.
Crate to Plate London home delivery boxes range from £6 to £28 depending on the selection and quantity, with no delivery charge on orders of £20 or more.
I've been writing on travel, food, fashion and culture for the past decade or so for a variety of publications. I co-founded PayneShurvell, a contemporary art gallery in London which is now an art consultancy in London and Suffolk. My photographer partner Paul Allen supplies photos for my features that often include a music or art event and our travels have taken us to under the radar music and art festivals in France, Italy, Portugal and Spain. I am the co-author of the Citysketch series of books that includes London, Paris and New York, published by Race Point and I'm the author of Fantastic Forgeries: Paint Like Van Gogh. Follow our adventures on Twitter at @jshurvell and on Instagram at @joshurvell and @andfotography
Kimbal Musk’s Quest To Start One Million Gardens
The tech veteran and restaurateur (and brother of Elon) has been preaching the ‘real food’ gospel for years — and his newest project may be his most ambitious yet
MARCH 20, 2021
The tech veteran and restaurateur (and brother of Elon) has been preaching the ‘real food’ gospel for years — and his newest project may be his most ambitious yet
By ALEX MORRIS
Million Gardens Movement
On the day he almost died, Kimbal Musk had food on the brain. The internet startup whiz, restaurateur, and younger brother of Tesla’s Elon had just arrived in Jackson Hole, Wyoming, from a 2010 TED conference where chef Jamie Oliver had spoken about the empowerment that could come from healthy eating. This was something Musk thought about a lot — food’s untapped potential, how he might be a disruptor in the culinary space — but beyond expanding his farm-to-table ethos along with his restaurant empire, Musk hadn’t yet cracked the code. Then he went sailing down a snowy slope on an inner tube going 35 miles an hour and flipped over, snapping his neck. The left side of his body was paralyzed. Doctors told the father of three that he was lucky: Surgery might bring movement back.
“I remember telling myself, ‘It’s all going to be fine,’ and then realizing that tears were streaming down the side of my face,” he says. “I was like, ‘Yeah, OK. I don’t really know what’s going on. I’m just going to, you know, let things go.’”
Musk, 48, eventually made a full recovery, but it involved spending two months on his back, which gave him plenty of time to think about the intersections of food, tech, and philanthropy. Since then, he has launched an initiative to put “learning gardens” in public schools across America (now at 632 schools and counting); courted Generation Z into the farming profession by converting shipping containers into high-tech, data-driven, year-round farms; spoken out vociferously against unethical farming practices and vociferously for the beauty and community of slow food; and this year, on the first day of spring, is kicking off a new campaign with Modern Farmer’s Frank Giustra to create one million at-home gardens in the coming year.
Aimed at reaching low-income families, the Million Gardens Movement was inspired by the pandemic, as both a desire to feel more connected to nature and food insecurity have been at the forefront of so many people’s lives. “We were getting a lot of inquiries about gardening from people that had never gardened before,” says Giustra. “People were looking to garden for a bunch of reasons: to supplement their budget, because there was a lot of financial hardship, to help grow food for other people, or just to cure the boredom that came with the lockdown. To keep people sane, literally keep people sane, they turned to gardening.”
The program offers free garden kits that can be grown indoors or outdoors and will be distributed through schools that Musk’s non-profit, Big Green, has already partnered with. It also offers free curriculum on how to get the garden growing and fresh seeds and materials for the changing growing seasons. “I grew up in the projects when I was young, in what we now call food deserts,” says EVE, one of the many celebrities who have teamed up with the organization to encourage people to pick up a free garden or to donate one. “What I love about this is that it’s not intimidating. Anyone can do this, no matter where you come from, no matter where you live. We are all able to grow something.”
Rolling Stone recently talked with Musk about the Million Gardens Movement, why shipping containers can grow the most perfect basil, and how he is channeling his family’s trademark disruptor drive to change America’s relationship with food.
How did you first get interested in food and then how did that grow into an interest in agricultural innovation?
I’ve always loved food. I started cooking for my family when I was 12, maybe even 11.
What was the first meal you made? Do you remember?
It’s actually funny. My mother is a wonderful person, great dietitian, but because she’s a dietitian, the food we ate was brown bread and yogurt or bean soup. I mean, as a kid, it drove me crazy. So I asked my mom, “If I could cook, could we get something else?” And so I went to the butcher, and I asked them, “How do you roast a chicken?” And he said, “Put it in a really hot oven for one hour.” And I was like, “Oh, how hot is hot?” He was like, “Make it as hot as your oven goes for one hour, and if it starts to burn, then just take it out.” And he gave me the chicken, and that was it. I’ve kept that recipe forever. 450, 500 degrees, one hour. That’s a great straight-up recipe.
And then my mother insisted on a vegetable, so I decided to do French fries, which was my funny way of convincing her that I’m doing a vegetable.
It is a vegetable.
I totally screwed up the French fries. I didn’t heat up the oil ahead of time, and if you don’t do that, the potatoes actually soak in the oil so you’re eating basically a sponge of oil. I made everyone throw up. But the roast chicken was delicious. Everyone loved that. And so I was encouraged to cook more. I cooked for my friends in university. I didn’t have any money, so I figured out how to cook for 40 cents a person. It was a Kraft dinner with weiner sausages. And if someone chipped in an extra dollar, I’d get actually real cheese instead of the powdered cheese.
Anyway, I studied business, and then went down to California to start a company with my brother building maps and door-to-door directions for the internet.
I read that you and your brother were sleeping in your office and showering at the YMCA and that sort of startup lifestyle made you appreciate food.
Yeah, that’s totally right. We only had enough money for rent for either an office or an apartment, so we rented an office. I had a little minibar fridge and put one of those portable cooktops above it, and that was our kitchen. But we also ate at Jack in the Box all the time because it was the only place that was open late. Ugh, 25 years later, I can still remember the items on that menu. It was just really, really not great — a huge inspiration to go focus on real food after that.
And I just did not like the lack of social connection. It’s a work-hard-go-to-sleep-and-work-hard-again culture with not much socializing in the way that I enjoy, which is eating food, eating together over a meal, talking about ideas. I kind of was suffocating a little bit.
It’s a Soylent culture.
Yeah, exactly. They actually want food to be a pill. So I kind of needed to leave. We ended up selling [our company] for a gazillion dollars when I was 27, and I had this sort of opportunity to do whatever I wanted. So I went to New York to enroll at the French Culinary Institute.
Was culinary school as brutal as people make it out to be?
Absolutely brutal. It was Full Metal Jacket, but cooking. They just totally break you down. They make sure you don’t have any faith in your own abilities — within a few months, you’re like, “I am a completely useless fool” — and then after that, they start building you up with the skills they want you to have. It was very, very hard on the ego. I managed to graduate, but I would say 70 percent of the people that start don’t finish — and you pay upfront.
I actually graduated just a few weeks before 9/11 and woke up to the sounds of the plane hitting the building. That’s how close we were. Fourteen days later, I started volunteering to feed the firefighters. We would do 16-hour days, every day — there was never a reason not to work because the alternative is you sit at home during the nightmare after 9/11, where no one was on the streets or anything. I started peeling potatoes and eventually got to the point where I would drive the food down to Ground Zero. The firefighters would come in completely gray in their face and gray in their eyes, covered in dust. And then they’d start eating, and you’d see the color come back in their face, the light in their eyes.
And you worked as a line cook after that?
Yeah, for Hugo Matheson, at his restaurant. He was the chef of a popular restaurant in Boulder, and I just wanted to learn. I was a line cook for $10 an hour for probably 18 months. And loved it. You know, it’s a submarine culture. And you get in there and everything you do in the moment is measured in the moment. It’s very much the opposite of [building] software.
You and Hugo eventually started a restaurant [The Kitchen] that practiced the farm-to-table thing before it was even really a term. Why was it so important to you to have local suppliers and organic methods? At that point, was it mainly about flavor, or was there a bigger ethic behind it?
For sure flavor was the driver. But I think that the thing that I resonated with more was the sense of this concept of community through food. You know, when I was feeding the firefighters, it was all about community. The fishermen would come and give us their fish, so we got the best fish you can imagine. The cooks were all volunteers. We were going through this really tough time. So for me, the community through food was what I loved about it.
[At The Kitchen], we literally had a basic rule to farmers saying we’ll buy whatever you grow. We said that if you can deliver by 4 p.m., then we will get it on the menu that evening.
Oh, wow.
We would get fiddlehead ferns at 4 p.m. and be trying to think, “OK, what can we do with this?” If you turn the food around that quickly, it really does show up in the flavor.
Food that had potentially been in the ground that morning.
Not potentially. Every day was working with the harvest of that day. We had 43 different farmers coming to the back door. It was awesome.
Let’s move ahead to the part of the story, after your accident, when you’re like, “All right, I’ve gotten this new lease on life and now what am I going to do with it?” Obviously, within the food space, there are a lot of choices you could have made. So how did you decide where to go from there?
So when I came out of that hospital, I resigned as CEO of my software company. I told my wife I wanted a divorce. The spiritual message I got was: Work with a way to connect kids to real food, to get kids to understand what real food is. And real food for me is food that you trust to nourish the body, trust to nourish the farmer, trust to nourish the planet. It’s very simple. Processed food would be the opposite of that. There’s no nourishment there. The farmer gets hosed and it’s terrible for the planet. So I [looked into] farm-oriented work and cooking-skills training. Turned out giving kids knives isn’t a good idea.
What? [laughter]
Yeah. Exactly. But the thing that came back to me was the value of a school garden. I actually was pretty frustrated with school gardens. I had been a philanthropic supporter of them for a few years and found them to be expensive, hard to maintain — a passionate parent would put it in, and then their kid would graduate, and it would become this mess in the corner of the schoolyard. So we [created] learning gardens. They’ve got a beautiful Fibonacci sequence layout. They’re made in a factory, but they have a natural look and feel. These are totally food-safe and can go on any school ground. They’re [wheelchair] accessible, easy to teach in, and built into the irrigation system of the school. We go in and we do 100 of them at a time. Pre-COVID we got to almost 700 schools in Denver, Chicago, Detroit, Pittsburgh, Indianapolis, Memphis, L.A.
How did you decide which cities to go into?
I believe this is useful anywhere, but what I found was low-income communities were the areas where you really needed it. Private schools or wealthier schools, they all have gardens — there’s not a private school out there that doesn’t embrace having a school garden. It’s actually the low-income schools that don’t have it. And that is also, coincidentally or not, where the obesity is. And so what I wanted to do is take what existed in private schools and put it into low-income schools and to do it in a way where it would be the most beautiful thing in the school. So instead of that sort of eyesore that was in the backyard, we said, “These have to be right next to the classroom, right next to the playground. You’re not allowed to build a fence around it. And if you don’t want to do that, great, we’ll just find another school. But these are the rules for learning garden.” And because we were doing 100 at a time, the districts would work with us, including maintenance and installation and curriculum and teacher training. Pre-COVID we were teaching almost 350,000 kids every school day.
And are there measurable effects?
Absolutely. Studies show that fifth grade in particular is the most effective grade. If you teach science in fifth grade to a kid, the exact same lesson in the garden versus in the classroom, you will get a 15-point increase on a 100-point score on their test scores.
And then if you teach kids 90 minutes a week in school, which is not hard to do because it’s beautiful and fun to be outside, you’ll double their intake of fruits and vegetables. Now they’re not eating a lot of fruits and vegetables, so the base is low, but you’re still doubling. The way I like to look at it is you’re really not trying to make them eat vegetables all the time — that’s too hard — you just try to change the course of their life by a few degrees; if you can do it by third, fourth, fifth grade, they’re going to be a different adult when they grow up. We’re not here to claim that what we do changes everything. We believe that the cafeteria needs to improve, that we need grocery stores to exist in these food deserts. There are many legs of the stool, but the school garden movement is a critical leg.
Are there any other technological innovations in this space that are really giving you hope?
I think there’s a lot of cool things going on around carbon capture with regenerative farming, because if you do farming correctly, you’ve become a wonderful carbon sink. And there needs to be an economy around it. So what is the value of a carbon credit? They’ve got value for that in Europe, but they haven’t valued it in America. So I think there’s a lot of government policy that needs to work there. But it’s a fascinating area to look at.
It’s interesting, the concept of bringing innovation to agriculture, which is—
So old school! Yeah, it’s fun. I do get frustrated that it doesn’t move fast enough. Then I’m reminded of how big this is and I’ve got my whole life to work on it. So I’m learning to embrace going a little slower. If you are in the software world, it’s more “move fast and break things,” and I think with food, it’s something in between.
Yeah, you don’t want to break the food chain.
No, people need to eat. Exactly.
And I know you’ve been advocating, too, for policies that help farmers shift to organic methods.
Yeah, I’ve been a supporter of that, but I really have pushed my energy now to work with young farmers of any kind. I’m not against organic at all. I love organic. But I’ve kind of said, “You know, we just need young farmers.” Real food doesn’t require it to be organic. If it’s a zucchini that happens to be grown conventionally, I’m still in favor of that.
It’s still a zucchini.
Right. That being said, organic is better. Farmers make more money on it. But it’s really about young farmers getting them into the business.
If you don’t mind, let me take one minute to just talk about [another initiative called] Square Roots. So there was a sort of a turning point in indoor farming technology around 2014, where you could really do quality food. Indoor farming’s been around forever, but the quality was really terrible. It would taste like water. No real flavor. But the technology of lighting really changed in 2014, and so by 2016 we said, “You know, there is a way here.” And what got me going was I really wanted to create this generation of young farmers. I love technology and I love food. And I think that if we bring the two together, we will get young people interested in farming again. And so we started out Square Roots as really a training entity.
And with Square Roots, you’re growing food in shipping containers? There’s no soil?
Yeah, we refine the nutrients [through the water]. We’ve gotten very, very thoughtful about what the nutrients are so that we can re-create as best we can the soil that they would get normally. The shipping containers, what’s beautiful about them is the fact that we can totally control the climate. For example, we have found that Genoa in Italy is where the best basil in the world is grown. It’s four weeks in June that are the best, and actually, 1997 was the best June. And so we re-create the climate of 1997 Genoa, Italy, in each of those containers to create the tastiest basil you can possibly imagine. Using data, we can monitor the growth and how they work. And every square meter of the air in there is exactly the same. That’s why containers are so valuable. Plants factories have to grow basil or cilantro or whatever all in the same climate. We get to grow arugula, basil, parsley, cilantro or whatever each in their own climate. For example, we’ve discovered that mint grows best in the Yucatan Peninsula — superhuman, grows like a weed, delicious. And we re-create that climate.
Square Roots Basil Farm in Brooklyn.
Square Roots
And the shipping containers, the idea for that was, “Let’s use things that we can recycle”?
Well, they are recycled. But no, it wasn’t that. It was actually climate control. They’re actually like refrigerators. We can drop that temperature in there to 40 degrees Fahrenheit for a particular growth cycle. If we have any pests, we don’t use pesticides, we have something called Mojave mode where we turn it into the Mojave Desert for four days. We bring the temperature up to 120 degrees, drop the humidity down to four percent and nothing can survive. That’s how we remove pests. No one else can do that unless you use these kind of containers. So it’s really a technology solution.
You’ve referred to food as being the new Internet. Do you still feel that way?
Oh, my god. Absolutely. It’s showing itself. Food is different to social media and so forth. It takes a long time to build up supply chains, get consistent growing. It’s not as fast-moving, but it is a much bigger business. Software is a $400 billion business. Food is an $18 trillion business. So the opportunity is much, much bigger in food than it is in software.
What are the top two or three things that really bother you about the industrial food system right now?
The processing of food. For some reason back in the ’70s, America just started to idolize processed food. And so what you have is a high-calorie hamburger, for example, that is nutritionally irrelevant. In other words, people were just not thinking about nutrition. And they used laboratories to adjust the flavor, chemicals to adjust the flavor, artificial ingredients. The result was a very high-calorie, highly processed kind of a Frankenstein burger that did please the pallet, but it made you feel awful afterwards.
The other one that is absolutely ludicrous is ethanol. Forty percent of our corn fields are growing ethanol. That’s 25 million acres of land that could be used to grow real food. People keep feeding us bullshit that we need to try and feed the world. We have so much food that we are turning 40 percent of it into ethanol. It takes a gallon of oil to make a gallon of ethanol. So it’s just a total boondoggle for the corn farmers and it’s terrible for the environment. In fact, it’s hilarious: It’s the only thing that both the oil industry and the environmentalists hate. Can you imagine there’s something that those two can agree on? And it’s ethanol.
Why the hell are we doing it?
It’s a subsidy for farmers. We do it because old people vote, and they control the farms, and they would all be devastated right now if the true demand of corn is what they had to deal with. And until a politician has the courage to make those hard decisions, we’re going to be stuck growing ethanol. Now, the good thing is we are all switching to electric cars, so ethanol is going to go away anyway. But for a while, the next five to 10 years, ethanol is going to be a part of what we do.
Let’s talk about the Million Gardens Movement. How did you get the idea that you wanted to do it?
Frank [Giustra] and his team pitched us on joining forces and doing the Million Gardens Movement. And we loved it. We thought it was a great idea. Because of Covid, we had been forced to pivot our model from the learning gardens because we couldn’t really teach people in the gardens anymore. And so we had done this trial of what we call little green gardens, which are round, beautiful sort of beige sacks, and you can come in and pick these up from a local school in your community. You can grow them on a windowsill as long as there’s some light. You can grow them indoors, which enables any city to be able to use them.
Say you get to a million gardens, are there any projections on what the environmental impact of that might be?
What we would be doing with these little green gardens is inspiring people to garden and empowering them to garden. The average garden generates about $600 to $700 worth of food a year. So it provides actual food to your family. You’re having a lower carbon footprint because you’re not shipping food around. It’s great for mental health. Think about Covid and how crazy we all are. This gets you out there. It connects you to your kids. Gardening is such a beautiful thing to do for yourself, for the community, for the environment.
It’s easy to think about what has been lost during this time, but I do like this idea of using COVID as an opportunity for change.
It’s obviously one of the worst things we’ve gone through as a society, but if we do this correctly, if we take this opportunity well, it could be one of the best things that’s happened to society — in a few years, we’ll look back and say, “OK, this was a good way to restart and focus more on climate change, focus more on gardening with your family, being connected to each other.” I think it has a lot of potential, as long as we take that potential and we leverage it. So the Million Gardens Movement is a part of that.
VIDEO: Farming In A Shipping Container
Transforming Unused Spaces Into Vertical Farms
Transforming Unused Spaces Into Vertical Farms
Indoor Agtech: An Evolving Landscape of 1,300+ Startups
Our Indoor AgTech Landscape 2021 provides a snapshot of the technology and innovation ecosystem of the indoor food production value chain
March 17, 2021
Editor’s note: Chris Taylor is a senior consultant on The Mixing Bowl team and has spent more than 20 years on global IT strategy and development innovation in manufacturing, design, and healthcare, focussing most recently on indoor agtech.
Michael Rose is a partner at The Mixing Bowl and Better Food Ventures where he brings more than 25 years immersed in new venture creation and innovation as an operating executive and investor across the internet, mobile, restaurant, food tech and agtech sectors.
The Mixing Bowl released its first Indoor AgTech Landscape in September 2019. This is their first update, which you can download here, and their accompanying commentary.
Since the initial release of our Indoor AgTech Landscape in 2019, the compelling benefits of growing food in a controlled indoor environment have continued to garner tremendous attention and investment.
One of the intriguing aspects of indoor agriculture is that it is a microcosm of our food system. Whether within a greenhouse or a sunless (vertical farm) environment, this method of farming spans production to consumption, with many indoor operators marketing their produce to consumers as branded products. As we explore below, the indoor ag value chain reflects a number of the challenges and opportunities confronting our entire food system today: supply chain, safety, sustainability, and labor. Of course, the Covid-19 pandemic rippled through and impacted each aspect of that system, at times magnifying the challenges, and at others, accelerating change and growth.
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Our Indoor AgTech Landscape 2021 provides a snapshot of the technology and innovation ecosystem of the indoor food production value chain. The landscape spans component technology companies and providers of complete growing systems to actual tech-forward indoor farm operators. As before, the landscape is not meant to be exhaustive. While we track more than 1,300 companies in the sector, this landscape represents a subset and serves to highlight innovative players utilizing digital and information technology to enhance and optimize indoor food production at scale.
Supply chain & safety: Where does my food come from?
The pandemic highlighted the shortcomings of the existing supply chain and heightened consumer desires to know where their food comes from, how safely it was processed and packaged, and how far it has travelled to reach them. A key aspect of indoor farming is its built-in potential to respond to these and other challenges of the current food system.
Indoor farmers can locate their operations near distribution centers and consumers, reduce food miles and touch points, potentially deliver consistently fresher produce and reduce food waste, and claim the coveted “local” distinction. The decentralized system can also add resiliency to supply chains overly dependent on exclusive sources and imports.
Growing local has many forms. Greenhouse growers tend to locate their farms outside the metropolitan area while sunless growers may operate in urban centers, such as Sustenir Agriculture in Singapore and Growing Underground in London. Growers like Square Roots co-locate their indoor farms with their partner’s regional distribution centers, and Babylon deploys its micro-farms solution on site at healthcare and senior living facilities and universities. Recently, Infarm announced it was expanding beyond its growing-in-a-grocery store model, to include decentralized deployments of high-capacity “Growing Centers” across a number of cities. Additionally, the value of “growing local” might take on a much larger meaning if your country imports most of its produce from other countries; a number of the Gulf region countries have announced major indoor growing initiatives and projects with AeroFarms, Pure Harvest, and &ever to address the region’s food dependence on other countries.
Organic produce sales jumped to double digit growth in 2020 as consumers are increasingly mindful of the healthiness of their food. The additional safety concerns due to the pandemic only accelerated this trend. While not typically organic, crops produced in the protection of indoor farms are isolated from external sources of contamination and are often grown with few or no pesticides. Human touch points are reduced as supply chains shorten and production facilities become highly automated. Through the CEA Food Safety Coalition, the industry has recently taken steps to establish production standards with a goal to keep consumers safe from foodborne illness.
Indoor farmers market their products as local, fresh, consistent and clean. This story is resonating with consumers as the growers seem to be selling everything they can produce, with many reporting significant sales growth in 2020. The direct connection to consumer concerns is also a key part of their ability to sell their branded products at a premium, which has been critical to financial viability for some growers. This connection can also enable them to collapse the supply chain further, at least at smaller scales, through direct sales and creative business models, e.g., sunless grower Willo allows subscribers to have their own “personal vertical farm plot” and watch their plants grow online.
Sustainability: Is my food part of the problem or part of the solution?
Farming, as with most industries, has been under increasing pressure to operate more sustainably, and indoor growers, with their efficient use of resources, have rightfully incorporated sustainability prominently into their narratives.
We are well aware of the impacts of climate change, including greater variability in weather patterns and growing seasons. The UN’s Food and Agriculture Organization projects that over the coming decades climate change will cause a decrease in global crop production through traditional farming practices, causing greater food insecurity. Indoor growing, which provides protection from the elements, consistent high yields per land area, and the ability to produce food year-round in diverse locations, including those unsuitable for traditional agriculture, can help mitigate this trend.
Water scarcity is projected to increase globally, presenting a national security issue and serious quality of life concerns. According to the World Bank, 70% of the global freshwater is used for agriculture. Indoor agriculture’s efficient use of water decreases use by more than 90% for the current crops under production. It is also common practice for greenhouses to capture rainwater and reuse drainage as does Agro Care, the Netherlands’ largest greenhouse tomato grower.
On the flip side, energy use, particularly in sunless facilities, is indoor growing’s sustainability challenge. Efficiency will continue to improve, but as recent analysis on indoor soilless farming from The Markets Institute at WWF indicated, there is an industry-wide opportunity to integrate alternative energy sources. Growers recognize this opportunity to decrease impact and improve bottom-line and are already utilizing alternative approaches such as cogeneration, geothermal sources, and waste heat networks. H2Orto tomatoes are grown in greenhouses heated with biogas generated hot water. Gotham Greens’ produce is grown in 100% renewable electricity-powered greenhouses, and Denmark’s Nordic Harvest will be running Europe’s largest indoor farm solely on wind power.
Labor: We’re still hiring!
There are labor challenges and opportunities throughout the food system value chain, and this couldn’t be more acute than on the farm. Farm operators—both in-field and indoor—find it difficult to attract labor for the physically demanding work. Even before the pandemic, the hardening of borders in Europe and the US created a shortage of farmworkers for both field and greenhouse production. In addition, grower and farm manager-level expertise is in short supply, exacerbated by an aging workforce and the rapid addition of new indoor facilities. While operators would like to see more trained candidates coming from university programs, they are also looking to technology and automation to relieve their labor challenges.
Automation of seedling production and post-harvest activities is already well established for most crops in indoor farming. In addition, the short growth cycle and contained habit of leafy greens lends them to mechanization. For example, the fully automated seed-through-harvest leafy green systems from Green Automation and Viscon have been deployed in major greenhouse operations like Pure Green Farms and Mucci. On the sunless side, Urban Crop Solutions has uniquely implemented automation in shipping containers, and Finland’s NetLed has developed a fully automated complete growing system. Note that many of the larger-scale sunless growers have developed their own technology stacks and have designed labor-saving automation into their systems. For example, Fifth Season has robotics deployed throughout the entire production process.
Despite numerous initiatives, the challenging daily crop care tasks and harvesting for certain crops (tomatoes, peppers, cucumbers, and berries) have not yet been automated at scale. However, planned, near-term commercial deployments of de-leafing and harvesting robots offer the promise of significantly altering labor challenges. Software technologies, like those from Nitea and Hortikey address labor management, crop registration, yield prediction, and workflow/process management for the indoor sector and strive to improve operational efficiencies for a smaller workforce.
Technologies that provide, monitor, and control climate, light, water, and nutrients are already deployed in today’s sophisticated indoor growing facilities and are fundamental to maintaining optimal conditions in these complex environments. They also form the base for the next innovation layer, i.e., crop optimization and even autonomous control of the growing environment based on imaging and sensor platforms (like from Ecoation, iUNU, and 30MHz), data analysis, machine learning, digital twins and artificial intelligence. Recent events like the Autonomous Greenhouse Challenge have successfully explored the potential of AI to “drive horticultural productivity while reducing resource use and management complexity”. Emerging commercialized autonomous growing innovations, such as the Blue Radix Crop Controller and Priva’s Plantonomy, promise to extend and enhance the reach of available grower expertise, particularly in large and multi-site operations.
Where do we go from here?
Since we created our initial Indoor AgTech Landscape, there has been positive change and reason to be optimistic about the future. But, as with any evolving market and sector of innovation, it can be a bumpy ride. Some believe CEA is not the answer to our food problems because not everything can be economically grown indoors today. We see indoor ag as just one of the approaches that can help fix our food system and it should be applied when it makes sense. For example, tomatoes sold through retail are already more than likely grown in a greenhouse. Expect more crops to be grown indoors more economically with further advancements.
One aspect of our previous landscape was to increase awareness that, despite the fervor surrounding novel sunless farming, greenhouse growing was already well-established. Dutch greenhouse growers have demonstrated the viability of indoor growing with 50-plus years of experience and more acres “under glass than the size of Manhattan.” The recent public offering and $3 billion market cap of Kentucky-based greenhouse grower AppHarvest also clearly raised awareness! Other high-profile and expanding greenhouse growers, including BrightFarms and Gotham Greens, have also attracted large investments.
The question is often asked, “which is the better growing approach, sunless or greenhouse?”. There is no proverbial “silver bullet” for indoor farming. The answer is dictated by location and the problem you are trying to solve. A solution for the urban centers of Singapore, Hong Kong and Mumbai might not be the same as one deployed on the outskirts of Chicago.
Regardless of approach, starting any type of sizable tech-enabled indoor farm is capital intensive. A recent analysis from Agritecture indicates that it can range from $5 to $11 million dollars to build out a three-acre automated farm. Some of the huge, advanced greenhouse projects being built today can exceed $100 million. Given the capital requirements for these indoor farms, some question the opportunity for venture-level returns in the sector and suggest that it is better suited to investors in real assets. Still, more than $600 million was raised by the top 10 financings in 2020 as existing players vie for leadership and expand to underserved locales while a seemingly endless stream of new companies continue to enter the market.
Looking forward, indoor farming needs to address its energy and labor challenges. In particular, the sunless approach has work to do to bring its operating costs in line and achieve widespread profitability. Additionally, to further accelerate growth and the adoption of new technologies in both greenhouse and sunless environments, the sector needs to implement the sharing of data between systems. Waybeyond is one of the companies promoting open systems and APIs to achieve this goal.
As we stated in the beginning of this piece, the indoor ag value chain reflects some of the challenges and opportunities confronting our entire food system today: supply chain, safety, sustainability, and labor. Indoor agriculture has tremendous opportunity. While it is still early for this market sector overall, it can bring more precision and agility to where and how food is grown and distributed.
Polygreens Podcast Episode: 17 - Nicola Kerslake - Contain Inc.
Nicola Kerslake founded Contain Inc, a fintech platform for indoor agriculture, that aids indoor farmers in finding lease funding for their projects
Nicola Kerslake founded Contain Inc, a fintech platform for indoor agriculture, that aids indoor farmers in finding lease funding for their projects. They're backed by Techstars' Farm to Fork program, funded by Cargill and Ecolab.
Latest Episode
USA - NEW YORK STATE - Ellicottville Greens’ Investors Discuss Why They Backed The Company
Ellicottville Greens crossed a major hurdle facing many growth-oriented startups recently when it pulled in a $1 million round of Series A funding from local angel investors
By Dan Miner – Reporter, Buffalo Business First
March 10, 2021
Ellicottville Greens crossed a major hurdle facing many growth-oriented startups recently when it pulled in a $1 million round of Series A funding from local angel investors.
How did co-founders Gabe Bialkowski and Sal LaTorre convince angels to move cash into their bank account in exchange for an ownership percentage of the business?
The answer lies somewhere at the intersection of familiarity, talent, and foresight, according to Scott Friedman, chairman of Lippes Mathias Wexler Friedman law firm, and Andrea Vossler, a partner at that firm.
The duo, who invest through Varia Ventures, were the lead funders in Ellicottville Greens’ round.
Bialkowski is a computer science graduate from the Rochester Institute of Technology who has been in and out of several startups in the last decade, including a startup in Los Angeles that successfully raised seed capital.
“We worked with Gabe in the past and we find him to be bright, entrepreneurial, and collaborative,” Friedman said. “To build a great company requires real teamwork and Gabe is open to building a great team.”
The “bet the jockeys” mantra is a common beat among angel investors, who know that even the best ideas will face challenges requiring human ingenuity to overcome.
The model itself was also at the right place for an angel investment round, Vossler said. Ellicottville Greens builds organic vertical farms in shipping containers – making them cost-effective and mobile. It already has four such units in operation, allowing the team to show real-world evidence of its theoretical premise.
The company positions itself at the cutting-edge of a hot consumer trend, which is the ability to offer fresh and locally sourced produce. Its mobile units can be placed directly on a customers’ premises – an idea with major potential in the grocery space.
And finally, it uses technology to support production and operations and uses established e-commerce channels such as Produce Peddlers and Off the Muck.
“It’s an ag-tech startup in a massive market that’s continuing to grow,” Vossler said. “Gabe is taking a fairly straightforward business model and wrapping it with technology, utilizing the shipping containers to push down costs and creating significant efficiencies around the delivery of the product.”
Ellicottville Greens completed a $250,000 seed round of funding last year from Launch NY and other local angels. Bialkowski aired his company’s progress at a Jan. 27 web presentation in front of the Western New York Venture Association.
He surpassed many of his own growth and financial milestones for the year in the first quarter.
The mix of attractive leadership, market, and rapid growth was how Ellicottville Greens crossed the finish line on its Series A round. The idea, of course, is that the real race has just begun.
“As he continues to build his team and get traction, we don’t think there is any limit to the potential for this company,” Friedman said.
IN THIS ARTICLE Andrea Vossler Person Banking & Financial
NIGERIA: Fresh Direct Makes Landless Farming Possible And Appealing For City Dwellers
With about 200 million people to feed, Nigeria is battling with food security and is yet unable to produce all the food it needs
March 9, 2021
With about 200 million people to feed, Nigeria is battling with food security and is yet unable to produce all the food it needs. Coupled with that, farmers still lose a significant percentage of produce from post-harvest losses because of poor roads, lack of storage systems among others.
Most farms are located in rural areas because that is where the land is. The markets, however, are in the urban areas, and in taking the food from where it is harvested to where it is needed, a lot of damages happen to the produce. Studies carried out on post-harvest losses in some Nigerian communities show that as much as 20 – 30% of total grain production, 30 – 50% of root and tuber and a usually high percentage of fruits and vegetables are lost after harvest.
Nigeria produces about 1.5 million tons of tomatoes a year, but over 900,000 tons is lost to rot.
What if farms were located closer to the urban markets and farmers could cut down post-harvest losses by selling to the farm as soon as the produce is ready?
Agritech startup, Fresh Direct, is making this possible through its combination of hydroponics and vertical farming. The company was founded by Angel Adelaja in 2014.
Fresh Direct’s different approach to agriculture
Hydroponics is a soilless technique used to grow crops in nutrient solutions instead of in the soil. Fresh Direct grows different crops in vertical stackable containers and develops its own hydroponic system using technology and locally-sourced materials. This includes the use of metres and sensors to monitor the conditions of the plants in the stacked farm.
The container farms allow people in urban areas as well as people who have never farmed before to grow agricultural produce directly in places that are closer to the market. By using stackable shipping containers, the volume of crops that can be cultivated on a piece of land is increased exponentially. This allows the farmer to get as much as 10 times more yield using only 7 percent of the land that would be required if traditional farming methods are used.
“It has a lower barrier of entry because you do not need to go find land to start. You do not need a green house. You can start in your kitchen, closet, balcony or backyard.”
Angel Adelaja
Since the planting does not require soil, this system of farming is more appealing to youths because the back-breaking work that characterizes agriculture is absent. However, what this mode of farming removes in stress, it adds in creative thinking.
Suggested Read: From Farmcrowdy to Releaf, Here are the 5 Most Outstanding Agritech Startups of 2020
According to Adelaja, “What you avoid in back-breaking work you face in advanced thinking. It’s a higher level of thinking needed to calculate nutrients needed or design a system”.
The startup does not provide educational materials for city farmers, instead, it organizes periodic training to help farmers and intending-farmers get their footing.
Source: FoundersAfrica
Fresh Direct is gaining traction by involving more youths
Fresh Direct plans to get 10,000 youths interested in its Agritech model of farming. Already, the startup has urban farms in Abuja as well as mini-campuses in Osun State.
Also Read: Kenyan Insurtech Pula Closes $6M Series A to Boost Profits for Small-scale Farmers Across Africa
It teaches people who want to learn about urban farming as well as set up their own vertical farming containers. These teachings are provided in the form of periodic training that are organized by the startup. A training costs between N10,000 and N30,000 depending on how extensive the trainees want to go in urban farming.
After the training, Fresh Direct helps the trainees to get financing for the container farm with a collateral-free micro-loan that is obtained from banks. The problem of access to the market is also removed through the startup’s network of ready off-takers. After the produce is harvested, the city farmer can sell directly to Fresh Direct’s market.
Fresh Direct has raised N3 million in a pre-seed round
Since it started in 2014, Fresh Direct has raised funds from one disclosed round. It raised N1 million naira from Chivas Venture in 2016 in a pre-seed round. It raised an additional N2 million from She Leads Africa.
While players like Farmcrowdy are helping to make funds available for farmers in the country, more lucrative ways of farming like the vertical method and hydroponics can help farmers maximize their production and get more urban dwellers into the agriculture sector.
Eastern Kentucky Company Growing Local Economy By Growing Vegetables Year-Round
AppHarvest has created 300 jobs in Appalachia, an area not really known for growing tomatoes.
by GIL MCCLANAHAN
MOREHEAD, Ky. (WCHS) — Imagine growing fresh local tomatoes in the dead of winter. A company in Eastern Kentucky is using high-tech agriculture to grow vegetables indoors.
AppHarvest opened in Rowan County, Ky. last October. They are growing more than just vegetables. They are growing the economy in an area that sorely needs it.
What's growing inside AppHarvest's 2.8-million square foot facility is capable of producing more food with less resources.
"For our first harvest to be on a day where there was a snowy mountainside could not have been any more timely. The fact that we are able to grow a great juicy flavorful tomato in the middle of January and February is what we have been working to accomplish," AppHarvest Founder and CEO Jonathan Webb said.
Webb said five months after opening its Morehead indoor farm facility, the company shipped more than a million beefsteak tomatoes to several major supermarket chains, including Kroger, Walmart and Publix. Those large bushels and bushels of tomatoes are grown using using the latest technology, no pesticides and with recycled water in a controlled environment using 90% less water than water used in open-field agriculture.
"We're just trying to get that plant a consistent environment year round with the right amount of light and the right amount of humidity and the right temperature just to grow, and the vines of our crops the tomato plant end up being 45 feet and we grow them vertically so that is how we can get so much more production," Webb said.
One of the company's more well-known investors is Martha Stewart.
"I said Martha, can I get five minutes and I told her what we are doing. She was like, look we need good healthy fruits and vegetables available at an affordable price. I love the region you are working in," Webb said.
A couple of weeks later, Webb met with Stewart at her New York office, and she decided to become an investor in the company. Some local restaurants are looking forward to the day when they can buy their vegetables locally from AppHarvest. Tim Kochendoerfer, Operating Partner with Reno's Roadhouse in Morehead, buys his vegetables from a company in Louisville.
"It will be another selling point to show that we are a local restaurant," Kochendoerfer said.
Webb points out AppHarvest is not trying to replace traditional family farming. "Absolutely not. We want to work hard with local farmers," he said.
Webb said by partnering with local farmers, more local produce can get on grocery store shelves, because last year 4 billion pounds of tomatoes were imported from Mexico.
"What we are working to replace is the imports from Mexico where you got children working for $5 a day using illegal chemical pesticides in the produce is sitting on a truck for 2-3000 miles," Webb said.
AppHarvest has already started influencing the next generation of farmers by donating high tech container farms to local schools. Students learn to grow crops, not in the traditional way, but inside recycled shipping containers. The containers can produce what is typically grown on 4 acres of land. Rowan County Senior High School was the second school to receive one. It arrived last fall.
"We sell that lettuce to our food service department and it's served in all of our cafeterias in the district," said Brandy Carver, Principal at Rowan County Senior High School.
"When we talk about food insecurity and young people going home hungry, what better way can we solve these problems by putting technology in the classroom. let kids learn, then let the kids take the food home with them and get healthy food in the cafeterias," Webb said.
AppHarvest has created 300 jobs in Appalachia, an area not really known for growing tomatoes. Local leaders believe the company will attract more business to the area.
"I fully expect in time we'll see more and more activity along that line like we do in all sectors," said Jason Slone, Executive Director of the Morehead-Rowan County Chamber of Commerce.
"We will eventually be at the top 25 grocers. Name a grocer. We've been getting phone calls from all of them," Webb said.
AppHarvest has two more indoor farming facilities under construction in Madison County, Ky., with a goal of building 10 more facilities like the one in Rowan County by the year 2025.
To find out more about AppHarvest click here.
US: NEW YORK - Well-Known Investors Water Ellicottville Greens With $1M In Growth Funding
The Series A round of funding will support construction of mobile vertical farming facilities, built inside reused shipping containers, along with the acquisition of Vertical Fresh Farms, an established indoor farming operation in Buffalo.
By Dan Miner
Reporter, Buffalo Business First
March 8, 2021
Ellicottville Greens continues to push forward on its ambition with $1 million in new funding, led by well-known local investors.
The Series A round of funding will support construction of mobile vertical farming facilities, built inside reused shipping containers, along with the acquisition of Vertical Fresh Farms, an established indoor farming operation in Buffalo.
It is a natural progression for the company, which was founded in 2018 by Sal LaTorre and Gabe Bialkowski and seeks to take advantage of the national consumer drift toward locally grown, organic produce.
“We decided to go after a new round of funding because we have a lot more demand coming in than we have capacity to grow right now,” Bialkowski said. “We are focusing on growing the product and sales and that will help define everything else.”
The round was led by Scott Friedman, chairman of Lippes Mathias Wexler Friedman law firm, and Andrea Vossler, a partner at that firm. The duo run Varia Ventures, an investment vehicle and management consultancy aimed at startups in Buffalo. A group of angel investors based in Buffalo participated as well.
Ellicottville Greens raised $250,000 in seed funding last year from Launch NY and other local investors.
Ellicottville Greens has thus far established four shipping containers: three at its Ellicottville home base and one on the Eastern Hills Mall property in Clarence. It sells its products to homes and restaurants through web-based marketplaces that include Produce Peddlers and Off the Muck.
Produce Peddlers is itself a local startup founded by Gary and Gina Wieczorek.
In the long-term, Bialkowski says Ellicottville Greens has a repeatable business model that could be attractive to supermarkets since the company could set up shop nearby and deliver produce at the peak of possible freshness.
He said the firm is set up at the intersection of nationwide consumer shifts in how people consume food.
“People want to buy healthy local products,” Bialkowski says. “They’re getting more health-conscious and they want to know where their food comes from.”
Ellicottville Greens is the third local startup to announce a growth-oriented round of private funding this year. The others include Torch Labs ($25 million) and Circuit Clinical ($7.5 million).
Lead photo: Ellicottville Greens' storage containers
IN THIS ARTICLE
Study On Analytic Tools To Measure Future Plants Stress
The paper also assesses the future outlook, economic potential, and implementation strategies for the integration of these technologies in future farming practices.
New work from the Singapore-MIT Alliance for Research and Technology (SMART), MIT’s research enterprise in Singapore, and Temasek Life Sciences Laboratory (TLL) highlights the potential of recently developed analytical tools that can provide tissue-cell or organelle-specific information on living plants in real-time and can be used on any plant species.
In a perspective paper titled “Species-independent analytical tools for next-generation agriculture” published in the journal Nature Plants, researchers from the Disruptive and Sustainable Technologies for Agricultural Precision (DiSTAP) Interdisciplinary Research Group (IRG) within SMART review the development of two next-generation tools, engineered plant nanosensors and portable Raman spectroscopy, to detect biotic and abiotic stress, monitor plant hormonal signalling, and characterize soil, phytobiome, and crop health in a non- or minimally invasive manner. The researchers discuss how the tools bridge the gap between model plants in the laboratory and field application for agriculturally relevant plants. The paper also assesses the future outlook, economic potential, and implementation strategies for the integration of these technologies in future farming practices.
Crop loss
An estimated 11-30 per cent yield loss of five major crops of global importance (wheat, rice, maize, potato, and soybean) is caused by crop pathogens and insects, with the highest crop losses observed in regions already suffering from food insecurity. Against this backdrop, research into innovative technologies and tools is required for sustainable agricultural practices to meet the rising demand for food and food security — an issue that has drawn the attention of governments worldwide due to the Covid-19 pandemic.
Sensors
Plant nanosensors, developed at SMART DiSTAP, are nanoscale sensors, smaller than the width of a hair, that can be inserted into the tissues and cells of plants to understand complex signalling pathways. Portable Raman spectroscopy, also developed at SMART DiSTAP, encompases a laser-based device that measures molecular vibrations induced by laser excitation, providing highly specific Raman spectral signatures that provide a fingerprint of a plant’s health. These tools are able to monitor stress signals in short time-scales, ranging from seconds to minutes, which allows for early detection of stress signals in real-time.
“The use of plant nanosensors and Raman spectroscopy has the potential to advance our understanding of crop health, behavior, and dynamics in agricultural settings,” says Tedrick Thomas Salim Lew SM '18, PhD '20, the paper’s first author. “Plants are highly complex machines within a dynamic ecosystem, and a fundamental study of its internal workings and diverse microbial communities of its ecosystem is important to uncover meaningful information that will be helpful to farmers and enable sustainable farming practices. These next-generation tools can help answer a key challenge in plant biology, which is to bridge the knowledge gap between our understanding of model laboratory-grown plants and agriculturally-relevant crops cultivated in fields or production facilities.”
Early detection
Early plant stress detection is key to timely intervention and increasing the effectiveness of management decisions for specific types of stress conditions in plants. Tools capable of studying plant health and reporting stress events in real-time will benefit both plant biologists and farmers. Data obtained from these tools can be translated into useful information for farmers to make management decisions in real-time to prevent yield loss and reduced crop quality.
The species-independent tools also offer new plant science study opportunities for researchers. In contrast to conventional genetic engineering techniques that are only applicable to model plants in laboratory settings, the new tools apply to any plant species, which enables the study of agriculturally relevant crops previously understudied. Adopting these tools can enhance researchers’ basic understanding of plant science and potentially bridge the gap between model and non-model plants.
Technologies in agriculture
“The SMART DiSTAP interdisciplinary team facilitated the work for this paper and we have both experts in engineering new agriculture technologies and potential end-users of these technologies involved in the evaluation process,” says Professor Michael Strano, the paper’s co-corresponding author, DiSTAP co-lead principal investigator, and the Carbon P. Dubbs Professor of Chemical Engineering at MIT. “It has been the dream of an urban farmer to continually, at all times, engineer optimal growth conditions for plants with precise inputs and tightly controlled variables. These tools open the possibility of real-time feedback control schemes that will accelerate and improve plant growth, yield, nutrition, and culinary properties by providing optimal growth conditions for plants in the future of urban farming.”
“To facilitate widespread adoption of these technologies in agriculture, we have to validate their economic potential and reliability, ensuring that they remain cost-efficient and more effective than existing approaches,” the paper’s co-corresponding author, DiSTAP co-lead principal investigator, and deputy chair of TLL Professor Chua Nam Hai explains. “Plant nanosensors and Raman spectroscopy would allow farmers to adjust fertilizer and water usage, based on internal responses within the plant, to optimize growth, driving cost efficiencies in resource utilization. Optimal harvesting conditions may also translate into higher revenue from increased product quality that customers are willing to pay a premium for.”
Collaboration among engineers, plant biologists, and data scientists, and further testing of new tools under field conditions with critical evaluations of their technical robustness and economic potential will be important in ensuring sustainable implementation of technologies in tomorrow’s agriculture.
For more information:
Massachusetts Institute of Technology
www.mit.edu
Advanced Container Technologies, Inc. Joins Clean Food Initiative
Through the use of the company’s GrowPods, ACTX can provide farmers, community groups, investors, and non-profit agencies with a turnkey system to grow ultra-clean and nutritious food that can not only benefit the ecology of the planet and bolster community food security but can also provide new jobs and economic opportunities
March 03, 2021 | Source: Advanced Container Technologies Inc.
Company joins movement toward sustainable alternatives to traditional food production.
CORONA, Calif., March 03, 2021 (GLOBE NEWSWIRE) -- Advanced Container Technologies, Inc. (Ticker: OTC:ACTX) stated it is joining the Clean Food Initiative and intends to become a leading force in the drive toward sustainable agriculture.
The Clean Food Initiative is focused on bringing clean, fresh, healthy food to children throughout the world, that is free from pesticides, herbicides, or harmful chemicals. Along with the practice of implementing Sustainable Agriculture Systems (SAS), the aim is to develop a global food system that uses half the water and half the soil as it does today – yet produces twice as much food.
Through the use of the company’s GrowPods, ACTX can provide farmers, community groups, investors, and non-profit agencies with a turnkey system to grow ultra-clean and nutritious food that can not only benefit the ecology of the planet and bolster community food security but can also provide new jobs and economic opportunities.
GrowPods are automated indoor micro-farms that can provide a sustainable supply of affordable safe, clean, nutritious food, while also providing jobs at a local level by promoting the growth of a skilled agricultural workforce in non-traditional settings.
Doug Heldoorn, CEO of Advanced Container Technologies, Inc., said the company’s objectives are to make agriculture sustainable, investable, manageable, scalable, and transparent.
“There is a substantial difference between meeting basic food requirements and meeting optimum nutrition requirements,” he said. “People need access to high quality foods that are rich in nutritional value. Future generations deserve access to a healthy and sustainable food supply, not a diet filled with preservatives, pesticides or chemicals.”
SAS and the Clean Food Initiative represents one of the greatest challenges of the 21st century, as well as a tangible investment opportunity with sound business growth prospects and consistent annual income generation.
“There are few problems facing mankind that are as massive as our need to change our methods of food production and distribution,” Mr. Heldoorn stated. “Fortunately, there are innovative solutions to these challenges, and we are extremely proud to be a vital participant in this agricultural and social evolution.”
For more information, call (951) 381-2555 or visit: www.advancedcontainertechnologies.com.
About Advanced Container Technologies, Inc.
Advanced Container Technologies, Inc. is in the businesses of selling and distributing hydroponic containers called GrowPods; and designing, branding, and selling proprietary medical-grade containers that can store pharmaceuticals, herbs, teas, and other solids or liquids, and can grind and shred herbs; as well as selling other products and accessories, such as humidity control inserts, odor-proof bags, lighters, and plastic lighter holders; and provides private labeling and branding for purchasers of the Company’s containers and the other products. For more information visit: www.advancedcontainertechnologies.com.
Forward-Looking Statements
This release includes predictions or information considered "forward-looking" within securities laws. These statements represent Company's current judgments but are subject to uncertainties that could cause results to differ. Readers are cautioned to not place undue reliance on these statements, which reflect management's opinions only as of the date of this release. The Company is not obligated to revise any statements in light of new information or events.
Company Contact:
(951) 381-2555
info@advancedcontainertechnologies.com
Investor Relations:
Stuart Smith
SmallCapVoice.Com, Inc.
512-267-2430
ssmith@smallcapvoice.com
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AmplifiedAg Introduces Indoor Farm Platform And Disruptive Technologies, Positioning Company For Rapid Expansion
"AmplifiedAg is on a trajectory to change how the world is feeding itself. Through the adoption of our core technologies and scalable farm platform, we're providing secure food sources and influencing a global shift to indoor farming, which will play a key role in providing food to a growing planet," said Don Taylor, CEO of AmplifiedAg, Inc
News Provided By AmplifiedAg
Mar 03, 2021
CHARLESTON, S.C., March 3, 2021 /PRNewswire/ -- With a mission to provide global access to safe food, AmplifiedAg, Inc. introduces its indoor farming platform which includes vertical farms, hydroponic systems, and its proprietary operating system with disruptive seed-to-sale SaaS-based technologies. For the past five years, AmplifiedAg has demonstrated its unparalleled ability to sustainably grow produce to scale at the highest yield, quality and nutritional value, while operating directly at the point of consumption.
AmplifiedAg, Inc. wholly-owns Vertical Roots, the largest hydroponic container farm in the world. Vertical Roots indoor farm production operates with AmplifiedAg's holistic indoor farming platform.
AmplifiedAg's compact farm design operates directly at the point of consumption, maximizes growing space, and is easily scalable in food deserts and space-limited areas. The company's proprietary OS gives farmers total transparency and control of horticulture, food safety, production and business management.
AmplifiedAg deploys indoor farms 70% faster than other CEA implementations, and directly at the point of consumption.
AmplifiedAg rapidly deploys fully functioning farms 70% faster than other CEA implementations, and at cost, that is 50% of the required capital per production pound. The company upcycles shipping containers into controlled agriculture environments with vertical hydroponic systems, LED lights, and electronics, and integrated with AmplifiedAg's proprietary operating system.
AmplifiedAg's indoor farm platform produces 86 times more crop yield per acre compared to traditional farmlands and provides reliable crop production with 365-day farming, regardless of climate and resources. The compact design maximizes the growing space and provides easy mobility and scalability in food deserts and space-limited areas.
But the heartbeat of the operation is AmplifiedAg's proprietary Operating System that features industry-exclusive traceability which tracks every detail of an individual plant's journey from its growth to distribution. This gives farmers total transparency and control of horticulture, food safety, and business management.
Farm containers' resilient architecture and segmentation minimizes the risk of crop loss due to pest and pathogen infestations. SaaS-based technologies provide real-time tracking analytics and 24/7 access for farmers to mitigate risk, control the farm environment and optimize plant growth.
AmplifiedAg's ability to quickly place farms directly in communities and distribution points drastically reduces emissions. Sustainably-focused, the farms don't use soil or pesticides and utilize up to 95% less water than traditional farming.
Wholly-owned by AmplifiedAg, Vertical Roots is the company's proofpoint and has set industry-breaking records in less than five years. Vertical Roots is the largest hydroponic container farm in the U.S., growing nutritious leafy greens with products in over 1,200 grocery stores across the Southeast.
With a proven concept for leafy greens, AmplifiedAg's horticulture expansion plan includes varied nutrient and protein-rich foods to feed the world's growing population.
Increasing threats to the planet's food production fueled Taylor, a 30-year software industry veteran, to found AmplifiedAg in 2016.
"With a growing population, less arable land, water supply and food contamination issues, climate change and environmental disasters," said Taylor, "Our planet is on a path to grow less food for more people while continuing to accelerate the degradation of the earth's fragile ecosystem. Exasperating our already critical food access issues on the planet. The only way we're going to get ourselves out of this situation is with technology. We need to grow safer food in greater volumes closer to the point of consumption while conserving and restoring the environment."
"That is what is driving all of our development and innovation, and ultimately the demand we are seeing from indoor farmers and communities across the world," concluded Taylor.
AmplifiedAg, Inc. was founded in 2016 as the parent company of Vertical Roots, Boxcar Central, a SaaS platform supporting third-party logistics companies and breweries, and Tiger Corner Farms, a CEA farm manufacturing company. AmplifiedAg has absorbed Tiger Corner Farms and Boxcar Central operations as the company presents its mobile indoor farm platform to the market.
About AmplifiedAg, Inc.
AmplifiedAg, Inc. is an ag-tech industry visionary on a mission to provide global access to safe food. The company manufactures indoor vertical farms, hydroponic systems, and disruptive seed-to-sale SaaS-based technologies. Unlike other indoor ag operations, AmplifiedAg provides holistic indoor farm solutions to grow and distribute food anywhere in the world.
AmplifiedAg owns and operates Vertical Roots, the largest hydroponic container farm in the World. Learn more at www.amplifiedaginc.com. Growing Food for a Growing World.
SOURCE AmplifiedAg
Related Link
Creating A Connected, Community Centered Urban Farm Environment
Street Farm’s micro-vertical farm works with a hydroponic growth system and is designed to be reused again and again. The designs vary in size from 8’ wide x 8’ high x 12’ long to 16’ high to 32’ long
“NYC streets are ripe with potential to start producing their own food," says Julian Lwin with Street Farm. Full and built up through the city might be, lack of space is no excuse for anyone, as Street farms’ vertical farm can be fit also in small public spaces. “We now can claim street space for sustainably grown urban greens the same way we claimed the streets for outdoor dining during COVID.”
COVID forced many countries to rethink their food system, as logistics suddenly got complicated. Also Julian became acutely aware of the need for new retail environments, finding a safer way to interact with food, and purchasing fresh produce. Via an automated dispensing think vending machines & dedicated StreetFarm app.
In this period he saw people taking their activities outside, exercising or even eating out on the streets whereas they would normally do this indoors. With that in mind, he found (conceived) Street Farm, intending to find a solution for growing fresh produce right there in the streets of NYC. “We will fabricate the farms right here in New York’s Brooklyn Navy Yard, to keep the transport emissions to an absolute minimum.” This model can be set up in any city metropolis around the globe where freshly grown produce is missing from the urban environment
Street Farm’s micro-vertical farm works with a hydroponic growth system and is designed to be reused again and again. The designs vary in size from 8’ wide x 8’ high x 12’ long to 16’ high to 32’ long. The smaller ones can be placed in gardens, allowing the larger-scale growing to be done in empty storefronts, city lots, etcetera. Julian dreams of the microfarms to be placed even in schools, libraries, and train stations to show people that food can be grown literally anywhere.
Combining the latest technologies in the field of AI and robotics for monitoring the growth and yield, the New York streets will produce lots of fresh produce for the local population. “With Street Farms we can transform New York from a food desert to a paradise of nutritious, healthy vegetables.” The plan is for the system to monitor the plant growth itself, but for the harvest to be done by employees, thus creating more jobs in the city. “We want these farms to create a connected, community-centered urban farm environment, connecting people to each other and to the food they eat.”
Julian finds it vitally important that people see tangible agriculture grown in public places, rather than hiding vertical farms in post-industrial spaces and rooftops. “Street Farms will connect the community with the products we eat. We aim for a paradigm shift in our relationship to the food we eat and our city landscape.”
Lead photo: The micro modular urban vertical farm satellite
For more information:
Lwindesign
Julian Lwin, Founder
julian@lwindesign.com
www.lwindesign.com
Publication date: Thu 25 Feb 2021
Author: Rebekka Boekhout
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