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CEA Food Safety Coalition Launches First-Ever Food Safety Standard For Indoor-Grown Produce

The CEA Food Safety Coalition was founded in 2019 to represent the interests of CEA leafy greens growers in developing credible and appropriate food safety standards while educating consumers and regulators alike on the value of controlled environment agriculture

The Coalition, founded by industry leaders in greenhouse and indoor farming, developed the food safety addendum to address the unique attributes of CEA-grown leafy greens

WASHINGTON, DC, April 28, 2021 -- The CEA Food Safety Coalition, comprised of leaders in the controlled environment agriculture industry, today announced the first-ever food safety certification program specifically for CEA-grown leafy greens. Effective immediately, members of the Coalition can choose to be assessed for the CEA Leafy Greens Module, and upon successful completion will be allowed to use the CEA food-safe seal on certified product packaging. The Leafy Greens Module is measured against science-based criteria and is an add-on to existing compliance with an underlying Global Food Safety Initiative (GFSI) recognized food safety standard. To learn more about the certification and auditing process, click here.

Traditional food safety risk profiles include examining the physical hazards and microbial hazards from water use, herbicide, and pesticide use, and impact from animals and animal byproducts, many elements that do not impact CEA growers in the same way, if at all. The CEA Leafy Greens Module enables CEA growers to distinguish produce grown indoors while ensuring the highest standard of quality and compliance is achieved.

“Current food safety standards were written for the field, and many do not address the unique attributes of controlled, indoor environments,” said Marni Karlin, executive director of the Coalition. “This new certification process and the accompanying on-pack seal helps to unify CEA growers while also differentiating them from traditional field agriculture. It also better informs consumers and provides a quick-glance image to know when produce has been grown safely indoors, with a high standard of quality and without some of the hazards of the field, such as potential contamination from animal byproducts.”

Controlled environment agriculture takes a technology-based approach to produce optimal growing conditions inside controlled environments such as greenhouses and indoor vertical farms. Plants are typically grown year-round using hydroponic, aeroponic or aquaponic methods, without the need for pesticides and unaffected by climate or weather. 

The certification program is available to all CEA FSC members for a nominal cost and must be completed on an annual basis. CEA growers can be assessed for multiple sites across four key areas:

  • Hazard analysis: use of water, nutrients, growing media, seeds, inputs, site control and other relevant factors

  • Water: all contact with the plant and with food contact surfaces. The use of recirculating water will require a continuing hazard analysis. Will also require zone-based environmental monitoring based on company-specific risk assessment.

  • Site control / Infrastructure / System Design: all food contact surfaces and adjacent food contact surfaces, including plant containers. Will also assess associated farm physical hazards, including lighting, robotics, sensors, equipment and utensils, etc.

  • Pesticide Use / Testing: the use of pesticides or herbicides during the plant life cycle.

“The CEA industry is rapidly expanding and predicted to support more than 10% of US vegetable and herb production by 2025,” said Rebecca Anderson, technical key account manager for GLOBALG.A.P. North America. “The CEA FSC Leafy Green Module will set a new industry standard for CEA-grown produce while driving consumer awareness of the innovations happening in indoor agriculture today.”

First conceived in 2019 to distinguish CEA-produced greens from field-grown greens that have been at the epicenter of many industry-crippling recalls, the Coalition successfully worked to educate the CDC and FDA about the limited risk of contamination for indoor produced leafy greens, ensuring CEA-produced leafy greens remained on store shelves during later lettuce recalls.

In addition to overseeing development and revisions to the CEA Leafy Greens Module and seal, the Coalition’s mission includes spearheading research development that supports the industry and championing CEA-grown produce as a critical component of safe and secure domestic food supply. Founding members include AeroFarms, Bowery Farming, BrightFarms, Little Leaf Farms, Plenty, Revol Greens, Superior Fresh, and Vertical Field.

About the CEA Food Safety Coalition

The CEA Food Safety Coalition was founded in 2019 to represent the interests of CEA leafy greens growers in developing credible and appropriate food safety standards while educating consumers and regulators alike on the value of controlled environment agriculture. The CEA Food Safety Coalition is headquartered in Washington, DC, and represents companies with facilities and distribution in over 21 states.

Find more information at http://ceafoodsafety.org/

Press contact information

Lizi Sprague
ceafoodsafety@songuepr.com

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How This Vertical Farm Grows 80,000 Pounds of Produce per Week

To some, the pristine growing conditions and perceived mechanical interference of a vertical farm can seem unnatural, but at Bowery Farming “interference” is actually not the goal at all. “We don’t really think about how people are involved in the growing process, but how to take people out of the growing process”

Bowery Farming uses technology to prioritize accessibility and sustainability in their produce growing operations

To some, the pristine growing conditions and perceived mechanical interference of a vertical farm can seem unnatural, but at Bowery Farming “interference” is actually not the goal at all. “We don’t really think about how people are involved in the growing process, but how to take people out of the growing process” says chief science officer Henry Sztul. “Our goal is actually to have as few people walking around our plants as possible.”

Bowery Farming is a network of vertical farms working to reengineer the growing process. Using a system of light and watering technology, Bowery is able to use 95 percent less water than a traditional outdoor farm, zero pesticides and chemicals, and grow food that tastes as good as anyone else’s. 

Bowery Farming uses vertical farm-specific seeds that are optimized for flavor instead of insect resistance and durability. Seeds are mechanically pressed into trays of soil, and sent out into growing positions, or racks within the building that have their own lighting and watering systems. Each tray gets its own QR code so that they can be monitored and assigned a customized plan for water and light until they’re ready to be harvested.

Irving Fain, Bowery Farming’s founder and CEO contemplates the prediction from the United Nations that 70 to 80 percent of the world’s population will be living in and around cities in the next 30 years. “Figuring out ‘how do you feed and how do you provide fresh food to urban environments both more efficiently as well as more sustainably?’ is a very important question today, and an even more important question in the years to come.”

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Bowery’s Founder, Irving Fain, On The Future of Vertical Farming

At one point in the not-so-distant past, vertical farming’s role in our future agricultural system was far from certain. Growing leafy greens in warehouse-like environments controlled by tech seemed like a compelling business, but one that had yet to prove itself either economically or as an important source of food for a growing world population

Image from: The Spoon

Image from: The Spoon

At one point in the not-so-distant past, vertical farming’s role in our future agricultural system was far from certain. Growing leafy greens in warehouse-like environments controlled by tech seemed like a compelling business, but one that had yet to prove itself either economically or as an important source of food for a growing world population.

That, at least, was a common sentiment Irving Fain, CEO and founder of Bowery, met with when he started his vertical farming company five years ago. “There was a bit of skepticism around it,” he told me over a call recently, suggesting that five years ago, there were a lot more “ifs” than “whens” in terms of vertical farming’s future.

Fain, Bowery, and the entire vertical farming industry get a much warmer reception nowadays. Investment dollars are pouring into the space. Around the world, companies, scientists, and food producers are using the method to not just supply upscale grocery stores with greens but experiment with breeds of producefeed underserved populations, and grow food in non-arable regions. As Fain suggested when we spoke, the last 12 months seem to have turned those “ifs” into definite “whens.” 

Bowery’s last 12 months also illustrate this change. Fain said that Bowery went from under 100 retail locations about a year ago to nearly 700 right now, and will be in more than 1,000 “in the coming months.” Its produce is in a number of food retailers around the Mid-Atlantic and Northeast, including Whole Foods Market, Giant Food, Stop & Shop, Walmart, and Weis Markets. And in 2020, the company experienced “more than 4x growth” with e-commerce partners.

While the pandemic is responsible for some of this popularity, Fain insists it is not the only reason for the eventful year. “It’s definitely bigger than the pandemic,” he said. “What you’re seeing is a food system that’s evolving and [people have a desire] to see transparency and traceability in the food system.” These, he says, are issues the traditional food supply chain isn’t really able to address right now, hence the opportunity for companies like Bowery, which effectively cut multiple steps out of the supply chain.

Bowery grows its greens (lettuces, herbs, and some custom blends) inside industrial spaces where crops are stacked vertically in trays and fed nutrients and water via a hydroponic system. Technology controls all elements of the farm, from the temperature inside to how much light each plants get. The company currently operates two farms, one in New Jersey and the other in Maryland. A third is planned for Pennsylvania. 

Technology, in particular, is something Bowery has big plans for. On top of a retail expansion, Bowery also added some notable personnel to its staff, including Injong Rhee, formerly the Internet of Things VP at Google as well a chief technologist at Samsung. Having such technology chops onboard will be vital in order for Bowery to realize many of its ambitions around advanced automation, which has the potential to optimize many parts of the seed-to-store process for vertically grown greens. 

For example, Bowery’s farms are equipped with sensors and cameras that are constantly collecting data — “billions” of points, according to the company — that can be used to not just observe the current state of plant health but also predict the most optimal growing conditions for each crop. Elements like temperature, humidity levels, nutrient levels, and light intensity can all be adjusted, via the BoweryOS software, to create those optimal conditions. The end result is more consistent crop production, better yields, more flavorful food, and, ideally, a better nutritional profile for the greens compared to what conventional produce offers.

The system can also, through automation and AI, detect problems with plants. In a recent interview with Venture Beat, Bowery Chief Science Officer Henry Sztul used the example of butterhead lettuce yellowing at the edges during growth. Bowery’s system is technologically advanced enough at this point that it is starting to understand the conditions that create those yellowing edges. That foreknowledge, in turn, will allow growers to adjust the crop “recipe” (see above mixture of lights, temperature, etc.) to avoid the problem.

It took Bowery years to get to this point in terms of what its technology is capable of doing. “The system [for] indoor farming that you choose has a direct impact on the crops you’ll be able to grow, on the margins you’ll be able to generate, and on the return profile of the business itself,” said Fain. “And so being incredibly intentional and thoughtful about what technology you use is something we spent a lot of time on because it has an extraordinarily important economic impact.”

On a less technically complex note, controlled ag from Bowery and others also goes some way towards reinventing the supply food chain. Rather than greens being harvested in, say, Mexico and shipped via a complex distribution process all the way to Baltimore, they are packaged up at the farm and distributed to nearby retailers, usually those within a day’s drive “It is much more sustainable. It is much more efficient, and it’s more reliable, and those things have been important to consumers long before COVID,” said Fain.

Bowery will continue to innovate on both the technology and supply side of its business, as well as with the food itself. The company just launched a new specialty product line that will experiment with different flavors of greens and change frequently. 

In terms of tech, Bowery’s latest farm, currently being built in Bethlehem, Pennsylvania, will incorporate even more automation than the company’s two existing farms. That location is slated to open later in 2021. When it does, Bowery will be capable of serving nearly 50 million people within a 200-mile radius.

The company hopes to expand its geographic reach much wider some day, building farms near most major U.S. cities and beyond. Given the increased confidence in the vertical farming sector as a whole, now looks to be the optimal time to move towards those ambitions. 

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by Jennifer Marston, The Spoon

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Bringing The Future To life In Abu Dhabi

A cluster of shipping containers in a city centre is about the last place you’d expect to find salad growing. Yet for the past year, vertical farming startup Madar Farms has been using this site in Masdar City, Abu Dhabi, to grow leafy green vegetables using 95 per cent less water than traditional agriculture

Amid the deserts of Abu Dhabi, a new wave of entrepreneurs and innovators are sowing the seeds of a more sustainable future.

Image from: Wired

Image from: Wired

A cluster of shipping containers in a city centre is about the last place you’d expect to find salad growing. Yet for the past year, vertical farming startup Madar Farms has been using this site in Masdar City, Abu Dhabi, to grow leafy green vegetables using 95 per cent less water than traditional agriculture. 

Madar Farms is one of a number of agtech startups benefitting from a package of incentives from the Abu Dhabi Investment Office (ADIO) aimed at spurring the development of innovative solutions for sustainable desert farming. The partnership is part of ADIO’s $545 million Innovation Programme dedicated to supporting companies in high-growth areas.

“Abu Dhabi is pressing ahead with our mission to ‘turn the desert green’,” explained H.E. Dr. Tariq Bin Hendi, Director General of ADIO, in November 2020. “We have created an environment where innovative ideas can flourish and the companies we partnered with earlier this year are already propelling the growth of Abu Dhabi’s 24,000 farms.”

The pandemic has made food supply a critical concern across the entire world, combined with the effects of population growth and climate change, which are stretching the capacity of less efficient traditional farming methods. Abu Dhabi’s pioneering efforts to drive agricultural innovation have been gathering pace and look set to produce cutting-edge solutions addressing food security challenges.

Beyond work supporting the application of novel agricultural technologies, Abu Dhabi is also investing in foundational research and development to tackle this growing problem. 

In December, the emirate’s recently created Advanced Technology Research Council [ATRC], responsible for defining Abu Dhabi’s R&D strategy and establishing the emirate and the wider UAE as a desired home for advanced technology talent, announced a four-year competition with a $15 million prize for food security research. Launched through ATRC’s project management arm, ASPIRE, in partnership with the XPRIZE Foundation, the award will support the development of environmentally-friendly protein alternatives with the aim to "feed the next billion".

Image from: Madar Farms

Image from: Madar Farms

Global Challenges, Local Solutions

Food security is far from the only global challenge on the emirate’s R&D menu. In November 2020, the ATRC announced the launch of the Technology Innovation Institute (TII), created to support applied research on the key priorities of quantum research, autonomous robotics, cryptography, advanced materials, digital security, directed energy and secure systems.

“The technologies under development at TII are not randomly selected,” explains the centre’s secretary general Faisal Al Bannai. “This research will complement fields that are of national importance. Quantum technologies and cryptography are crucial for protecting critical infrastructure, for example, while directed energy research has use-cases in healthcare. But beyond this, the technologies and research of TII will have global impact.”

Future research directions will be developed by the ATRC’s ASPIRE pillar, in collaboration with stakeholders from across a diverse range of industry sectors.

“ASPIRE defines the problem, sets milestones, and monitors the progress of the projects,” Al Bannai says. “It will also make impactful decisions related to the selection of research partners and the allocation of funding, to ensure that their R&D priorities align with Abu Dhabi and the UAE's broader development goals.”

Image from: Agritecture

Image from: Agritecture

Nurturing Next-Generation Talent

To address these challenges, ATRC’s first initiative is a talent development programme, NexTech, which has begun the recruitment of 125 local researchers, who will work across 31 projects in collaboration with 23 world-leading research centres.

Alongside universities and research institutes from across the US, the UK, Europe and South America, these partners include Abu Dhabi’s own Khalifa University, and Mohamed bin Zayed University of Artificial Intelligence, the world’s first graduate-level institute focused on artificial intelligence. 

“Our aim is to up skill the researchers by allowing them to work across various disciplines in collaboration with world-renowned experts,” Al Bannai says. 

Beyond academic collaborators, TII is also working with a number of industry partners, such as hyperloop technology company, Virgin Hyperloop. Such industry collaborations, Al Bannai points out, are essential to ensuring that TII research directly tackles relevant problems and has a smooth path to commercial impact in order to fuel job creation across the UAE.

“By engaging with top global talent, universities and research institutions and industry players, TII connects an intellectual community,” he says. “This reinforces Abu Dhabi and the UAE’s status as a global hub for innovation and contributes to the broader development of the knowledge-based economy.”

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Democratic Mayoral Candidates Offer Ideas for Addressing Food Insecurity

Nine candidates vying for the Democratic nomination to become the next mayor of New York City gathered Tuesday morning in a virtual forum to discuss their visions for the city's food policy and serving the roughly 2 million New Yorkers who are food insecure

Image from: Ed Reed/Mayoral Photography Office

Image from: Ed Reed/Mayoral Photography Office

Nine candidates vying for the Democratic nomination to become the next mayor of New York City gathered Tuesday morning in a virtual forum to discuss their visions for the city's food policy and serving the roughly 2 million New Yorkers who are food insecure.

At the "Town Hall on the Future of Food in New York City" -- hosted by Hunter College in partnership with City Harvest, CUNY Urban Food Policy Institute, Food Bank for NYC, Hunger Free America, and other organizations, and moderated by NY1 anchor Errol Louis -- the candidates discussed the city's urgent need to manage rampant hunger during the pandemic and center it in the recovery effort. But the discussion also focused on the pre-existing problems of food insecurity, inequitable access to nutritious meals, and inefficiencies and lack of sustainability in the city's food use.

The participants, who were selected based on their polling and fundraising standings among a field of dozens of candidates, included Brooklyn Borough President Eric Adams, former federal housing secretary Shaun Donovan, former city sanitation commissioner and "covid food czar" Kathryn Garcia, former Citigroup executive Ray McGuire, former nonprofit executive Dianne Morales, former city veterans' services commissioner Loree Sutton, city Comptroller Scott Stringer, small business owner Joycelyn Taylor, and Maya Wiley, a civil rights attorney and former counsel to Mayor Bill de Blasio. Louis pushed them to focus on how they would bring anti-hunger initiatives to scale to address the food crisis compounded by the pandemic.

Programs to help feed New Yorkers have often missed the mark, failing to meet adequate health standards and leaving many New Yorkers out entirely. A 2017 study from the Robin Hood Poverty Tracker found 1 in 4 eligible food stamp, or SNAP, recipients -- 700,000 New York City residents -- were not enrolled in the program, less than the statewide participation rate of 93 percent the same year, according to the Center on Budget and Policy Priorities. In September, the Poverty Tracker reporter 1.7 million New Yorkers were getting food stamps, over 200,000 more than last February. During roughly the same period the percentage of food stamp recipients who also used a food pantry doubled, from 27 percent of enrollees to 60 percent.

Nearly all candidates agreed on the need to increase SNAP benefits, and improve enrollment in the program; expand community gardens and urban agriculture; and improve access to nutritious food throughout communities and in institutional settings like schools and food pantries. There was also broad consensus around creating a more unified food procurement and distribution system in New York City by strengthening the Mayor's Office of Food Policy. Multiple candidates highlighted the frequent lack of coordination among the myriad city agencies that provide food as part of their services.

"One of the reasons why I needed to step in is that the Mayor's Office of Food Policy is incredibly understaffed," said Garcia, who managed the city's emergency food response last summer before leaving the de Blasio administration last fall and launching her campaign to succeed him.

"[Food Policy Director] Kate McKenzie does an amazing job but she doesn't have procurement authority, she doesn't have logistical authority...one of the clear things is how we approach food is very siloed, very fragmented," Garcia said, noting the separate food procurement activities of the Department of Education, Department of Correction, and senior centers. Garcia says the city provided 1 million meals a day and shored up food pantries last summer under her leadership. (Shortly after the forum, Garcia released a multi-pronged platform to fight food insecurity with an emphasis on enrolling more New Yorkers in SNAP and expanding what the benefits would cover.) 

Adams, who repeatedly discussed the need for nutritious food, criticized the nutritional value of many of the government-provided or -supported food services, including Garcia’s covid effort, and said increasing the size of the Mayor's Office of Food Policy would have a limited impact if the city did not also incorporate the new perspectives from food-access "visionaries."

"They don't share the values," Adams said of the city's food-oriented bureaucrats, historically. "I am amazed at the roadblocks, that organizations like Rockaway Youth Task Force are not able to scale," he said during a segment of the conversation on urban agriculture programs. 

Some of the candidates saw the city's food dilemmas rooted in job scarcity and low wages and frequently discussed the importance of building food policy into the city's economic recovery.

"We solve none of this if we don't recognize that fundamentally what is broken and why 30% of our people were not eating through the month before covid is because the rent was too damn high and people were choosing to pay rent instead of buying groceries," Wiley said, adding, "at the end of the day it is about the city's ability to generate new jobs." Wiley has announced a plan as mayor to create 100,000 jobs through a $10 billion capital investment and cited it as an example of how she would leverage existing city resources to bring her approach to scale.

"Fundamentally, food insecurity is about income and it is about the fact that we do not intentionally ensure that our young people have pathways to careers and are prepared for the careers of the 21st Century," said Garcia.

The conversation of workforce development dovetailed with another on building an urban agrarian economy in New York to create good jobs and ensure both sustainable and equitable food access for city residents.

"We need to also think about aligning not just food policy, but the resilience office that exists right now to work more in tandem with each other because we know that food justice is also climate justice," said Morales, who was the executive director of Phipps Neighborhoods in the South Bronx, a social services provider. As mayor, Morales said she would invest $25 million to food innovation and sustainability programs in communities of color.

Multiple candidates, including Stringer, Donovan, and Adams wanted to see a greater emphasis on local and regional food procurement. "If I'm mayor, I really want to create a Mayor's Office of Food Markets because we've got to link farming with communities and for a farm-to-table policy that brings the purchasing power of this city regionally, upstate, downstate, and create those relationships," Stringer said. "Farmers markets should be everywhere."

Image from: Square Roots

Image from: Square Roots

"There is huge potential to grow, so to speak, the power of locally-grown produce," said Donovan, who was the city’s housing commissioner under Mayor Bloomberg before spending all eight years in the Obama presidential cabinet. "We need innovative approaches to ensure we are using every inch of available space that we can." Like other candidates, he expressed support for ideas like more community gardens and vertical agriculture. Donovan also repeatedly stressed the need to support struggling restaurants and incorporate them into the city's food programs as well as its economic recovery.

While supportive of partnerships with upstate and Long Island counties, Garcia took issue with the notion that New York could achieve a sustainable food market locally. "If we want fresh, healthy food day in and day out, we're not harvesting today in this region, we are going to have to bring it in," she said following Donovan's comments. "We need to make sure the systems go beyond just this region so that we can still be getting lettuce even though it's February."

"That should not hold us back from starting to have a robust agrarian economy in New York City," Adams countered, echoing Donovan's statements about the importance of life sciences in city schools and connecting lessons about food production to healthy eating.

When asked directly whether they would use the city's power of eminent domain to force the sale of private land for the city to use, most candidates raised their hands affirmatively. Adams expressed his dissent, noting that the many existing city resources that he said are being wasted or under-utilized should be tapped before forcing land sales. (Others also raised the importance of better using available land, with Stringer naming a report he issued as comptroller on the number of vacant city-owned lots that could be used to develop housing and noting that many lots could also be used for community gardens.)

McGuire, who recently stepped down from one of the biggest jobs on Wall Street to run for mayor, also criticized the mismanagement of city resources and cautioned on the costs to the city that eminent domain could pose. "It gets expensive so you have to figure out when you exercise eminent domain at market rates who is going to pay for it," he said.

Equity was an overriding theme in a number of areas of the food policy discussion, from eradicating food deserts to ensuring healthy options in schools and pantries.

"I think we do have a moral obligation to ensure that every resident of the city has those basic needs of food and housing," said Taylor, who created the nonprofit NYC WMBE Alliance, according to her website. "We have to make sure that when we look at the budget we look things that are 'nice to have' and things that are 'needs to have,' and if it means that we have to reallocate funds from the things that are nice to have to the needs, then that's what I would do."

"We need to stop leaving communities out of the co-creation process," said Morales, who stressed participation of food advocacy groups.

Wiley and Taylor also discussed the need for community participation in the form of locally-based food councils to inform nutrition, per Wiley, and more active mayoral outposts in each borough, per Taylor. Both also discussed the importance of collecting more targeted data to better determine the outcomes of food programs. Other candidates outlined plans or past work to incorporate cultural sensitivity into food access, including then-Manhattan Borough President Stringer's 2008 "Go Green East Harlem Cookbook" and Garcia's discussion of halal and kosher options in meal services, something others mentioned as well.

The candidates agreed that compounded structural problems of food deserts and the reliance of low-income communities on the city's various food programs exacerbate malnutrition and health outcomes, but not all offered the same solution.

"Today food deserts are such that many of our people don't have access to healthy food. They have access to those institutions that provide food that is pretty low on the nutrition scale," McGuire said. He laid out a more corporate-friendly view of the path forward, that involved rezoning to allow big supermarket chains, hiring gig workers to deliver meals to seniors, and bringing refrigeration resources to bodegas in order to better store fresh produce.

As is often the case, Morales was at the other end of the spectrum, saying she supports community land trusts to create both better access to fresh produce and greater "food sovereignty" in poor communities. Sutton said the solution was to leverage public-private partnerships.

"It's one thing to talk about all these ideas, but in the same breath to disdain, disparage and disrespect the top 1 percent of New Yorkers who bring in nearly 40 percent of our tax base or reject and shun real estate as one example, as a number of my fellow candidate have during this campaign," said Sutton, a former Army psychiatrist who led de Blasio's Department of Veterans' Services. "We are absolutely shutting down those pathways to partnership and prosperity."

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Forget Politics, Danny Ayalon Wants to Effect Change on The Ground

Having transitioned from politics to agriculture, Danny Ayalon shares how vertical farming, which provides fresh fruits and vegetables all year round, and lab-grown meat can rehabilitate the environment and dramatically reduce household expenditures

Having transitioned from politics to agriculture, Danny Ayalon shares how vertical farming, which provides fresh fruits and vegetables all year round, and lab-grown meat can rehabilitate the environment and dramatically reduce household expenditures.

Image from: Yehoshua Yosef

Image from: Yehoshua Yosef

The coronavirus pandemic has drawn attention to humankind's carbon footprint. More than ever before we ask ourselves, how can we become more sustainable? Can we prevent pollution? How can we minimize waste? What about lowering emission levels? Will there be enough food for everyone in the future?

Danny Ayalon, a former ambassador and foreign policy adviser to three prime ministers-turned entrepreneur,  believes that the answer to many of the world's problems lies in modern agriculture. 

Having transitioned from politics to agriculture, he works with Future Crops, an Amsterdam-based company focused on vertical farming – the practice of growing crops in vertically stacked layers that often incorporates controlled-environment agriculture, which aims to optimize plant growth – and MeaTech, a company that creates lab-grown meat.

"Ever since the coronavirus came into our lives, we realized that man is not in charge of the universe," Ayalon told Israel Hayom

"Our control over the forces of nature, of Earth, of our future is more limited than we had thought. And when we are no longer in charge of the world, only three things guarantee our lives here: food, water, and energy security. Food, water, and energy are three resources that can be depleted and therefore literally cast a cloud on our world. 

"Experts have come to a conclusion that one of the most important fields to focus on is agriculture, and indeed we are currently witnessing the most significant agricultural revolution ever since the first agricultural revolution that took place about 10,00 years ago."

Q: Back then, in the first agricultural revolution, there was a need for a lot of land. 

"But today we have technology. The name of the game is to reach maximum output with minimum input in the smallest space possible. This is the holy grail of the new revolution. And that is how technology enters the picture. To grow fruits, vegetables and spices today requires lots of space. The technology we developed at Future Crops allows us to minimize the space, increase production and redefine the food supply chain."

Q: How exactly? 

"We have a nine-story hangar in Amsterdam to grow crops like coriander, basil, dill, and parsley. It has LED lights, and each plant gets exactly the amount of light it needs. We are the plant psychologists, [we] listen to all its needs and do everything to make sure the plant grows in the most optimal way. 

Image from: Future Crops

Image from: Future Crops

"If it lacks something, it immediately receives water. Everything is done without a human's touch. We use algorithms and big data in collaboration with world-class researchers from the Weizmann Institute. It is essentially the application of vertical farming, growing various crops in vertically stacked layers,  in enclosed structures, on soil platforms. 

"For example, if it takes a month to grow lettuce in an open field, in a vertical farm, it takes two weeks, half that time. There's also a significant reduction in water consumption, and no pesticides or sprays are used at all. Also, the produce is available in all seasons; it does not depend on the temperature. Whoever likes mangos and strawberries, for example, will be able to enjoy them all year round."

Q: So if produce is grown faster and within a smaller space, is it going to cost less?

"The prices might be a bit higher today because this technology and the various infrastructures require an economic return of the initial investment in them. With time, the process will become more efficient, and the investments will be repaid, so in the end, the prices that the consumer will need to pay will be lower than today. 

"Let me give you a simple example. Do you know how much a kilogram [2.2 pounds] of basil costs in Europe today? €90 ($108). In Israel, the price is €20 ($24). In the [United Arab] Emirates, where almost everything connected to food is imported – the prices go accordingly as well. Once you have more innovative vertical farms, consumers will pay much less."

Q: Should we expect vertical farm skyscrapers to pop up all over? 

"I'm not sure that we will need skyscrapers, as with time the facilities will become smaller. Imagine that in every supermarket there will be a vertical produce stand with all the vegetables and spices, and later also fruits which you pick on the spot, without the need to move the produce from place to place. That is why vertical farming is also called urban farming, meaning there is no need for fields; you can grow [produce] on the rooftop. No resource limits you."

Q: What about the taste? 

"Ours is a fresher and tastier product. I ought to give credit to the Weizmann Institute here. The challenge for them wasn't the quality of the vitamins but the taste, and they managed to achieve a great taste. In the Netherlands, Future Crops already sells parsley, and it tastes outstanding."

Q: Regular parsley lasts for about two weeks in the fridge. What about Future Crops parsley? 

"Our parsley has a two-month shelf life, and it does not oxidize within a week or two."

Q: If every country will be self-reliant in terms of agriculture, do you think it will affect relations between countries? 

"Economies will become self-sufficient eventually, which will ensure security with far fewer conflicts. There is less and less water in the Middle East, which might someday lead to tensions. We hope technology will reduce the tensions between countries, and territory will be less critical. Our world faces crucial challenges. Food and water security have the potential to either divide or bring us together and ensure our long-term existence. 

"By the way, in every developed Western country, like the United States, Australia, and also in Europe, issues of food security, climate, and greenhouse emissions are on the top of the political agenda. We are not talking about it [in Israel,] as security and foreign affairs take the central stage, but Israel does have a lot to offer here."

Q: Do we have the potential to become the Silicon Valley of advanced agriculture? 

"Israel takes tremendous pride in its actions that help save the world. Will we become the Silicon Valley of agriculture? There is no doubt about it. We can already see foreign investors who come here to look for opportunities, including my business partner Lior Maimon, co-founder and CEO of Silver Road Capital, and Steven Levin, one of the leaders of the US food industry. Silver Road Capital is a holdings and financial advisory firm with a broad portfolio of high-tech companies, as well as agricultural and food technologies, and represents international companies and funds in investments in Israel and the world. 

"Future Crops's goal is to raise 35 million shekels on the Israeli stock exchange to invest in enlarging the existing facilities and [set up] other production lines and facilities in Europe and other continents. We cooperate with the Albert Heijn supermarket chain [in the Netherlands] and a leading food chain in France."

Q: Vertical farming is estimated at $3 billion. Google and Amazon have invested hundreds of millions in the field as well. What is their goal? 

"A simple answer would be profit. A longer answer is that they [large corporations] understand that food has the highest demand. People cannot live without food and water, and Google and Amazon understand that potential."

Q: US President Joe Biden took office with the largest team of climate experts ever. That ought to give the field momentum. 

"Green energy and vertical farming will get a considerable boost. Climate change and green energy are well-rooted in the Democratic Party's ideology. 

"It is also possible that large companies entered the agriculture fields precisely because of the Biden administration; they are worried about their future. They are afraid of a certain dismantling, so focusing on secondary fields is part of a security scenario for them."

Q: Biden also wants to address greenhouse emissions, which are the result of the food production industry, mainly meat. Are Amazon and Google's food counterparts - McDonald's and Burger King - looking for meat substitutes?

"Firstly, cultured [lab-grown] meat does not require grazing land, cows do not need to be fed, and so much land can instead be turned into forests that support the environment. This is an optimistic industry that leaves us with a better world. 

"As for the meat alternatives market, there are two major companies in the US that produce plant-based protein, Beyond Meat, and Impossible Foods. 

"Impossible's burgers are already at Burger King, McDonald's has partnered up with Beyond Meat, and last November, it announced that it would create its own plant-based burger. 

"The problem is that pea protein [used in plant-based burgers,] does not have all the amino acids that animal protein contains. Also, they need to add additives to supplement for taste and smell.

"At MeaTech, where I'm a director, we are on our way to producing animal meat, cultured meat, real stakes: we take a cow's own stem cell from which meat can be produced in almost unlimited quantities. We also use 3D digital printing technology. And we also created a thin layer of meat, carpaccio. Needless to say, no cow was harmed in the process."

Image from: MeaTech

Image from: MeaTech

Q: Why do you use 3D printers? 

"Because there is no need for a human being's involvement. It is relevant now during the coronavirus pandemic when the food supply chain is disrupted. With such printers, your production can continue without delays, whenever you want. 

Also, it is theoretically possible to provide food for space flights. Astronauts who go out into space will not have to take food with them; rather, they will be able to produce it on the spot.

"People understand that crises like the coronavirus can disrupt the supply chain and are looking for alternatives. A 3D printer allows restaurants, supermarkets, and butcher shops to have meat without relying on the supply chain."

Q: The death rate from obesity is higher than the death rate from hunger. How will cultured meat affect these statistics? 

"It is possible to create meat with much less fat and more protein in each portion and add various nutrients in the future to strengthen the immune system and prevent disease. This, of course, requires a lot of research and approvals. Just like there's talk about customized medicine, so it will be possible to produce food that suits a person's genetic structure and body in the most optimal way."

Q: Will the cost of this meat also be optimal? 

"They will cost more in the beginning compared to regular meat because there are initial costs that have to be repaid. When it becomes a mass production, prices will drop over time."

Q: With your vast experience in politics, what do you think of Israeli politics these days? Do you ever consider a political comeback? 

"No election campaign goes by without someone making me an offer [to return to politics] but I'm not interested. Unfortunately, the Israeli government, and all governments in the Western world, have not been able to run their countries properly in recent years.

"For example, more of the government's national taks are transitioning to the private market or the third sector. We see that associations [are the ones] who take care of the needy, establish settlements in the Negev and in the Galilee, bring immigrants to Israel and provide Israelis with information. All these things should be done by the government.

"The Israeli government lacks vision, ideologies, every matter is personal and is charged with negative sentiments. If I do return one day, it will only happen after we change the government system which will take its power from small [political] parties.

"In my opinion, we need to transition to a regional choice, by district. This will result in higher quality politicians. How so? Because whoever wants to be elected will need to run and convince the people who live in his area and district, and they are the ones who know his activities best. Also, closed primaries should be avoided because they make all kinds of deals possible. That needs to change."

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Warehouse Becoming Vertical Farms — And They’re Feeding New Jersey

New Jersey's vertical farms are transforming agriculture by helping farmers meet growing food demand. New Jersey Agriculture Secretary Doug Fisher said that while conventional farming in outdoor fields remains critical, vertical farming has its advantages because of its efficiency and resistance to pests and thus less need for chemicals

Image from: New Jersey 101.5

Image from: New Jersey 101.5

New Jersey's vertical farms are transforming agriculture by helping farmers meet growing food demand.

New Jersey Agriculture Secretary Doug Fisher said that while conventional farming in outdoor fields remains critical, vertical farming has its advantages because of its efficiency and resistance to pests and thus less need for chemicals.

Vertical farming is the process of growing food vertically in stacked layers indoors under artificial light and temperature, mainly in buildings. These plants receive the same nutrients and all the elements needed to grow plants for food.

Vertical farms are also versatile. Plants may be growing in containers, in old warehouses, in shipping containers, in abandoned buildings.

"That's one of the great advantages — that we can put agriculture in the midst of many landscapes that have lost their vitality," said Fisher.

ResearchandMarkets.com says the U.S. vertical farming market is projected to reach values of around $3 billion by the year 2024.

The one drawback is that its operational and labor costs make it expensive to get up and running.

Image from: AeroFarms

Image from: AeroFarms

In the past decade, however, vertical farming has become more popular, creating significant crop yields all over the state.

AeroFarms in Newark is the world's largest indoor vertical farm. The farm converted a 75-year-old 70,000-square-foot steel mill into a vertical farming operation. AeroFarms' key products include Dream Greens, its retail brand of baby and micro-greens, available year-round in several ShopRite supermarkets.

Kula Urban Farm in Asbury Park opened in 2014. Vacant lots are transformed into urban farms and there's a hydroponic greenhouse on site. That produce is sold to local restaurants.

Beyond Organic Growers in Freehold uses no pesticides and all seeds and nutrients are organic. There's a minimum of 12,000 plants growing on 144 vertical towers. On its website, it says the greenhouse utilizes a new growing technique called aeroponics, which involves vertical towers where the plant roots hang in the air while a nutrient solution is delivered with a fine mist. It also boasts that by using this method, plants can grow with less land and water while yielding up to 30% more three times faster than traditional soil farming.

Vertical farms in New Jersey help feed local communities. Many are in urban areas and are a form of urban farming.

Fisher predicts that vertical farms will be operational in stores and supermarkets around the state.

"It's continued to expand. There's going to be many, many ways and almost any area in the state has the opportunity to have a vertical farm," Fisher said.

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Vertical Farming: Ugandan Company Develops Solution for Urban Agriculture

We speak to Lilian Nakigozi, founder of Women Smiles Uganda, a company that manufactures and sells vertical farms used to grow crops in areas where there is limited space

We speak to Lilian Nakigozi, founder of Women Smiles Uganda, a company that manufactures and sells vertical farms used to grow crops in areas where there is limited space.

Image from: How We Made It in Africa

Image from: How We Made It in Africa

1. How Did You Come Up with the Idea to Start Women Smiles Uganda?

Women Smiles Uganda is a social enterprise formed out of passion and personal experience. I grew up with a single mother and eight siblings in Katanga, one of the biggest slums in Kampala, Uganda. I experienced hunger and poverty where we lived. There was no land for us to grow crops and we didn’t have money to buy food. Life was hard; we would often go to sleep on empty stomachs and our baby sister starved to death.

Growing up like that, I pledged to use my knowledge and skills to come up with an idea that could solve hunger and, at the same time, improve people’s livelihoods, particularly women and young girls living in the urban slums. In 2017, while studying business at Makerere University, I had the idea of developing a vertical farm. This came amid so many challenges: a lack of finance and moral support. I would use the money provided to me for lunch as a government student to save for the initial capital of my venture.

I managed to accumulate $300 and used this to buy materials to manufacture the first 20 vertical farms. I gave these to 20 families and, in 2018, we fully started operations in different urban slums.

2. Tell Us About Your Vertical Farms and How They Work.

Women Smiles vertical farms are made out of wood and recycled plastic materials. Each unit is capable of growing up to 200 plants. The product also has an internal bearing system which turns 360° to guarantee optimal use of the sunlight and is fitted with an inbuilt drip irrigation system and greenhouse material to address any agro-climatic challenges.

The farms can be positioned on a rooftop, veranda, walkway, office building or a desk. This allows the growth of crops throughout the year, season after season, unaffected by climatic changes like drought.

In addition, we train our customers on how to make compost manure using vermicomposting and also provide them with a market for their fresh produce.

Image from: How We Made It in Africa

Image from: How We Made It in Africa

3. Explain Your Revenue Model.

Women Smiles Uganda generates revenue by selling affordable, reliable and modern vertical farms at $35, making a profit margin of $10 on each unit. The women groups are recruited into our training schemes and we teach them how to use vertical farming to grow crops and make compost manure by vermicomposting. Women groups become our outgrowers of fruits and vegetables. We buy the fresh produce from our outgrowers and resell to restaurants, schools and hotels.

We also make money through partnering with NGOs and other small private organisations to provide training in urban farming concepts to the beneficiaries of their projects.

4. What Are Some of the Major Challenges of Running This Business?

The major challenge we face is limited funds by the smallholder farmers to purchase the vertical farms. However, we mitigate this by putting some of them into our outgrower scheme which helps them to generate income from the fresh produce we buy. We have also linked some of them to financial institutions to access finance.

5. How Do You Generate Sales?

We reach our customers directly via our marketing team which moves door to door, identifying organised women groups and educating them about the benefits of vertical farming for improved food security. Most of our customers are low-income earners and very few of them have access to the internet.

However, we do also make use of social media platforms like Facebook to reach out to our customers, especially the youth.

In addition, we organise talk shows and community gatherings with the assistance of local leaders with whom we work hand in hand to provide educational and inspirational materials to people, teaching them about smart agriculture techniques.

6. Who Are Your Main Competitors?

Just like any business, we have got competitors; our major competitors include Camp Green and Spark Agro-Initiatives.

Image from: The Conversation

Image from: The Conversation

7. What Mistakes Have You Made in Business and What Did You Learn From Them?

As a victim of hunger and poverty, my dream was for every family in slums to have a vertical farm. I ended up giving some vertical farms on credit. Unfortunately, most of them failed to pay and we ended up with huge losses.

This taught me to shift the risk of payment default to a third party. Every customer who may need our farms on credit is now linked to our partner micro-finance bank. By doing this, it is the responsibility of the bank to recover the funds from our customers and it has worked well.

8. Apart from This Industry, Name an Untapped Business Opportunity in Uganda.

Manufacturing of cooler sheds for the storage of perishable agricultural produce is one untapped opportunity. Currently, Ugandan smallholder farmers lose up to 40% of their fresh produce because of a lack of reliable cold storage systems.

Providing a cheap and reliable 24/7 cold storage system would dramatically reduce post-harvest losses for these farmers.

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Is AppHarvest the Future of Farming?

In this video from Motley Fool Live, recorded on Jan. 28, Industry Focus host Nick Sciple and Motley Fool contributor Lou Whiteman discuss AppHarvest, one such SPAC that is looking to disrupt the agriculture industry. Here are the details on what AppHarvest wants to do, and a look at whether the company represents the future of farming.

Special purpose acquisition companies, or SPACs, are red-hot right now, with investors clamoring to get into promising young companies.

In this video from Motley Fool Liverecorded on Jan. 28, Industry Focus host Nick Sciple and Motley Fool contributor Lou Whiteman discuss AppHarvest, one such SPAC that is looking to disrupt the agriculture industry. Here are the details on what AppHarvest wants to do, and a look at whether the company represents the future of farming.

Nick Sciple: One last company I wanted to talk about, Lou, and this is one I think it's -- you pay attention to, but not one I'm super excited to run in and buy. It was a company called AppHarvest. It's coming public via a [SPAC] this year. This vertical farming space. We talked about Gladstone Land buying traditional farmland. AppHarvest is taking a very different approach, trying to lean into some of the ESG-type movements.

Lou Whiteman: Yeah. Let's look at this. It probably wouldn't surprise you that the U.S. is the biggest global farm exporter as we said, but it might surprise you that the Netherlands, the tiny little country, is No. 2. The way they do that is tech: Greenhouse farm structure. AppHarvest has taken that model and brought it to the U.S. They have, I believe, three farms in Appalachia. The pitches can produce 30x the yields using 90% less water. Right now, it's mostly tomatoes and it is early-stage. I don't own this stock either. I love this idea. There's some reasons that I'm not buying in right now that we can get into. But this is fascinating to me. We talked about making the world a better place. This is the company that we need to be successful to make the world a better place. The warning on it is that it is a SPAC. So it's not public yet. Right now, I believe N-O-V-S. That deal should close soon. [Editor's note: The deal has since closed.] I'm not the only one excited about it. I tend not to like to buy IPOs and new companies anyway. I think the caution around buying into the excitement applies here. There is a Martha Stewart video on their website talking up the company, which I love Martha Stewart, but that's a hype level that makes me want to just watch and see what they produce. This is just three little farms in Appalachia right now and a great idea. This was all over my watchlist. I would imagine I would love to hold it at some point, but just be careful because this is, as we saw SPACs last year in other areas, people are very excited about this.

Sciple: Yeah. I think, like we've said, for a lot of these companies, the prospects are great. I think when you look at the reduced water usage, better, environmentally friendly, all those sorts of things. I like that they are in Appalachia. As someone who is from the South, I like it when more rural areas get some people actually investing money there. But again, there's a lot of execution between now and really getting to a place where this is the future of farming and they're going to reach scale and all those sorts of things. But this is a company I'm definitely going to have my radar on and pay attention to as they continue to report earnings. Because you can tell yourself a story about how this type of vertical farming, indoor farming disrupts this traditional model, can be more efficient, cleaner, etc. Something to continue paying attention to as we have more information, because this company, like you said, Lou, isn't all the way public yet. We still got to have this SPAC deal finalized and then we get all our fun SEC filings and quarterly calls and all those sorts of things. Once we have that, I will be very much looking forward to seeing what the company has to say.

Whiteman: Right. Just to finish up along too, the interesting thing here is that it is a proven concept because it has worked elsewhere. The downside of that is that it needed to work there. Netherlands just doesn't have -- and this is an expensive proposition to get started, to get going. There's potential there, but in a country blessed with almost seemingly unlimited farmland for now, for long term it makes sense. But in the short term, it could be a hard thing to really get up and running. I think you're right, just one to watch.

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A Leading NYC Mayoral Candidate Thinks Roof Farms Can Save America’s Cities

On the Eater’s Digest podcast, Eric Adams talks healthy eating, urban farming, and food deserts

Brooklyn Borough President Eric Adams distributing foodPhoto by Andrew Lichtenstein/Corbis via Getty Images

Brooklyn Borough President Eric Adams distributing food

Photo by Andrew Lichtenstein/Corbis via Getty Images

Later this year, the voters of America’s largest city will elect a new mayor. New York’s next leader will contend with budget crises, a small business sector in a free fall, a struggling mass transit system, a school system in open revolt, and a grieving populous. They also have an opportunity to help the city redefine itself and its values and priorities.

Brooklyn Borough President Eric Adams, one of the leading candidates in the race right now, believes food is a key component in any future recovery. Passionate about urban farming, he wants to set up a citywide network of vertical and rooftop farms that feed hospitals, schools, prisons, and beyond while educating schoolchildren and getting trucks off the road. He believes in the ability of healthy food to fight the chronic illnesses the plague Black and brown communities across the city, having reversed his diabetes diagnosis with his diet. And he believes in cutting through the bureaucracy of city government to make it all happen.

Last month, Borough President Adams came on the Eater’s Digest podcast to discuss why food needs to be central to any conversation around environmental, economics, and health.

Read below for the full transcript of our conversation with Adams.


Amanda Kludt: Today on the show, we have Brooklyn Borough President and New York City mayoral candidate, Eric Adams. I wanted to have him on the show because he’s very passionate about rooftop farming, getting healthy food to food deserts, and using food as a weapon against chronic diseases like diabetes, which disproportionately impacts African-American communities. Borough President Adams, welcome to the show.

Eric Adams: Thank you, Amanda and Daniel. It’s great to be here and you started out, you said what I was passionate about, and I am probably one of the few people who have reached this level of government that I’m passionate about our universe. I think far too often when you are a part of the government, you become so scripted and you do not have personal narratives that make you and it forces you to look at life in a different way. I think that the dark moments in my life, I was able to take them from being burials to plantings. It led me to a journey of realizing the universality of our coexistence, not only with our mothers but mother earth.

I view everything through that prism. So sometimes you speak with me and you’ll say, “Okay. He’s an elected official.” Then another time, you say, “Wait a minute, this guy’s a hippie.” Then another time you’ll say, “Hey, this guy is some type of Sage.” I moved through all of these universes and it’s scary at first until people finally say, “Wait a minute, there’s more to life and our purpose than what we were told.”

AK: I love that. To that end, do you want to tell our listeners a little bit about your background, just a quick bio for those who are not familiar with your work and what you do?

EA: I was born in Brooklyn. Brooklyn is the largest borough county in the city of New York out of the five, 2.6 million people, extremely diverse, moved to Queens as a child. I was arrested by police officers who assaulted my brother and I, and that’s why the movement around police reform is so important to me. But instead of saying, “Woe is me.” I say, “Why not me?” I joined the police department. I started an organization for police reform and public safety at the same time. I became a Sergeant, Lieutenant, a Captain, and retired as a Captain. I went on to become a state Senator. Then after serving four terms, I became the first person of color to be the Borough President in Brooklyn. On the way, something called chronic disease hijacked or attempted to hijack my life. I was diagnosed with type two diabetes four years ago.

I woke up one morning and I could not see my alarm clock. I lost sight in my left eye. I was losing it in my right, had constant tingling in my hands and feet. That was permanent neuropathic nerve damage that would eventually lead to amputation, high blood pressure, high cholesterol, the American package. Instead of following the American route of using a prescription, I decided to use plants. In three weeks, after going through a whole full plant-based diet, my vision came back three months later, my diabetes went into remission, the nerve damage went away, and I dropped 35 pounds. I like to tell people I don’t have a six-pack. I have a case now.

AK: That is remarkable. One of the reasons I wanted you on here is because you have ideas around rooftop farming. You’ve talked about how Queens and the Bronx were farmland originally. So can you talk about what you’d like to do there and what kinds of businesses you’d like to build for the city?

EA: I’m in this place where one solution solves a multitude of problems. So we were an agrarian economy at one time. We’re cycling out of COVID. We are going to have a real problem around food. COVID reveals that comorbidities and preexisting conditions led to a higher rate of hospitalizations and deaths. We’re dealing with food deserts throughout our entire city, particularly in economically challenging communities. So look at all of those areas and now say to ourselves, “Our environment is going through a terrible time because there are too many trucks on the road. So why not use our rooftops? Why not look at using vertical farming, using everything from hydroponics, and let’s start with our school system.” We feed 960,000 children a day.

AK: Wow.

EA: Why not say, “Let’s turn to food.” And by growing the food using rooftops, using classrooms, using empty factory spaces, the person who invents and expands this system now will have enough money to leverage long contracts. So if I go to the companies and state that, “Hey, I’m going to give you a five year guarantee contract that you’re going to grow the vegetables and some of the fruits that you’re about to provide to our school system,” you now can leverage that to go into the science and to expand. What do we do in the process? You’re going to teach my young children a nutritionally-based education so they can learn this multibillion-dollar industry of urban farming. They’re going to be skillful in it. And these are the jobs of the future, because 40 percent of the jobs we’re training our children, for now, won’t be available because of computer learning and artificial intelligence. But we’re always going to eat.

Then we take the trucks off the road that are feeding our Department of Education. Then we have the children built into this civic educational plan of identifying food desert, food apartheid, and do nutritionally-based education in their communities so that you can go into the bodegas and local stores and storefronts and start making available fresh fruits and vegetables. Then we go to the Department of Correction and start feeding them healthy meals instead of the meals we’re feeding them. Then we supply them to the hospitals. So this will continue to expand based on the buying power and the leverage we have as a city.

Daniel Geneen: So have you actually been able to incentivize or figure out ways to incentivize or mandate some farms in Brooklyn already, or is this something you’re thinking about for the future?

EA: It’s here. We put a substantial amount of money into our schools, the Department of Education, one of the largest school systems in the country, and we put a substantial amount of money into schools with children, learning how to deal with growing food in the classroom. We partnered with an amazing organization called Farmshelf, and look at what happened with this group that we partnered with. They have this sort of unit that’s the size of a refrigerator with a growth of vegetables inside of the refrigerators in the classroom. The children are connecting with local public housing to give the freshly grown food to. But the children in this school, Democracy Academy, it was an alternative high school where the children were not coming to class. When we bought a couple of units and allowed them to be engaged with this farming inside the classroom, urban farming, the teacher said, “We can’t get them out of the school.”

“When we bought a couple of units and allowed them to be engaged with this farming inside the classroom, urban farming, the teacher said, ‘We can’t get them out of the school.’”

They found a purpose. Education is not feeding the creative energy of children. They’re not into this rote learning. They’re not into not being able to really look at their creative energies and find purpose. So some of the programs we have in the Department of Education, they have been extremely successful. We are trying to turn a public housing development called Marlboro Projects, we want to spend close to $13 million to build a two-story greenhouse that’s going to teach farming, education around farming, and how to deal with food deserts. The bureaucracy that’s in the way is unbelievable. We have been working on this project for about three years and that’s one of the problems we’re having. Too many people in government just don’t get it.

DG: Is it about getting the money together or is it about building it? What signatures do you need that you’re having trouble getting?

EA: Great question. It’s not about the money. I am allocating the money. We already have the money. The money is sitting there waiting to be spent. We have dueling rules and codes in our city and we don’t have a universal plan on, “Okay. We want to do urban farming. We want to do rooftop farms. We want to do vertical farming.” So our city and the city’s zoning and policies are stuck in the 20th century when the entire planet is evolving, technology is evolving. So when you go to people in these various agencies, they are professional naysayers, they say, “Well, we can’t do that.” And you say, “Why?” “Because we’ve never done that.”

DG: Right.

AK: Do you think there are opportunities for private/public partnerships here too, working with a lot of the landlords who might be looking for new opportunities to use their real estate right now?

EA: Yes. I think that is something that we are exploring because when you think about everyone is going to take a financial hit or through COVID, when I save, I diversify my savings. So if one part of my savings, a stock or my CDs go down, at least I’ve diversified it enough, but now landlords must start thinking outside the box. How do you diversify your plan? How do you diversify your buildings? We see that in some of the towers that are placed on buildings for cell phone usage, we can actually diversify the rooftops like some of the establishments in Industry City, The Navy Yard, they have different greenery grown on their rooftop. Our factories have an amazing amount of rooftop space. We’re not going to grow more land, but we have millions of feet of rooftop space that is underutilized and we believe we could use it a better way to grow food in a more healthier way.

DG: Because I assume education is a key component of this, but I imagine in a dream world for you, all of the rooftops would just be growing the food for New York to eat, right? It’s not just government-controlled farms. You’d want a lot of people growing their own stuff as well, right?

EA: Without a doubt. I believe that we... I think that we should return to an agrarian economy. I remember saying this to my team two years ago and they all walked out of the room and said, “He must be smoking that weed that’s illegal.” Now, they started talking to finance experts.

DG: And they’re like, “What if we grow that weed on the rooftops?”

AK: That’s how you make the money.

EA: But we partnered with NYU’s finance team there. They’re looking at it. They’re crunching the numbers and they said, “Wait a minute, this guy is onto something.” We partnered with Cornell University. People are seeing the do-ability of actually doing this, and I feel that all about rooftops can play a role. We can repurpose these rooftops to ensure that we can grow our food. We’re going to take trucks off the road ... There’s a great opportunity to redefine ourselves as a city.

“We can repurpose these rooftops to ensure that we can grow our food. We’re going to take trucks off the road”

DG: What is the red tape like for a private institution to grow on their rooftop? We’re very familiar with trendy restaurants having a farm on their roof and they’re like, “After your aperitif, come check out our farm,” or whatever. But if I have a big apartment complex and I’m like, “I want to turn my roof into a farm,” what kind of legal hurdles are there? Or can I just start doing it?

EA: Two pieces, Daniel. And that’s very important what you just stated and I hope listeners heard you. Racism is built into the structure of our society. We’re comfortable with a trendy restaurant in an affluent community, saying, “When you finish your tea and you finish your Merlot, now, go on up to the rooftop and we’re going to handpick some of your microgreens,” and it’s acceptable. But now, you go out to Brownsville and you have a group of residents that have stated, “We have all of this footage, all of the square feet of rooftop. We want to grow and have our gardens here.” Now, all of a sudden, the rules come out. All of a sudden, it becomes impossible to do.

It’s as though in our mind, people in economically challenged communities are not deserving of some of the finer things that we placed in other communities. So what the Department of Buildings, the Fire Department, the Department of Health, all of these different entities have not come together and started to say, “How do we make this happen?” That’s what we have to go do. I partnered with the former Councilman in Brooklyn, and we came together and said it’s time to get all of our agencies together that are in this space and come up with ways of making this happen. That is one of the goals that we have because they’re all over the place, they’re disjointed and that prevents us from moving forward. So you’ll get an approval in one agency just for another agency to be a complete contradiction of another agency.

DG: Yeah. No, it’s a great point. It’s also the perception of what they’re growing too. The trendy, New York restaurant, the perception of what’s being grown, people would be excited about it like, “Oh, that’s so cool. It’s grown right here,” but if it’s more industrial and it’s grown in a lower income neighborhood, the perception would be that it’s more like crops for feeding and not anything that people should be excited about.

EA: So true. I think that people miss the connection that we long for and we need with nature, not only with the growing of food locally, the plants are not only going to feed your body, but it feeds the anatomy of your spirit. Living in a concrete environment, not seeing the health of the food that you’re growing, not being a part of, not being connected to nature, we don’t realize it, but it plays on us and it takes away from who we are as human beings. That’s why when you go around public housing, you see a high level of violence, high level of chronic diseases, a high level of stress, mental health illnesses. It’s because of the environment people are in. I truly believe that if you turn it into a more green environment, more inclusiveness with nature, you’ll get a different outcome.

AK: I think that’s a great segue back into your personal journey. You actually just wrote a book about this, “Healthy At Last,” where you talk about how you change your diet to fight chronic disease and how in so many communities, there needs to be a push for this. There needs to be a push for eating healthier. Can you talk a little bit about your goals there and how you want to change the way that people eat in certain communities?

EA: Think about this for a moment. Three months of going to a whole food plant based diet, and I went from losing my vision, permanent nerve damage that was reversed, diabetes was also reversed, my ulcers went away, my blood pressure normalized, my cholesterol normalized in three months. Think about that for a moment. The people and I spent the entire ... Has it been nine months now with COVID? Every day of those nine months, I have been in the streets and I’m sure I’ve been around people who have had COVID. I’m pretty sure I was in their presence. I would deliver in masks. I moved into Borough Hall and put a mattress on the floor and I slept here and I used it as mobilization from my office in Borough Hall.

Now, if we would have spent the last three months — we were feeding people in this city for three months — if we would have said, “On our dime, we’re giving you healthy foods. We’re not giving you nacho chips. We’re not giving you processed food. We’re going to give you healthy food like quinoa, which is one of the most nutritional meals people can have. We’re going to introduce you to new food.” We would have number one, we would have fed people, which was important. Number two, we would have started the process of building their immune system so they can have a stronger immune system to fight off COVID-19. Three, we would have started changing the habits that people are so wedded to that believe they could only eat fast food, junk food. So we were missing a golden opportunity.

My goal is, as my program is at Bellevue Hospital, was first of its kind in New York, if not America, where we’re doing lifestyle medicine. 750 people on a waiting list, 230 people are in the program and we are helping people to cycle off their disease and medicine and using this new term called, “reversing chronic diseases.” That is what I believe our hospitals should do and what I want to continue to do to show people how you use food as medicine. That is what’s important. That’s what my book wanted to point out. Many people believe that their culture is tied to the food that’s poisoning them. I wanted to give a very real, honest story of exposing my weakness. “Hey, I’m the Borough President. Yes, I’m a former state Senator, but I’m just an everyday person that I was digging my grave with my knife and fork,” and I want to show people how they can live a healthy life. That’s why my 80-year-old mother was able to reverse her diabetes, also, get off insulin after only two months of going whole food plant-based.

AK: About restaurants in general, do you have a position speaking to your constituents about how they can get out of this crisis? Like many small business owners, they have been so impacted by COVID and I’m wondering if you see a path forward for them.

EA: Yeah, especially with my small restaurants. I hear some people say restaurants are for rich people. They should try the days when I was a kid and I was a dishwasher helping my mother pay the mortgage by washing dishes in a restaurant. Restaurants are for everyday people. Inside a restaurant is a cook, is a dishwasher, waiter, waitress, busboy/girl, low skill, low salary, they’re eking out a living and we have to get our restaurants back open. I believe that a bellwether of a city if you don’t get them up and operating, it’s an indicator of how bad your city’s doing.

I think the city can do a better job. Stop purchasing our food from outside the city and outside the state. Let’s localize the production of food. Let’s allow our local restaurants to use their kitchens to supply the food. We are providing millions of meals. Let’s allow our local restaurants to handle this distribution of food to communities and really engage them to keep them afloat, to keep people hired right here in our city. We spend too much money out of our city and I’m pretty sure other big cities are spending too much money outside of their city limits going to places that it may be cheaper in the short term, but in the long term, keeping your people employed, engaged and your small businesses open is extremely important.

AK: Awesome. I love that. Yeah.

DG: So as you look to a mayoral run, how much of this are you incorporating into your platform? Are these the kinds of things that you will be talking about constantly, or is it just a portion of your plan?

“What good is it to have a fancy hospital when you go in there to have your legs cut off because of diabetes neuropathic nerve damage?”

EA: A substantial portion. Our crisis, our health system, Daniel, is not sustainable. We have 30 million Americans diabetic, 84 million are pre-diabetic. We spend 80 cents on the dollar on chronic diseases. Diabetes is the leading cause of blindness, leading cause of non-trauma limb amputation, leading cause of kidney failure. We can’t continue to go down this road. I am really disappointed. Which presidential candidate talked about food and healthy food? What are candidates running for statewide, citywide offices all across this country, who are engaged in preventive medicine about healthy food? Everyone is talking about access to healthcare. What good is it to have a fancy hospital when you go in there to have your legs cut off because of diabetes neuropathic nerve damage? We have to become proactive and that’s my message. I’m going to use health in hospitals to ensure we have a proactive approach and give people choices, so they don’t have a lifetime of being on prescriptions, but they could have a lifetime that’s healthy on being on plants.

DG: Final thing, you said in the beginning that some people call you a hippie or sometimes you’re a hippie. All right. What does it mean to be a hippie? And are you a hippie?

EA: I think I am. I should’ve been born in the sixties. I just really... Let me tell you. I think that we had a very unique cosmic shift in a universe where people are really looking for their purpose and they’re no longer looking to just go through the motion of being on Valiums and statins and going home every day being unhappy. In Bhutan when I was there, they judged their country not by the gross national product, they judge it by the happiness of their people. We may be financially sound, but we’re emotionally bankrupt and it’s time to really start investing in what’s important and that’s family, friends and happiness.

DG: All right. Let’s grow happiness.

AK: Thank you for your work and thank you. Your book is, Healthy At Last.” It just came out in October. Everyone should check it out. Thanks so much.

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Resetting The Food System From Farm to Fork

Resetting the future of food is possible and with this aim, we will present in an international debate- concrete solutions to rethink our food systems from farm to fork

Barilla Foundation and Food Tank invite you to attend the online event “Resetting the Food System from Farm to Fork: Setting the Stage for the 2021 UN Food Systems Summit” to be held on December 1st, from 2.00 PM CET.

Resetting the future of food is possible and with this aim, we will present in an international debate- concrete solutions to rethink our food systems from farm to fork.

The event will begin by highlighting the critical role of farmers in feeding the world and managing natural resources, food business in progressing towards the 2030 Agenda, and chefs in re-designing food experiences.

Here are details of the first three conversations of the day, which will feature, among others, the likes of Edie Mukiibi, Vice President, Slow Food International; Massimo Bottura, Chef and Owner, Osteria Francescana; Jeffrey Sachs, Professor and Director of the Center for Sustainable Development, Columbia University; Director, U.N. Sustainable Development Solutions Network; Elly Schlein, Vice President, Emilia Romagna Region.

REGISTER FOR FREE NOW

The world needs urgent action on agriculture and food systems.

Let's make the future grow!

2030 is the deadline to achieve all 17 Sustainable Development Goals (SDGs). The next decade is a chance to remake our future. Through the “Decade of Action”, we all have a part to play in the transition towards sustainable economic, social, and environmental development—with sustainable food systems at its heart.

In a rapidly changing world, food systems face substantial challenges, including the COVID-19 pandemic acting as a multiplier of food and nutrition insecurity. Globally, two billion people are malnourished. More than 700 million adults are obese while at least 820 million suffer from hunger—a statistic that will no doubt increase as a result of the pandemic. And some one-third of the global harvest is lost or waste. Biodiversity is declining, water and land are increasingly degraded, climate change is posing adverse impacts on agricultural production and livelihoods. 

We must act now to address the impending global food emergency and avoid the worst impacts of the pandemic while seizing upon the opportunity of resetting food systems. Over the next 20 years, food systems will need to nourish 10 billion people while also protecting precious natural resources for future generations. The spread of COVID-19 has demonstrated the fragility of global food systems, but it also offers opportunities to transform the way we produce, distribute, and consume food.

Join the conversation

Distinguished speakers
Leading experts, world-renowned chefs, and international journalists will convene for this unique virtual event.

Lively discussions

Panels will cover diverse themes including the role of food as medicine, the new food economy, and the EU’s Farm to Fork strategy.

Trends spotlights
The latest food and agricultural technologies will be discussed, as well as how chefs are re-designing food experiences.

Concrete change

The event will generate recommendations that will help set the stage for the 2021 United Nations Food Systems Summit.

SPEAKERS

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CSO, Food Production, Food Policy, Organic IGrow PreOwned CSO, Food Production, Food Policy, Organic IGrow PreOwned

CSO Pleased With Schedule For Lawsuit Asking To Restrict Supplies of Organic Foods

Lee Frankel, executive director of the CSO, stated, “The sooner growers can be sure that the rules established by Congress, the US Department of Agriculture and the National Organic Standards Board that allow for growers to use containers in their operations will remain in place, the more quickly growers can get back to focusing on providing nutritious and delicious organic fresh produce to consumers looking for ways to strengthen their immune systems during the COVID-19 outbreak.”

SAN DIEGO, CALIFORNIA June 12, 2020 – The Coalition for Sustainable Organics (CSO) is pleased with the schedule set by Judge Seeborg in the lawsuit seeking to strip growers of their rights to incorporate appropriate and legitimate growing techniques in their organic operations. The CSO continues to oppose the efforts of the Center for Food Safety and a handful of growers to limit the availability of fresh organic berries, tomatoes, cucumbers, peppers, leafy greens, herbs, microgreens, and mushrooms.

Lee Frankel, executive director of the CSO, stated, “The sooner growers can be sure that the rules established by Congress, the US Department of Agriculture and the National Organic Standards Board that allow for growers to use containers in their operations will remain in place, the more quickly growers can get back to focusing on providing nutritious and delicious organic fresh produce to consumers looking for ways to strengthen their immune systems during the COVID-19 outbreak.”

Under the Scheduling Order, USDA has until July 15 to provide the Administrative Record supporting its decision to deny the petition of the CFS to revoke certification of organic growers incorporating containers on their farms. A series of briefs will be filed culminating in a hearing currently scheduled for January 21, 2021, to present what will likely be the final arguments in the case prior to the judge’s decision.

The Department of Justice on behalf of the USDA stated in the case management order filed prior to the judge’s order that “The agency properly concluded that the OFPA [Organic Foods Production Act] does not prohibit hydroponic production systems. It properly determined that organic hydroponic systems cycle and conserve resources in a manner consistent with the vision for organic agriculture expressed by the OFPA, that hydroponic organic systems produce food in a way that can minimize damage to soil and water, and that hydroponic organic systems can support diverse biological communities. USDA fully explained these reasons and others in its decision denying the petition—a decision that courts review under an extremely limited and highly deferential standard.”

Frankel continued, “The CSO agrees with the USDA. We look to broaden the coalition to other producers, marketers, and retailers that support bringing healthy food to more consumers because we believe that everyone deserves organics.”

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Food & Health, Food Policy IGrow PreOwned Food & Health, Food Policy IGrow PreOwned

The Food As Medicine Movement

The basic idea behind Food as Medicine is that what we eat has an effect on our overall health. Research shows that our dietary habits can influence our risk for disease. Certain foods may trigger chronic health conditions, while other foods can help lower risks

BY AMBER GRAY | OCTOBER 18, 2019

foodmed.jpg

You know the saying, if only there were a magic pill for (fill in the blank). It could be weight loss, a cure to the common cold, lowering your risk of heart disease, the possibilities are endless. While there may not be a magic pill, a new movement is on the rise: Food as Medicine. As Hippocrates put it, “Let food be thy medicine and let medicine be thy food.”

The basic idea behind Food as Medicine is that what we eat has an effect on our overall health. Research shows that our dietary habits can influence our risk for disease. Certain foods may trigger chronic health conditions, while other foods can help lower risks.

According to a study by AI tech firm, Spoon Guru, 40 percent of Americans are worried that an unhealthy diet will lead to them developing a serious illness. Less than 30 percent believe grocery retailers are doing enough to help promote healthy eating. Better labeling on shelves and packaging, promotion, sampling events and recipes in-store, and healthier snacks at checkout can all help to improve the visibility of healthier options.

Dietary changes alone are not a cure-all for all chronic conditions, but eating a diet full of whole foods, especially fruits and vegetables, has a positive impact on our overall health. As the fresh produce industry, this is a movement we should all be on board for. How can your brand embrace the Food as Medicine movement?

Highlight Your Products Unique Health Benefits
We all know fruits and vegetables are good for us, but how, specifically, are they beneficial? It’s one thing to list all the vitamins and key nutrients in your product, but consumers need more information than that. Most consumers know vitamin C helps boost our immune system, but beyond that most probably can’t tell you how all those nutrients really benefit them — that’s where you step in.

Tomato and watermelon brands should talk up lycopene and how this antioxidant protects against cell damage. Magnesium-rich foods like spinach and almonds should talk about its importance in bone and heart health, among other things.

Does your product or commodity help fight inflammation, reduce the risk of heart disease or help control insulin levels for diabetics? Make sure to communicate that to consumers in a way they can understand.

Partner with Credible Influencers
In today’s world of Instagram influencers and fad diets, it can be hard to know where to turn to for reliable and trustworthy information. There is a lot of misinformation circulating on the internet. We see this even in our own industry with things like the Dirty Dozen list or conversations around GMOs, pesticides, and packaging.

Partnering with a credible source, like registered dietitians, doctors or reputable organizations, to serve as a spokesperson for your brand or commodity is a great place to start. Always double-check that certifications and credentials are up-to-date and maintained.

This spokesperson can provide content, like recipes or blog posts, for your website, speak on your behalf to consumers on social media and in videos, or offer facts for packaging and signage.

Food Rx
At Produce for Kids, we announced our new Food Rx series centered around the Food as Medicine movement. Partnering with Jessica DeLuise, a physician assistant, and culinary medicine specialist, we’re focusing on the important role food plays in overall health, plus sharing kid-friendly recipes and highlighting how those items can contribute to overall health.

Recently, Jessica has tackled topics like probiotic-rich foods, how to avoid added sugars and use fresh fruit as your sweetener, and how nutrients in onion may help fight cancer.

As more consumers are looking to fight inflammation, control diabetes or decrease their risk of heart disease with what they put on their plate, the produce industry is poised to lead the Food as Medicine charge.

(Amber Gray is the marketing manager for Produce for Kids)

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Food, Health, Food Deserts, Food Policy IGrow PreOwned Food, Health, Food Deserts, Food Policy IGrow PreOwned

Our Food Is Killing Too Many of Us

And Americans are sick — much sicker than many realize. More than 100 million adults — almost half the entire adult population — have pre-diabetes or diabetes. Cardiovascular disease afflicts about 122 million people and causes roughly 840,000 deaths each year, or about 2,300 deaths each day. Three in four adults are overweight or obese. More Americans are sick, in other words, than are healthy

Improving American Nutrition Would

Make The Biggest Impact On Our Health Care

By Dariush Mozaffarian and Dan Glickman

Mr. Mozaffarian is dean of the Tufts Friedman School of Nutrition Science and Policy. Mr. Glickman was the secretary of agriculture from 1995 to 2001.

August 26, 2019

The Democratic debate on health care has to date centered around who should be covered and who should pay the bill. That debate, which has been going on for decades, has no clear answers and cannot be easily resolved because of two fundamental realities: Health care is expensive, and Americans are sick.

Americans benefit from highly trained personnel, remarkable facilities and access to the newest drugs and technologies. Unless we eliminate some of these benefits, our health care will remain costly. We can trim around the edges — for example, with changes in drug pricing, lower administrative costs, reductions in payments to hospitals and providers, and fewer defensive and unnecessary procedures. These actions may slow the rise in health care spending, but costs will keep rising as the population ages and technology advances.

And Americans are sick — much sicker than many realize. More than 100 million adults — almost half the entire adult population — have pre-diabetes or diabetes. Cardiovascular disease afflicts about 122 million people and causes roughly 840,000 deaths each year, or about 2,300 deaths each day. Three in four adults are overweight or obese. More Americans are sick, in other words, than are healthy.

Instead of debating who should pay for all this, no one is asking the far more simple and imperative question: What is making us so sick, and how can we reverse this so we need less health care? The answer is staring us in the face, on average three times a day: our food.

Poor diet is the leading cause of mortality in the United States, causing more than half a million deaths per year. Just 10 dietary factors are estimated to cause nearly 1,000 deaths every day from heart disease, stroke and diabetes alone. These conditions are dizzyingly expensive. Cardiovascular disease costs $351 billion annually in health care spending and lost productivity, while diabetes costs $327 billion annually. The total economic cost of obesity is estimated at $1.72 trillion per year, or 9.3 percent of gross domestic product.

These human and economic costs are leading drivers of ever-rising health care spending, strangled government budgets, diminished competitiveness of American business and reduced military readiness.

Fortunately, advances in nutrition science and policy now provide a road map for addressing this national nutrition crisis. The “Food Is Medicine” solutions are win-win, promoting better well-being, lower health care costs, greater sustainability, reduced disparities among population groups, improved economic competitiveness and greater national security.

Some simple, measurable improvements can be made in several health and related areas. For example, Medicare, Medicaid, private insurers and hospitals should include nutrition in any electronic health record; update medical training, licensing and continuing education guidelines to put an emphasis on nutrition; offer patient prescription programs for healthy produce; and, for the sickest patients, cover home-delivered, medically tailored meals. Just the last action, for example, can save a net $9,000 in health care costs per patient per year.

Taxes on sugary beverages and junk food would help lower health care costs. Credit: Jenny Kane/Associated Press

Taxes on sugary beverages and junk food can be paired with subsidies on protective foods like fruits, nuts, vegetables, beans, plant oils, whole grains, yogurt and fish. Emphasizing protective foods represents an important positive message for the public and food industry that celebrates and rewards good nutrition. Levels of harmful additives like sodium, added sugar and trans fat can be lowered through voluntary industry targets or regulatory safety standards.

Nutrition standards in schools, which have improved the quality of school meals by 41 percent, should be strengthened; the national Fresh Fruit and Vegetable Program should be extended beyond elementary schools to middle and high schools; and school garden programs should be expanded. And the Supplemental Nutrition Assistance Program, which supports grocery purchases for nearly one in eight Americans, should be leveraged to help improve diet quality and health.

The private sector can also play a key role. Changes in shareholder criteria (e.g., B-Corps, in which a corporation can balance profit versus purpose with high social and environmental standards) and new investor coalitions should financially reward companies for tackling obesity, diabetes and other diet-related illness. Public-private partnerships should emphasize research and development on best agricultural and food-processing practices. All work sites should demand healthy food when negotiating with cafeteria vendors and include incentives for healthy eating in their wellness benefits.

Coordinated federal leadership and funding for research is also essential. This could include, for example, a new National Institute of Nutrition at the National Institutes of Health. Without such an effort, it could take many decades to understand and utilize exciting new areas, including related to food processing, the gut microbiome, allergies and autoimmune disorders, cancer, brain health, treatment of battlefield injuries and effects of nonnutritive sweeteners and personalized nutrition.

Government plays a crucial role. The significant impacts of the food system on well-being, health care spending, the economy and the environment — together with mounting public and industry awareness of these issues — have created an opportunity for government leaders to champion real solutions.

Yet with rare exceptions, the current presidential candidates are not being asked about these critical national issues. Every candidate should have a food platform, and every debate should explore these positions. A new emphasis on the problems and promise of nutrition to improve health and lower health care costs is long overdue for the presidential primary debates and should be prominent in the 2020 general election and the next administration.

Lead Image: Cheeseburgers at a White House picnic in 2018. Credit Alex Edelman/Getty Images


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Conversations About Food: Food Tank Live in NYC Speakers Series

A year-round event series by Food Tank featuring incredible speakers followed by a delicious reception/networking held in partnership with NYU Steinhardt, the NYC Food Policy Center at Hunter, and Salon.com

by Food Tank

Tue, Jul 16 (7:00 PM) Tue, Aug 13 (7:00 PM)

A year-round event series by Food Tank featuring incredible speakers followed by a delicious reception/networking held in partnership with NYU Steinhardt, the NYC Food Policy Center at Hunter, and Salon.com.

May 14: "Equity in the Food System." Speakers: Joel Berg, CEO, Hunger Free America; Manny Howard, Salon.com; Qiana Mickie, Executive Director, Just Food; Danielle Nierenberg, Food Tank; Krishnendu Ray,NYU Steinhardt; Raymond Figueroa, Jr, President, New York City Community Garden Coalition; Chloe Sorvino, Forbes; Noreen Springstead, Executive Director, WhyHunger; and Ellen J. Wulfhorst,Reuters.

June 11: "Good Tech in Good Food." Speakers: Roee Adler, SVP, Global Head of We Work Labs, WeWork; Emma Cosgrove, Supply Chain Dive; Alexander Gillett, CEO, HowGood; Jennifer Goggin, Co-Founder, Startle Innovation; Manny Howard, Salon.com; Bertha Jimenez, CEO, RISE Products; Jenna Liut, Heritage Radio Network; and Danielle Nierenberg, Food Tank.

July 16: "Eating for a Healthier and Sustainable Planet." Speakers: Lisa Held, The Farm Report; Manny Howard, Salon.com; Martin Lemos,Interim Executive Director, National Young Farmers Coalition; Chris McGrath, Chief Sustainability and Well-Being Officer, Mondelez;Danielle Nierenberg, Food Tank; Alex Sammon, The New Republic; Shino Tanikawa, Executive Director, NYC Soil & Water Conservation District; Beth Weitzman, Professor of Health and Public Policy, New York University’s Steinhardt School of Culture, Education, and Human Development; Walter Willett, EAT Lancet primary author, Harvard University; and more to be announced.

August 13: "Healthy Food at Every Age." Speakers: Meserete Davis, Culinary Education Training Developer, NYC DOE School Foods; Dan Giusti, Founder, Brigaid; Manny Howard, Salon.com; Danielle Nierenberg, Food Tank; and more to be announced

In partnership with Great Performances Catering, a leading caterer committed to balancing inequalities in our communities, the events will be followed by networking opportunities as well as some delicious food.

Each of the talks will also be aired as part of a Facebook Live series in partnership with Facebook Community Leadership Program and released on our charting iTunes podcast, “Food Talk with Dani Nierenberg.”

Hurry each event has limited availability!

To join the waitlist for a full event,

please apply at www.foodtank.com/waitlist.

Tags United States Events New York EventsThings To Do In New York, NY New York Appearances New York Charity & Causes Appearances

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Conversations About Food: Food Tank Live in NYC Speakers Series

A year-round event series by Food Tank featuring incredible speakers followed by a delicious reception/networking held in partnership with NYU Steinhardt, the NYC Food Policy Center at Hunter, and Salon.com

by Food Tank

Tue, Jul 16 (7:00 PM) Tue, Aug 13 (7:00 PM)

A year-round event series by Food Tank featuring incredible speakers followed by a delicious reception/networking held in partnership with NYU Steinhardt, the NYC Food Policy Center at Hunter, and Salon.com.

May 14: "Equity in the Food System." Speakers: Joel Berg, CEO, Hunger Free America; Manny Howard, Salon.com; Qiana Mickie, Executive Director, Just Food; Danielle Nierenberg, Food Tank; Krishnendu Ray,NYU Steinhardt; Raymond Figueroa, Jr, President, New York City Community Garden Coalition; Chloe Sorvino, Forbes; Noreen Springstead, Executive Director, WhyHunger; and Ellen J. Wulfhorst,Reuters.

June 11: "Good Tech in Good Food." Speakers: Roee Adler, SVP, Global Head of We Work Labs, WeWork; Emma Cosgrove, Supply Chain Dive; Alexander Gillett, CEO, HowGood; Jennifer Goggin, Co-Founder, Startle Innovation; Manny Howard, Salon.com; Bertha Jimenez, CEO, RISE Products; Jenna Liut, Heritage Radio Network; and Danielle Nierenberg, Food Tank.

July 16: "Eating for a Healthier and Sustainable Planet." Speakers: Lisa Held, The Farm Report; Manny Howard, Salon.com; Martin Lemos,Interim Executive Director, National Young Farmers Coalition; Chris McGrath, Chief Sustainability and Well-Being Officer, Mondelez;Danielle Nierenberg, Food Tank; Alex Sammon, The New Republic; Shino Tanikawa, Executive Director, NYC Soil & Water Conservation District; Beth Weitzman, Professor of Health and Public Policy, New York University’s Steinhardt School of Culture, Education, and Human Development; Walter Willett, EAT Lancet primary author, Harvard University; and more to be announced.

August 13: "Healthy Food at Every Age." Speakers: Meserete Davis, Culinary Education Training Developer, NYC DOE School Foods; Dan Giusti, Founder, Brigaid; Manny Howard, Salon.com; Danielle Nierenberg, Food Tank; and more to be announced

In partnership with Great Performances Catering, a leading caterer committed to balancing inequalities in our communities, the events will be followed by networking opportunities as well as some delicious food.

Each of the talks will also be aired as part of a Facebook Live series in partnership with Facebook Community Leadership Program and released on our charting iTunes podcast, “Food Talk with Dani Nierenberg.”

Hurry each event has limited availability!

To join the waitlist for a full event,

please apply at www.foodtank.com/waitlist.

Tags United States Events New York EventsThings To Do In New York, NY New York Appearances New York Charity & Causes Appearances

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Stop The Trump Administration From Letting Chemical Companies Decide if The GMOs They Sell Are Safe!

The Trump administration just released new rules to change how genetically engineered crops (GE crops or GMOs) are regulated

The Trump administration just released new rules to change how genetically engineered crops (GE crops or GMOs) are regulated. Unfortunately the rules being proposed would make almost every GMO exempt from regulation and instead allow the companies that make GMOs decide the safety of their own products before selling them. If we don’t stop these new rules, the vast majority of GMOs will not be reviewed by the government. Instead chemical and food companies would decide whether or not their own GMOs are harmful. Talk about a conflict of interest!


Stop the Trump Administration from letting chemical companies

decide if the GMOs they sell are safe!


With these new rules, the United States Department of Agriculture (USDA) is proposing a radical voluntary review system for GE crops. These new regulations leave it up to chemical companies—like Monsanto/Bayer and Dow—to “self-determine” review; in other words, these chemical companies would make their own determinations as to whether or not their GE plant experiments should even be reported to USDA at all.


If a chemical company has “self-determined” that its GE plant experiment does not need USDA oversight, it would skip being evaluated under the standards of our federal health and environmental laws. It would go straight to farm fields to be planted or to market to be sold. We at Center for Food Safety (CFS) believe that it should not be up to a chemical company—interested in improving its bottom line—to decide what is safe for our health, endangered species, and the environment.


Tell the Trump administration's USDA: Relying on chemical companies to regulate their

own GE plant experiments is no regulation at all! Do your job.


And even in the rare instances when a company will volunteer to have their GE plant experiment regulated by USDA, the agency is proposing such a narrow scope of its review that it will only have a meaningful review processfor a tiny percentage of GMOs. This allows for the illusion of regulation, while actually letting the companies go scot-free.


One of the big problems with GMOs is their ability to cross-contaminate with conventional and organic crops as well as with plants in wildlife refuges. USDA perversely touts that there will be fewer “unauthorized releases” of GMOs with this new system, but that’s only because the vast majority of GE plant experiments will be totally exempt from any regulation in the first place! It’s like saying the crime rate will go down because the government legalized most forms of robbery. In reality, deregulating nearly all GMOs with no oversight will dramatically increase the frequency of contamination—which has already cost U.S. farmers billions of dollars over the past decade. When you go from bad oversight to no oversight, many more incidents of contamination are sure to follow.


Don’t let USDA fool you; self-regulation is no regulation at all!


Under the new proposal, the vast majority of GE plant experiments would not even have to be reported to USDA, much less grown with measures to prevent escape. So rather than increasing its monitoring of open air GE plant experiments, USDA’s new proposal abdicates the agency’s responsibility entirely, and leaves it solely up to chemical companies to self-police their new experiments. This change would exacerbate harm to farmers and the environment from increased contamination, while leaving the public completely in the dark as to where these new experiments are taking place.


USDA’s proposed GE regulations work very hard to make sure as little as possible is regulated. These proposed regulations rely on chemical companies deciding whether or not their GE plant experiments should be reviewed by a government agency at all. They do not address the massive increase in overall pesticide use that GMOs have caused or the continuing epidemic of increasingly pesticide-resistant “superweeds.” They fail to protect endangered species or farm workers. They even leave dangerous new “biopharm” GMOs completely unregulated, making our food system vulnerable to contamination from experimental pharmaceuticals. These rules leave our public health and environment completely at the mercy of chemical companies. USDA could do so much better, but instead it’s just doing the bidding of Monsanto and other chemical companies.


Tell USDA: These proposed GE regulations would end any oversight of GMOs. Protect our

environment, endangered species, and public health by regulating GE crops responsibly!

Onwards,

George Kimbrell

Legal Director

Center for Food Safety

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Carrefour Aims To Have 95% French Fruit And Veg In Its Stores By 2020

On February 28, Carrefour CEO Alexandre Bompard made a strong commitment to his customers: "To increase by 10% the volume of fruit and vegetables produced in France on its shelves, so that by 2020, 95% of the products sold will be of French origin".

In April, 65 % of the fruits and vegetables on the shelf at Carrefour were of French origin. However, in July, when the seasonal products arrive, 80 % of them will be stamped made in France.

The brand is focused on two areas:

To offer more and more seasonal products: this means more turnips, pumpkins and sunchoke in winter, and more tomatoes in summer. However, we would have to offer less and less certain products, or even remove them from the shelves if they come from too far away. This decision is risky for consumers: it is therefore essential for Carrefour to educate them. It will be necessary to explain again the natural cycle of fruits or vegetables. In addition, this strategy of buying more products made in France has a cost, estimated at 50 million euros per year.

Encourage the re-establishment of certain cultures, which had disappeared in France. "As soon as a product can be made in France, we manage to have it on the shelf, even if we can offer other origins in parallel," Carrefour explains. The distributor is also pushing the spotlight on organic productions made in France. "We are currently supporting 230 farmers, particularly during the entire conversion phase, during which their incomes are declining.

Source : leparisien.fr


Publication date: 5/13/2019 

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5 Lawsuits That Could Change The Food Industry

From unknown ingredients and debatable labels to the spreading of salmonella and E. coli, this year has not been short of litigation that can make a big impact.

Lillianna Byington@lil_byington

Dec. 11, 2018

From unwanted ingredients and debatable labels to the spreading of salmonella and E. coli, food companies have been in the crosshairs of litigation this year with cases that can both change recipes and the way manufacturers do business.

Lawyers told Food Dive they have kept busy with issues ranging from food that caused outbreaks to lawsuits challenging label claims, nonfunctional slack fill and contamination with glyphosate. When it comes to lawsuits associated with foodborne illnesses, attorney Bill Marler — a leader in that space — can attest to the recent increase. 

"It's been a bad year for food safety and it's more than anecdotal," Marler told Food Dive. "I've had to hire three more lawyers and two more paralegals in the last six months. It's always a bad sign if Bill Marler is hiring more lawyers. That tells you that in the food system, there's something wrong."

But it hasn't just been foodborne illness lawsuits that have had an impact on the industry. There have also been many labeling lawsuits, challenging product claims including "natural," "healthy" and "nothing artificial."

Kevin Laukaitis, an attorney at Kohn, Swift and Graf who focuses on class action consumer litigation involving defective products, told Food Dive the healthy product trend has led to an increase in mislabeling cases. More companies have been advertising better-for-you claims to attract consumers, and that will likely lead to more lawsuits challenging the validity of those labels, he said.

This year alone, there have been many lawsuits filed and numerous resolved that could factor into future cases and help answer some of the big questions looming over the industry. What makes a valid label claim? Who is responsible for foodborne illness? How much empty space can be used in packaging? Here are five cases moving the industry toward answers.

1.) Is LaCroix "natural"?

What happened: LaCroix came under fire this year in a lawsuit that claimed it mislabels its water as "natural," though the actual ingredients are non-natural and synthetic compounds — not what its cult fan base wants to hear. The legal complaint, filed Oct. 1, says the product contains items including ethyl butanoate, limonene, linalool and linalool propionate. Linalool is used in cockroach insecticide

The class-action suit was filed in Cook County, Illinois against National Beverage Corp., the parent company of LaCroix. National Beverage Corp. denies the claims, saying all essences in LaCroix sparkling waters are 100% natural. But this case has already brought the company into a negative light for consumers. The case is ongoing and hasn't reached trial yet, but LaCroix plans to fight, writing on Twitter days later, "please stand with us as we defend our beloved LaCroix."

What it means: LaCroix has advertised its product as a "natural" alternative to soda, but it may be up to a jury to decide whether the compounds found in the sparkling drink indeed come from natural substances, as well as what should be considered "natural." The National Beverage Corporation has said that the ingredients in LaCroix are "derived from the natural essence oils from the named fruit used in each of the flavors" and certified to be "100% natural." The decision could mean that the company may need to change its labeling.

"It is a huge trend now in business where consumers are interested in natural products, and they want to have healthy products, and they might pay a little more for a product that is natural over a product that is not," Laukaitis said. "But when they come to find out that the product ... has synthetic ingredients or is just like all the other products out there, then that is going to anger the consumer and they are going to feel cheated."

Why it matters: There have been reportedly about 300 lawsuits over the use of the word "natural" on food products in the last three years, according to an analysis cited by CBS News. These types of claims about synthetic ingredients are becoming more common. Natural label claims are such a big issue since there's no industry standard for what the word means.  

"The 'natural' cases are going to be a continued trend because that is the new wave of marketing," Laukaitis said.

But any precedent this case sets could be overruled if the Food and Drug Administration comes out with a regulated definition. In 2015, the FDA opened public comments on the definition of "natural," and Commissioner Scott Gottlieb has said the agency will come out with one soon

2.) Impact of JBS' massive meat recall

Credit: Jon Sullivan

Credit: Jon Sullivan

What happened: In October, JBS Tolleson, Inc. in Arizona recalled about 7 million pounds of raw beef products because of potential salmonella contamination. Then the company expanded the recall this month to more than 12 million pounds of raw beef. The first lawsuit was filed in Arizona Superior Court on Oct. 5 against JBS Tolleson on behalf of Dana Raab, who contracted a salmonella infection after eating ground beef from the company, experiencing severe dehydration, diarrhea, vomiting and abdominal pain. The case was dismissed last week without prejudice, meaning it could be tried again at a later date or that the case could have been settled out of court. Marler's firm, which was one of the firms handling that case, released a statement last week that they would evaluate any cases related to the recall — which means there could be more filed in the near future.  

What it means: When a massive outbreak like this occurs, manufacturers not only have to deal with the immediate clean up and recall of the products but also are open to further scrutiny when lawsuits are filed months later. The company's reputation will likely take a hit again because consumers are reminded of the incident — and the brand may also have to pay the affected consumers. A case like this also means similar manufacturers will closely watch how it unfolds, taking note of what happened and learning from it.

Why it matters: A recall on this scale can bring many lawsuits, especially since the recall was expanded to 12 million pounds. Marler said it's likely similar cases will be filed since many people could have consumed the product.

These cases could also impact what processors do to ensure food safety because the bad publicity and cost of a recall and lawsuit could force change. Contamination in meat seems to be occurring more this year than it has in the past, Marler said. 

"I'm worried that because there have been so few outbreaks and recalls linked to hamburger in the last decade, you wonder if perhaps companies were getting a little complacent and not paying attention as they should have," Marler said.

3.) Fewer slack-fill cases

Credit: Windell Oskay

What happened: A man in Missouri filed a federal lawsuit claiming that Hershey intentionally sold semi-full packages of candy like Whoppers and Reese's Pieces that contained too much nonfunctional slack fill. The consumer claimed that Hershey was "misleading, deceptive and unlawful." The lawsuit accused Hershey of only filling a $1-sized box of Whoppers about 59% full. His $5 million class action lawsuit moved forward in May 2017. But on Feb. 16, the case was thrown out. The final ruling said the "unjust enrichment claims" were dismissed and could not be brought up in another court. 

What it means: The U.S. district judge on this case ruled that the plaintiff wasn't harmed by partially full packages because he kept buying them. In fact, he purchased more than 600 packages of Hershey candy in a decade. Future rulings could follow this precedent — if consumers are able to see the package and continue to buy it regardless of how full it is, then the consumer can't claim harm. 

Why it matters: More courts are shutting down slack-fill cases like this one,according to Laukaitis. Companies have become more transparent about what is in their packages with serving size, product weight, volume or piece count printed on the outside of the product, so the consumer has a better idea of what he is getting. This specific dismissal also shows that there may be a higher burden of proof for the consumer to show he was harmed and/or misled. 

4.) A potential change in glyphosate litigation

Credit: Flikr

Credit: Flikr

What happened: A California jury awarded a former school groundskeeper $289 million in August because glyphosate in Monsanto's Roundup weed killer likely caused his cancer. Just a few days later, a Florida woman sued General Mills for failing to reveal the presence of glyphosate in its Cheerios products. After the case was filed, a spokesman for General Mills told Food Navigator that the company's products are safe and meet regulatory safety levels. The suit was filed in the Southern District Court of Florida and most recently, General Mills filed a motion to stay the discovery period Monday in order to hear a resolution of its motion to dismiss. 

What it means: This plaintiff may not have a great shot at success given the way previous glyphosate cases in food have concluded. Companies generally prevail by arguing the amount of glyphosate in their products is extremely small and would have no health impact on consumers. But if this case sees a different outcome, it could reverse the trend. 

Why it matters: Regardless of how the ruling comes down, the negative publicity could have already done damage to the reputation of any products that contain residual glyphosate. If consumers don't trust products with ingredients that may have been exposed to glyphosate, then recipes and formulation might need to change no matter the legal decision. 

"Companies should not wait for a mandate from the federal government to do what's right for their consumers," the Environmental Working Group said in a statement after the Monsanto ruling. "People don’t like to eat pesticides. They don't like to drink pesticides. Despite the benefits they often have, pesticides have no place in people."

This is also not the first time General Mills has faced a lawsuit over glyphosate in its products. In August 2016, consumer groups sued the company for labeling Nature Valley granola bars as "natural" when they contained residues of the chemical. In that case, General Mills settled. A settlement shows the manufacturer is interested in making the case go away, and perhaps other manufacturers will want to go that route. Companies usually don't benefit from a long legal challenge, which can be pricey for them and tends to harm a brand, even if the case ends up being ruled in their favor. 

5. E. coli romaine outbreak litigation

Credit: Megan Poinski

Credit: Megan Poinski

What happened: An E. coli outbreak linked to romaine lettuce from Arizona sickened 149 people in 29 states earlier this year. The litigation phase has just begun for many victims who have filed suit from this outbreak. Marler has formally filed about a dozen lawsuits against various suppliers in the romaine supply chain, restaurants and retailers who sold the green. In total there are at least 31 cases tied to the romaine grown in Arizona, the U.S. Centers for Disease Control said. There are several different state and federal jurisdictions involved in these cases, which means there will likely be different rulings. In defense, some restaurants have revealed their suppliers' names to protect themselves and shift the blame and legal responsibility. 

What it means: These cases could end up costing those in the romaine business a lot of money in damages depending on the rulings in the various cases and how sick the greens made the individuals. 

What could help the plaintiffs even more is that the U.S. Centers for Disease Control and Prevention recently warned consumers again to not eat romaine lettuce — the third time in recent years. With repeated outbreaks like this, consumers have claimed in lawsuits before that the product seems to be prone to contamination and nobody is protecting them. The Lange Law Firm already filed an E. coli lawsuit in federal court against a Florida restaurant in the the current outbreak after a patron got sick from eating a salad.

For the court cases, the repeated occurrence of these outbreaks only shows that this is a continuing issue with romaine and could put more fault on suppliers, grocery stores and restaurants for not finding a solution sooner.

Why it matters: The lettuce outbreaks have already sparked changes. Companies and retailers saw the need to implement better processes to limit food safety issues in the supply chain. Walmart asked lettuce suppliers to trace products using blockchain and an environmental assessment was released on how another outbreak like this could be prevented. Most recently, the FDA and the produce industry have introduced a new voluntary labeling plan for romaine lettuce to help clarify whether the product is contaminated. But even with this new plan, these court cases will continue to put a spotlight on the safety of romaine lettuce, and could bring more change, since the outcome could cost growers, shippers, retailers and restaurants big bucks.

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Fish Fraud 'Rampant' in New York, AG Report Finds

The 42-page report found that more than one in four samples wasn't sold under a federally recognized market name.

Dive Brief:

  • A recent study released by the New York Attorney General’s office reported high levels of seafood mislabeling and fraud at New York supermarkets. The 42-page report found that more than one in four samples wasn't sold under a federally recognized market name.

  • The office spent the last year conducting the nation's first major government investigation to address fraud in the seafood industry. The office bought seafood at 155 locations across 29 supermarket brands, with fish from nine categories including snapper, grouper, cod, wild salmon, halibut, sole, striped bass and white tuna. 

  • The office sent the samples for testing to the Ocean Genome Legacy Center, a laboratory at Northeastern University. The DNA testing found widespread mislabeling of certain species, including 27.6% of samples sold as wild salmon, 67% of red snapper and 87.5% of lemon sole. 

​​Dive Insight:

As the market for fish expands, so does the opportunity for fraud. The U.S. imported more seafood last year than any other year — more than 6 billion pounds — which makes up about 90% of the fish Americans eat annually. With that much fish being imported, the seafood industry is one of the most vulnerable to food fraud, according to a report by the Food and Agriculture Organization of the United Nations this year. 

On a more local level, this report found that two-thirds of the state's supermarket chains tested had at least one instance of fish mislabeling. There were five chains — Food Bazaar, Foodtown, Stew Leonard’s, Uncle Giuseppe’s and Western Beef — that had more than half of their fish mislabeled. That could mean grocery stores across the U.S. likely face the same issue, and this report could spark more states to conduct their own investigations. 

The substitutes for the labeled fish were typically cheaper and lower quality species, the report found. Suppliers can make more money off of mislabeled fish, but reports like this cause consumers to lose trust in the industry and supermarkets.

"It’s clear that seafood fraud isn't just a fluke — it’s rampant across New York," Attorney General Barbara Underwood said in a statement. "Supermarkets are the last line of defense before a phony fish ends up as family dinner, and they have a duty to do more. Yet our report makes clear that New Yorkers may too often be the victim of mislabeling."

This is far from the first time the fish industry has faced accusations of fraud. In 2013, nonprofit ocean protection group Oceana took samples of fish nationwide and found that 59% of what was labeled tuna sold at restaurants and grocery stores was not. The same group conducted one of the biggest seafood fraud investigations from 2010 to 2012 and found that 33% of the samples analyzed were mislabeled based on U.S. Food and Drug Administration guidelines.

Legislation has tried to tackle the problem, but has faced obstacles. The Seafood Traceability Rule — a law that requires seafood importers of species like tuna, grouper and swordfish to track fish species and origin — was challenged in court, but upheld last year. And fisheries are now looking to adopt the first-ever traceability program. If implemented across the industry, that could help the issue. 

But it's not just fish. Food fraud has been estimated to cost the industry $30 to 40 billion per year. From cheese and honey to seafood and spices, experts have said that the issue is widespread, but difficult to solve. 

"Addressing food fraud takes a worldwide coordinated effort between industry, consumer groups and governmental agencies," Peter Bracher, managing director of food safety management for NSF International Asia-Pacific, told Food Dive last year

As for fish fraud, this latest report from the New York Attorney General could encourage more retailers, suppliers and restaurants to be proactive in preventing it. The report says that solving the problem requires reform across the industry at different stages of the supply chain. A blockchain certification system recently launched to offer consumers a way to track fish's history, which could be one way to solve the problem. New technology and more methods could be coming soon as supermarkets and suppliers scramble in response to this report. 

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